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Senior Analyst, Analytics

Publicis Groupe

Senior Analyst, Analytics

full-timePosted: Jan 21, 2026

Job Description

Company description

 

Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people.  We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work.  Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships.  To learn more, visit www.zenithmedia.com


Overview

What does Zenith Analytics do?

Working closely with both the Business Planning and Activation teams, Analytics designs the data strategy to tie our clients’ marketing to real-world business goals. We mine that data to optimize campaigns and tell the stories that bring clients closer to their marketing, helping them understand if they’re reaching the right people, with the right creative, in the right way.


Responsibilities

What does a successful Senior Analyst look like?

We don’t all look the same, and we don’t expect you to, either. But successful members of our team at Zenith:

  • Bring curiosity and the ability to quickly learn new platforms and methodologies
  • Are motivated to turn raw numbers into meaningful insights that influence tactical and strategic decisions
  • Can transition fluidly between detail-oriented data work and the bigger strategic story
  • Understand – or are eager to understand – the differences between paid social, programmatic, and direct media buying
  • Are highly organized self-starters who can juggle multiple workstreams without losing track of details

Among Sr. Analyst candidates, we generally look for prior experience in media analytics and research, especially digital media.


Qualifications

Requirements:

  • Minimum 1 year of relevant experience in media analytics, research, or digital marketing
  • Strong organizational skills; proven ability to manage multiple priorities and deadlines
  • Extensive experience working with Microsoft Office (PPT, Excel, Word)
  • Comfortable working in at least one media platform (ex. CM360, Meta Business Manager, Google Ads, GA4, etc)
  • Strong critical thinking skills – able to move beyond reporting “what happened” to explaining “why it matters”
  • Ability to communicate complex data clearly to non-technical stakeholders
  • Bachelor’s Degree in a related field

 

Desired Experience:

  • Some familiarity with lift or incrementality studies
  • Understanding of the media ecosystem (social, programmatic, direct buys) and how KPIs differ across them
  • Exposure to dashboards (ex. Tableau/Looker Studio)
  • Experience working with third-party partners (Nielsen, Kantar, DISQO, etc)

Additional information

At Zenith we are dedicated to creating a sustainable advantage for our clients, providing them with a quantifiable return from their communications investment that outstrips their competitors.  Our focus on ROI ensures that clients' budgets are invested, not simply spent. We believe the most important consideration for any campaign is a demonstrably effective outcome.  We are committed to developing close partnerships with all our clients and to delivering a service that always exceeds expectations. 

 

Above all, we know that ideas and imaginative solutions are vital to make our clients' brands stand out from the crowd; connecting with consumers in a striking and persuasive manner.

 

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.  All your information will be kept confidential according to EEO guidelines.

 

Compensation Range: $72,390.00 - $109,480.00 Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/3/26.

 

Veterans Encouraged to Apply

 

To apply, please visit our website: zenithoptimedia.com/zenith/talent-link-search/

 

#LI-EK1

 

Locations

  • New York, United States

Salary

Estimated Salary Rangelow confidence

80,000 - 130,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Analyticsintermediate
  • Data analysisintermediate
  • ROI measurementintermediate
  • Client reportingintermediate
  • Media effectivenessintermediate

Required Qualifications

  • Analytical thinking (experience)
  • Technical skills (experience)

Benefits

  • general: Winning culture
  • general: Talent development

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Publicis Groupe logo

Senior Analyst, Analytics

Publicis Groupe

Senior Analyst, Analytics

full-timePosted: Jan 21, 2026

Job Description

Company description

 

Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people.  We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work.  Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships.  To learn more, visit www.zenithmedia.com


Overview

What does Zenith Analytics do?

Working closely with both the Business Planning and Activation teams, Analytics designs the data strategy to tie our clients’ marketing to real-world business goals. We mine that data to optimize campaigns and tell the stories that bring clients closer to their marketing, helping them understand if they’re reaching the right people, with the right creative, in the right way.


Responsibilities

What does a successful Senior Analyst look like?

We don’t all look the same, and we don’t expect you to, either. But successful members of our team at Zenith:

  • Bring curiosity and the ability to quickly learn new platforms and methodologies
  • Are motivated to turn raw numbers into meaningful insights that influence tactical and strategic decisions
  • Can transition fluidly between detail-oriented data work and the bigger strategic story
  • Understand – or are eager to understand – the differences between paid social, programmatic, and direct media buying
  • Are highly organized self-starters who can juggle multiple workstreams without losing track of details

Among Sr. Analyst candidates, we generally look for prior experience in media analytics and research, especially digital media.


Qualifications

Requirements:

  • Minimum 1 year of relevant experience in media analytics, research, or digital marketing
  • Strong organizational skills; proven ability to manage multiple priorities and deadlines
  • Extensive experience working with Microsoft Office (PPT, Excel, Word)
  • Comfortable working in at least one media platform (ex. CM360, Meta Business Manager, Google Ads, GA4, etc)
  • Strong critical thinking skills – able to move beyond reporting “what happened” to explaining “why it matters”
  • Ability to communicate complex data clearly to non-technical stakeholders
  • Bachelor’s Degree in a related field

 

Desired Experience:

  • Some familiarity with lift or incrementality studies
  • Understanding of the media ecosystem (social, programmatic, direct buys) and how KPIs differ across them
  • Exposure to dashboards (ex. Tableau/Looker Studio)
  • Experience working with third-party partners (Nielsen, Kantar, DISQO, etc)

Additional information

At Zenith we are dedicated to creating a sustainable advantage for our clients, providing them with a quantifiable return from their communications investment that outstrips their competitors.  Our focus on ROI ensures that clients' budgets are invested, not simply spent. We believe the most important consideration for any campaign is a demonstrably effective outcome.  We are committed to developing close partnerships with all our clients and to delivering a service that always exceeds expectations. 

 

Above all, we know that ideas and imaginative solutions are vital to make our clients' brands stand out from the crowd; connecting with consumers in a striking and persuasive manner.

 

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.  All your information will be kept confidential according to EEO guidelines.

 

Compensation Range: $72,390.00 - $109,480.00 Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/3/26.

 

Veterans Encouraged to Apply

 

To apply, please visit our website: zenithoptimedia.com/zenith/talent-link-search/

 

#LI-EK1

 

Locations

  • New York, United States

Salary

Estimated Salary Rangelow confidence

80,000 - 130,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Analyticsintermediate
  • Data analysisintermediate
  • ROI measurementintermediate
  • Client reportingintermediate
  • Media effectivenessintermediate

Required Qualifications

  • Analytical thinking (experience)
  • Technical skills (experience)

Benefits

  • general: Winning culture
  • general: Talent development

Target Your Resume for "Senior Analyst, Analytics" , Publicis Groupe

Get personalized recommendations to optimize your resume specifically for Senior Analyst, Analytics. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Senior Analyst, Analytics" , Publicis Groupe

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Answer 10 quick questions to check your fit for Senior Analyst, Analytics @ Publicis Groupe.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.