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Director, Paid Social

Publicis Groupe

Director, Paid Social

full-timePosted: Jan 21, 2026

Job Description

Company description

PHM is the leading health media agency in the US, dedicated to connecting people with meaningful health and wellness experiences every day. By reimagining media's role in healthcare, PHM delivers best-in-class solutions, pushing the boundaries of media through data, content, commerce and creativity. Our teams' spirit of innovation and genuine passion for health inspire bold and meaningful work for our clients, and we do it all with #phmlove.


Overview

The Paid Social Director is responsible for leading a team of Paid Social specialists for a client or group of brands. In this role, the Director will be responsible for overseeing the planning, development and management of paid social strategy and campaigns across assigned brands/clients. They will work closely with the media and platform activation teams to maintain campaign quality, and drive performance against client goals.

 

The Director will be accountable for ensuring strong vendor partner relationships and communicating platform changes and best practices to clients. They will assist in staffing, revenue projections, Points-of-View, and process development.


Responsibilities

  • Strong understanding of the digital landscape
  • Strong knowledge of all media functions (digital & offline Media, technology, and analytics)
  • Extensive knowledge of the role of social as part of a holistic media plan including strengths and weaknesses of a variety of media channels
  • Expert knowledge of social media landscape and new and evolving product offerings
  • Expert-level understanding of Excel (Vlookup, Pivot Table, chart building) and PowerPoint functions
  • Mastery of native social buying platforms
  • Mastery of Meta Pixel and other technical paid social platform solutions
  • Stays on the forefront of paid social product offerings, vets and oversees implementation as appropriate
  • Understands and manages scope of work and flags scope creep on assigned accounts
  • Ability to proactively solve problems, improve processes, and create operational efficiencies
  • Provides consistent team leadership, driving team education and goals-setting
  • Key point of contact and primary social escalations-point for assigned client(s)

Qualifications

  • Minimum of 7+ years digital media experience
  • Minimum 5+ years' experience biddable social media campaign management
  • 4+ years people management experience
  • 2+ years managing external partner & client relationships
  • Pharma experience required

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

 

Compensation Range: $95,950 - $137,865 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/21/2026.

 

All your information will be kept confidential according to EEO guidelines.

 

#LI-AB3

 

Locations

  • Philadelphia, United States

Salary

Estimated Salary Rangelow confidence

150,000 - 250,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Paid Social Strategyintermediate
  • Team Leadershipintermediate
  • Campaign Managementintermediate
  • Vendor Managementintermediate
  • Performance Optimizationintermediate

Required Qualifications

  • Leadership Experience (experience)
  • Paid Social Expertise (experience)
  • Client Communication (experience)
  • Strategic Planning (experience)

Responsibilities

  • Lead Paid Social team
  • Oversee campaign planning
  • Manage paid social strategy
  • Drive performance against goals
  • Maintain vendor relationships

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Publicis Groupe logo

Director, Paid Social

Publicis Groupe

Director, Paid Social

full-timePosted: Jan 21, 2026

Job Description

Company description

PHM is the leading health media agency in the US, dedicated to connecting people with meaningful health and wellness experiences every day. By reimagining media's role in healthcare, PHM delivers best-in-class solutions, pushing the boundaries of media through data, content, commerce and creativity. Our teams' spirit of innovation and genuine passion for health inspire bold and meaningful work for our clients, and we do it all with #phmlove.


Overview

The Paid Social Director is responsible for leading a team of Paid Social specialists for a client or group of brands. In this role, the Director will be responsible for overseeing the planning, development and management of paid social strategy and campaigns across assigned brands/clients. They will work closely with the media and platform activation teams to maintain campaign quality, and drive performance against client goals.

 

The Director will be accountable for ensuring strong vendor partner relationships and communicating platform changes and best practices to clients. They will assist in staffing, revenue projections, Points-of-View, and process development.


Responsibilities

  • Strong understanding of the digital landscape
  • Strong knowledge of all media functions (digital & offline Media, technology, and analytics)
  • Extensive knowledge of the role of social as part of a holistic media plan including strengths and weaknesses of a variety of media channels
  • Expert knowledge of social media landscape and new and evolving product offerings
  • Expert-level understanding of Excel (Vlookup, Pivot Table, chart building) and PowerPoint functions
  • Mastery of native social buying platforms
  • Mastery of Meta Pixel and other technical paid social platform solutions
  • Stays on the forefront of paid social product offerings, vets and oversees implementation as appropriate
  • Understands and manages scope of work and flags scope creep on assigned accounts
  • Ability to proactively solve problems, improve processes, and create operational efficiencies
  • Provides consistent team leadership, driving team education and goals-setting
  • Key point of contact and primary social escalations-point for assigned client(s)

Qualifications

  • Minimum of 7+ years digital media experience
  • Minimum 5+ years' experience biddable social media campaign management
  • 4+ years people management experience
  • 2+ years managing external partner & client relationships
  • Pharma experience required

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

 

Compensation Range: $95,950 - $137,865 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/21/2026.

 

All your information will be kept confidential according to EEO guidelines.

 

#LI-AB3

 

Locations

  • Philadelphia, United States

Salary

Estimated Salary Rangelow confidence

150,000 - 250,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Paid Social Strategyintermediate
  • Team Leadershipintermediate
  • Campaign Managementintermediate
  • Vendor Managementintermediate
  • Performance Optimizationintermediate

Required Qualifications

  • Leadership Experience (experience)
  • Paid Social Expertise (experience)
  • Client Communication (experience)
  • Strategic Planning (experience)

Responsibilities

  • Lead Paid Social team
  • Oversee campaign planning
  • Manage paid social strategy
  • Drive performance against goals
  • Maintain vendor relationships

Target Your Resume for "Director, Paid Social" , Publicis Groupe

Get personalized recommendations to optimize your resume specifically for Director, Paid Social. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Director, Paid Social" , Publicis Groupe

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Answer 10 quick questions to check your fit for Director, Paid Social @ Publicis Groupe.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.