Senior Integrated Campaigns Manager at Perk - Boston, MA

Role Overview

Perk is seeking a Senior Integrated Campaigns Manager to drive our campaign strategy, media, and execution across the US. This pivotal role is responsible for shaping and delivering integrated, full-funnel campaigns that build brand awareness, generate demand, and drive measurable pipeline impact. You will leverage your deep knowledge of the North American media and B2B SaaS landscape to balance long-term brand building with performance-led demand. Working closely with the Director of Integrated Campaigns and global marketing teams, you will act as the local expert on audiences, channels, media, and execution in North America.

A Day in the Life

Imagine starting your day by reviewing the performance of your latest integrated campaign. You analyze key metrics, identify areas for improvement, and collaborate with the media agency to optimize the campaign's reach and effectiveness. Next, you meet with the sales team to discuss their needs and how marketing can better support their efforts. You brainstorm new campaign ideas that will generate leads and drive sales pipeline. In the afternoon, you work with the content team to develop compelling marketing materials that resonate with the North American audience. You also spend time researching industry trends and competitor activities to ensure Perk's campaigns are cutting-edge and effective. Finally, you wrap up the day by planning for the next campaign, setting goals, and allocating resources.

Why Boston?

Boston is a hub for innovation and technology, making it an ideal location for Perk's North American headquarters. The city boasts a vibrant startup ecosystem, a highly educated workforce, and a rich cultural scene. Boston's proximity to top universities and research institutions provides access to a talented pool of potential employees and partners. Additionally, Boston's diverse population and international connections make it a strategic location for reaching a global audience. The city's thriving business community and supportive government policies create a favorable environment for Perk's continued growth and success.

Career Path

As a Senior Integrated Campaigns Manager at Perk, you will have opportunities to advance your career within the marketing organization. You could potentially move into a Director-level role, overseeing a team of campaign managers and leading the development of marketing strategies for the North American market. Alternatively, you could specialize in a particular area of marketing, such as digital marketing, content marketing, or product marketing. Perk is committed to providing its employees with opportunities for professional development and growth, and will support you in achieving your career goals.

Salary & Benefits

The estimated salary range for a Senior Integrated Campaigns Manager in Boston, MA is $120,000 - $180,000 per year. Perk also offers a comprehensive benefits package, including health insurance, paid time off, retirement savings plan, and employee stock options. Perk is committed to providing its employees with a competitive compensation package that reflects their skills, experience, and contributions to the company.

Perk Culture

At Perk, we’re driven by our values, like being an owner, delivering a 7-star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries. We are a global company with a diverse and inclusive culture. We believe that our employees are our greatest asset, and we are committed to creating a work environment where everyone feels valued, respected, and empowered to succeed.

How to Apply

To apply for the Senior Integrated Campaigns Manager position at Perk, please submit your resume and cover letter through our online application portal. In your cover letter, please highlight your relevant experience, skills, and qualifications, and explain why you are interested in working at Perk. We encourage you to showcase your creativity and passion for marketing in your application materials. We look forward to hearing from you!

FAQ

1. What is Perk? Perk is the intelligent platform for travel and spend management. Built to tackle the time-consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more.
2. Where is Perk located? Perk has headquarters in London and Boston, with over 1,800 people across 12 offices globally.
3. What are Perk's values? At Perk, we’re driven by our values, like being an owner, delivering a 7-star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential.
4. What kind of companies use Perk? We’re trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics.
5. What is the role of the Senior Integrated Campaigns Manager? This role is responsible for shaping and delivering integrated, full-funnel campaigns that build brand awareness, generate demand, and drive measurable pipeline impact in North America.
6. What skills are needed for this role? Key skills include integrated marketing campaigns, B2B marketing, SaaS marketing, knowledge of the North American media landscape, and full-funnel marketing expertise.
7. What are the benefits of working at Perk? Perk offers a competitive salary and benefits package, opportunities for professional development, and a collaborative work environment.
8. What is the culture like at Perk? Perk has a diverse and inclusive culture, valuing curiosity, purpose, and teamwork.
9. What is the application process? To apply, submit your resume and cover letter through our online application portal.
10. What is the salary range for this role? The estimated salary range is $120,000 - $180,000 per year.