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Director, Content

Publicis Groupe

Director, Content

full-timePosted: Jan 21, 2026

Job Description

Company description

Spark_Master_Logo_rgb_black (2025) (1)

Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world’s most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry’s start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media’s powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we “Bring HEAT to Brands.” No other agency possesses the expertise that we do to address today’s most pressing challenges to drive business transformation through media.


Overview

The Director, Content plays a key role in developing content strategy and activations grounded in audience insight, building influencer and partnership plans that attract and motivate audiences, and overseeing content delivery. You will report to the VP, Content and play a critical part of the new Experience Design practice, which combines Integrated Design (experience and communications strategy) and Content to build creative systems for business growth.


Responsibilities

Role Objectives:

 

• Develop breakthrough content platforms and activations for our clients
• Own and develop the creative idea and work in partnership with Integrated Design on the overall experience vision
• Collaborate with internal and external stakeholders in content sourcing process to secure high quality, strategic content from partners. Includes identifying “considered set” of content creation, co-creation and curation partners and operating “requests for content” with select partners, from brief through recommendation
• Track performance of content programs, including post-program wrap-ups and recommendations
• Monitor high performance content brands for case studies and best practices
• Assist client with operation of weekly content publishing forums
• Audit existing client content for re-use and identify thematic and/or format gaps
• Manage weekly status reports and calls


Qualifications

Minimum Qualifications

 

• 8+ years in marketing, content, communications or related field, including 2+ years in content marketing 
• Excellent communication skills (written and verbal) and ability to sell-in ideas
• Proven experience writing presentations, creative briefs, summaries of industry news and/or POVs
• Branded entertainment, entertainment marketing, and product placement knowledge
• Strong editing and proofreading skills
• Exposure to production and general knowledge of the TV/digital production industry
• Deep familiarity with entertainment and consumer trends, with the ability to translate them into insights
• Superior organization skills and ability to lead cross-functional teams and oversee execution of numerous projects simultaneously
• Exposure to working with creative teams and senior management
• Strong client relations skills and ability to think strategically from a client’s perspective
• Ability to think conceptually and to translate those concepts into actionable plans to drive clients’ businesses forward
• Entrepreneurial approach to finding and securing new opportunities
• Proven experience in construction of marketing programs and exposure to contract negotiations 
• Highly collaborative – a team player capable of managing clients, partners, and internal teams
• Analytical - capable of using metrics to make sound performance management recommendations


Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.  If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

 

Compensation Range: $127,585 - $186,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/7/2026.

 

All your information will be kept confidential according to EEO guidelines. 

 

#LI-VA1 

 

Locations

  • New York, United States

Salary

Estimated Salary Rangelow confidence

150,000 - 250,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • content strategyintermediate
  • audience insightintermediate
  • influencer partnershipsintermediate
  • content deliveryintermediate
  • partnership plansintermediate

Required Qualifications

  • content strategy experience (experience)
  • audience insight expertise (experience)
  • influencer management (experience)
  • leadership skills (experience)

Responsibilities

  • develop content strategy
  • build influencer plans
  • oversee content delivery
  • ground activations in insights
  • motivate audiences

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Publicis Groupe logo

Director, Content

Publicis Groupe

Director, Content

full-timePosted: Jan 21, 2026

Job Description

Company description

Spark_Master_Logo_rgb_black (2025) (1)

Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world’s most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry’s start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media’s powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we “Bring HEAT to Brands.” No other agency possesses the expertise that we do to address today’s most pressing challenges to drive business transformation through media.


Overview

The Director, Content plays a key role in developing content strategy and activations grounded in audience insight, building influencer and partnership plans that attract and motivate audiences, and overseeing content delivery. You will report to the VP, Content and play a critical part of the new Experience Design practice, which combines Integrated Design (experience and communications strategy) and Content to build creative systems for business growth.


Responsibilities

Role Objectives:

 

• Develop breakthrough content platforms and activations for our clients
• Own and develop the creative idea and work in partnership with Integrated Design on the overall experience vision
• Collaborate with internal and external stakeholders in content sourcing process to secure high quality, strategic content from partners. Includes identifying “considered set” of content creation, co-creation and curation partners and operating “requests for content” with select partners, from brief through recommendation
• Track performance of content programs, including post-program wrap-ups and recommendations
• Monitor high performance content brands for case studies and best practices
• Assist client with operation of weekly content publishing forums
• Audit existing client content for re-use and identify thematic and/or format gaps
• Manage weekly status reports and calls


Qualifications

Minimum Qualifications

 

• 8+ years in marketing, content, communications or related field, including 2+ years in content marketing 
• Excellent communication skills (written and verbal) and ability to sell-in ideas
• Proven experience writing presentations, creative briefs, summaries of industry news and/or POVs
• Branded entertainment, entertainment marketing, and product placement knowledge
• Strong editing and proofreading skills
• Exposure to production and general knowledge of the TV/digital production industry
• Deep familiarity with entertainment and consumer trends, with the ability to translate them into insights
• Superior organization skills and ability to lead cross-functional teams and oversee execution of numerous projects simultaneously
• Exposure to working with creative teams and senior management
• Strong client relations skills and ability to think strategically from a client’s perspective
• Ability to think conceptually and to translate those concepts into actionable plans to drive clients’ businesses forward
• Entrepreneurial approach to finding and securing new opportunities
• Proven experience in construction of marketing programs and exposure to contract negotiations 
• Highly collaborative – a team player capable of managing clients, partners, and internal teams
• Analytical - capable of using metrics to make sound performance management recommendations


Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.  If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

 

Compensation Range: $127,585 - $186,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/7/2026.

 

All your information will be kept confidential according to EEO guidelines. 

 

#LI-VA1 

 

Locations

  • New York, United States

Salary

Estimated Salary Rangelow confidence

150,000 - 250,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • content strategyintermediate
  • audience insightintermediate
  • influencer partnershipsintermediate
  • content deliveryintermediate
  • partnership plansintermediate

Required Qualifications

  • content strategy experience (experience)
  • audience insight expertise (experience)
  • influencer management (experience)
  • leadership skills (experience)

Responsibilities

  • develop content strategy
  • build influencer plans
  • oversee content delivery
  • ground activations in insights
  • motivate audiences

Target Your Resume for "Director, Content" , Publicis Groupe

Get personalized recommendations to optimize your resume specifically for Director, Content. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Director, Content" , Publicis Groupe

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Answer 10 quick questions to check your fit for Director, Content @ Publicis Groupe.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

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