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Senior Associate, Planning

Publicis Groupe

Senior Associate, Planning

full-timePosted: Jan 21, 2026

Job Description

Company description

 

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.


Overview

What You’ll Do:    
The Sr. Associate, Planning works cross-functionally with internal teams, vendors, and clients to develop and execute multi-channel media plans. They will help to develop innovative strategies to meet and exceed client business objectives and provide actionable insights and recommendations.  
 
The Senior Associate will be working closely with Associates and Supervisors, who as a team will be responsible for managing plan development, cross-team communication, and in-market optimizations.


Responsibilities

  • Help drive day-to-day strategies to meet and exceed client business objectives 

  • Provide research for and write media Point-Of-Views (POVs) 

  • Present media plans and provide plan maintenance including objectives/strategies and updates 

  • Prepare flowcharts and budgets for media plans 

  • Assist with optimizing, implementing, and analyzing marketing activities 

  • Report on key metrics for campaign effectiveness and develop key findings for optimization 

  • Facilitate the sharing of data and insights among relevant internal parties to inform future strategies 

  • Foster strong relationships with internal teams and client groups 

  • Assist with other projects or responsibilities as assigned 


Qualifications

  • Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights   

  • 1-2+ years of experience in media planning experience across media channels 

  • Digital media planning experience preferred 

  • Ability to work independently as well as in a team setting 

  • Strong organizational, communication, time management, and problem-solving skills 

  • Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment 

  • Willingness and eagerness to learn, adopt new technologies and solutions, and take on new opportunities 

  • Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint 

  • Experience working within media systems/platforms (Kantar, MOAT, Prisma, ComScore etc.) 


Additional information

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements 
  • 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

 

Compensation Range: $64,400.00 - $77,280.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/03/2026.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.  All your information will be kept confidential according to EEO guidelines.

 

 

 

Locations

  • New York, United States

Salary

Estimated Salary Rangelow confidence

80,000 - 130,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • media planningintermediate
  • cross-functional collaborationintermediate
  • strategy developmentintermediate
  • multi-channel planningintermediate
  • client objectivesintermediate

Required Qualifications

  • planning experience (experience)
  • team collaboration (experience)
  • vendor management (experience)
  • strategic thinking (experience)
  • execution skills (experience)

Responsibilities

  • develop media plans
  • execute media plans
  • collaborate with teams
  • work with vendors
  • meet client objectives

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Publicis Groupe logo

Senior Associate, Planning

Publicis Groupe

Senior Associate, Planning

full-timePosted: Jan 21, 2026

Job Description

Company description

 

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.


Overview

What You’ll Do:    
The Sr. Associate, Planning works cross-functionally with internal teams, vendors, and clients to develop and execute multi-channel media plans. They will help to develop innovative strategies to meet and exceed client business objectives and provide actionable insights and recommendations.  
 
The Senior Associate will be working closely with Associates and Supervisors, who as a team will be responsible for managing plan development, cross-team communication, and in-market optimizations.


Responsibilities

  • Help drive day-to-day strategies to meet and exceed client business objectives 

  • Provide research for and write media Point-Of-Views (POVs) 

  • Present media plans and provide plan maintenance including objectives/strategies and updates 

  • Prepare flowcharts and budgets for media plans 

  • Assist with optimizing, implementing, and analyzing marketing activities 

  • Report on key metrics for campaign effectiveness and develop key findings for optimization 

  • Facilitate the sharing of data and insights among relevant internal parties to inform future strategies 

  • Foster strong relationships with internal teams and client groups 

  • Assist with other projects or responsibilities as assigned 


Qualifications

  • Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights   

  • 1-2+ years of experience in media planning experience across media channels 

  • Digital media planning experience preferred 

  • Ability to work independently as well as in a team setting 

  • Strong organizational, communication, time management, and problem-solving skills 

  • Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment 

  • Willingness and eagerness to learn, adopt new technologies and solutions, and take on new opportunities 

  • Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint 

  • Experience working within media systems/platforms (Kantar, MOAT, Prisma, ComScore etc.) 


Additional information

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements 
  • 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

 

Compensation Range: $64,400.00 - $77,280.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/03/2026.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.  All your information will be kept confidential according to EEO guidelines.

 

 

 

Locations

  • New York, United States

Salary

Estimated Salary Rangelow confidence

80,000 - 130,000 USD / yearly

Source: AI Estimation

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • media planningintermediate
  • cross-functional collaborationintermediate
  • strategy developmentintermediate
  • multi-channel planningintermediate
  • client objectivesintermediate

Required Qualifications

  • planning experience (experience)
  • team collaboration (experience)
  • vendor management (experience)
  • strategic thinking (experience)
  • execution skills (experience)

Responsibilities

  • develop media plans
  • execute media plans
  • collaborate with teams
  • work with vendors
  • meet client objectives

Target Your Resume for "Senior Associate, Planning" , Publicis Groupe

Get personalized recommendations to optimize your resume specifically for Senior Associate, Planning. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Senior Associate, Planning" , Publicis Groupe

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Answer 10 quick questions to check your fit for Senior Associate, Planning @ Publicis Groupe.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.