Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands.

What does Zenith Analytics do?

Working closely with both the Business Planning and Activation teams, Analytics designs the data strategy to tie our clients’ marketing to real-world business goals. We then mine that data to optimize campaigns and tell the stories that bring our clients closer to their marketing, helping them understand if they’re talking to the people they want, and if they’re doing it the right way.

What does a successful Manager look like?

Successful members of the Analytics team at Zenith generally have a passion a data-driven approach decision-making, collaboration, and solving problems. They have a fresh perspective to share in a positive way, don’t shy away from a challenge, and are always hungry to learn more. We look for prior experience in media analytics, especially digital media. We hope you’re a numbers whiz, an organized project manager, and know how to bring data to life through a compelling story. We’re also hoping you have at least a year’s worth of experience managing junior-level staff members and have at least four years of prior professional experience.

Role Description:

Our Analytics Managers:

• Use data to tell great stories, solve problems, and maintain relationships with a variety of internal and external stakeholders.
• Represent Zenith Data and Analytics to external clients by functioning as reliable and communicative media performance experts
• Work closely with their team of analysts to help them stay on track with day-to-day client deliverables
• Contribute crucial intellectual capital by designing measurement plans based on their client’s business needs, and identifying creative solutions to solve problems
• Work closely with their Associate Directors to formulate a vision for their accounts, and then execute on that vision with their Analysts and Senior Analysts. As such, Managers are mentors, managers, project managers, and thought leaders, all at the same time.

Requirements:

• 3+ years of work experience in media or related field
• 1+ years in a managerial or supervisory role
• Bachelor’s degree. Degree in a related field is a plus (i.e. STEM, Economics, Marketing, etc.).
• Comfortable and able to communicate complex ideas simply to senior level internal and external partners
• Proven skills in analytical and strategic thinking, project management, presenting, and communication
• World-class customer service skills. Ability to service clients, partners and internal stakeholders by understanding their needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency.

Media Experience:

• Understanding of a broad range of online and offline media channels such as TV, OTT, Social, Direct, and Programmatic Digital
• Extensive experience with digital media marketing metrics
• Strong understanding of traditional and digital advertising, strategy and measurement
• Develop strong collaborative relationships with media team members and partners, earning credibility to drive results as a respected advisor
• Thought leadership on all aspects of digital advertising, digital media strategy and standard media measurement

Professional Experience:

• Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications.
• Demonstrated strong project management and organizational skills
• Experience building and delivering executive storytelling

Technical Experience

• Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables) and experience working with large data sets.
• Experience with querying relational databases
• Ability to structure and manipulate large data sets to answer business questions.
• Experience with digital media and analytics tools (Ad Servers, Measurement Vendors, BI Software)
• Understanding of a broad range of online advertising media channels such as Search, Display Banners, Email, Contextual, and Social, as well as subject matter expertise in at least one of these areas
• Use statistical analyses to determine digital performance relative to benchmarks, testing results, and audience insights
• Experience with using or analyzing data form DMPs and DSPs.

Preferred Experience:

• Experience with third party research partners such as GfK, Nielsen and comScore.
• Experience with ad verification tools such as IAS, Moat, etc.
• Optional/Desirable: Working knowledge of any BI Visualization Tool (ex. Tableau, PowerBI, Spotfire, etc.)
• Optional/Desirable: Experience working with at least one of the programming languages (Python, R, SAS, SQL)
• Optional/Desirable: Experience with the following advanced analytics methods: A/B or Matched Market Testing, linear
• egression, cluster analysis, neural nets, random forests, conjoint analysis

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.  All your information will be kept confidential according to EEO guidelines.

Compensation Range: $87,210.00 - $113,500.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/27/2026.

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