Why Join PetSmart

PetSmart is the leading pet retailer, dedicated to bringing joy to pets and pet parents through exceptional experiences. Join our Customer Experience (Marketing) team in Phoenix, Arizona, where expertise meets passion in a collaborative hybrid environment. Work 4 days in-office at our Home Office with one flex remote day, fostering teamwork while supporting flexibility.

Role Overview

As VP, Omnichannel Marketing, you'll lead PetSmart's marketing channels, uniting brand strategy, omni-channel campaigns, and consumer experiences to boost relevance, loyalty, and growth. Partner with the Executive Leadership Team, cross-functional leaders, and agencies to deliver innovative programs that position PetSmart as the favorite pet retailer.

Key Responsibilities

• Develop integrated plans connecting brand storytelling, engagement, and objectives across channels.
• Drive omnichannel strategy emphasizing PetSmart's online and in-store value.
• Manage investments for traffic, sales, and ROI.
• Champion campaigns driving awareness, conversion, and loyalty.
• Lead data, CRM, and analytics integration.
• Collaborate with Merchandising, eCommerce, Loyalty, and Finance.
• Inspire a creative, accountable marketing team.

Experience & Skills

Seek 15+ years marketing leadership, including 5+ in senior roles, with proven multi-channel retail success. Expertise in omni-channel strategy, paid media, CRM, brand storytelling, and experiential marketing essential. Strong cross-functional partnership and ROI focus required.

Benefits

Enjoy hybrid flexibility, competitive pay, comprehensive benefits including health coverage, 401(k) match, paid time off, and exclusive pet parent discounts. Thrive in a culture of creativity, learning, and pet-loving camaraderie at PetSmart's Phoenix headquarters.