Senior PR Manager
Publicis Groupe
Senior PR Manager
Job Description
Responsibilities
- Strategic Planning: Develop and implement comprehensive public relations and communication strategies that align with organizational objectives, ensuring long-term brand positioning and stakeholder engagement.
- Media Relations: Cultivate and sustain relationships with journalists, media outlets, and key opinion leaders to secure favorable coverage, handle media inquiries, and amplify brand narratives.
- Influencer Management: Identify, evaluate, and partner with relevant influencers to build authentic endorsements; negotiate collaborations, monitor campaign performance, and ensure compliance with brand guidelines and disclosure regulations.
- Content Creation: Oversee the development of high-quality materials, including press releases, blog posts, social media content, speeches, and multimedia assets, tailored to target audiences.
- Crisis Management: Design proactive crisis response plans, manage real-time communications during reputational threats, and conduct post-crisis evaluations to mitigate future risks.
- Team Leadership: Direct and mentor the PR team, allocate resources effectively, manage budgets, and foster a collaborative environment to achieve departmental goals.
- Performance Analysis: Track media coverage, sentiment analysis, and key performance indicators (KPIs) using analytics tools; generate insights to refine strategies and demonstrate ROI to stakeholders.
- Event Management: Plan, execute, and promote press conferences, product launches, webinars, and other events to enhance visibility and facilitate direct engagement with audiences.
- Cross-Functional Collaboration: Work closely with marketing, sales, legal, and other teams to align messaging, integrate PR efforts with broader campaigns, and maintain brand consistency across all channels.
Qualifications
- Must be a confident communicator and presenter
- Entrepreneurial mindset and able to lead a team independently with minimal supervision
- Must possess excellent verbal and written communication skills
- Must possess excellent organizational and planning skills
- Have a full understanding of media needs and media relationships
- Be proactive, reliable, responsible and accurate with an attention to detail
- Possess the ability to keep information confidential
- Tactical understanding of all primary social media platforms
- Ability to work in high-stress environments, often for long hours and multiple projects simultaneously
- A wide degree of creativity and latitude
- Self-motivated with a positive and professional approach to management
Additional information
- Generous leave entitlements, including birthday leave, rest day and family care leave.
- Office closure for World Mental Health Day 10th October.
- Additional Company closure for all 4 major festive Celebrations
- Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
- Life and personal accident insurance and group hospitalization and surgery.
- A hybrid working schedule and with Friday disconnects.
- Rest Relax & Recharge - office closure last week of December every year.
- Phone Allowance
Locations
- Kuala Lumpur, Malaysia
Salary
Estimated Salary Rangelow confidence
90,000 - 150,000 USD / yearly
Source: AI Estimation
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- strategic planningintermediate
- media relationsintermediate
- influencer managementintermediate
- content creationintermediate
- crisis managementintermediate
Responsibilities
- develop and implement PR strategies
- cultivate media relationships
- manage influencers
- oversee content development
- design crisis response plans
Answer 10 quick questions to check your fit for Senior PR Manager @ Publicis Groupe.
10 Questions
~2 Minutes
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Senior PR Manager
Publicis Groupe
Senior PR Manager
Job Description
Responsibilities
- Strategic Planning: Develop and implement comprehensive public relations and communication strategies that align with organizational objectives, ensuring long-term brand positioning and stakeholder engagement.
- Media Relations: Cultivate and sustain relationships with journalists, media outlets, and key opinion leaders to secure favorable coverage, handle media inquiries, and amplify brand narratives.
- Influencer Management: Identify, evaluate, and partner with relevant influencers to build authentic endorsements; negotiate collaborations, monitor campaign performance, and ensure compliance with brand guidelines and disclosure regulations.
- Content Creation: Oversee the development of high-quality materials, including press releases, blog posts, social media content, speeches, and multimedia assets, tailored to target audiences.
- Crisis Management: Design proactive crisis response plans, manage real-time communications during reputational threats, and conduct post-crisis evaluations to mitigate future risks.
- Team Leadership: Direct and mentor the PR team, allocate resources effectively, manage budgets, and foster a collaborative environment to achieve departmental goals.
- Performance Analysis: Track media coverage, sentiment analysis, and key performance indicators (KPIs) using analytics tools; generate insights to refine strategies and demonstrate ROI to stakeholders.
- Event Management: Plan, execute, and promote press conferences, product launches, webinars, and other events to enhance visibility and facilitate direct engagement with audiences.
- Cross-Functional Collaboration: Work closely with marketing, sales, legal, and other teams to align messaging, integrate PR efforts with broader campaigns, and maintain brand consistency across all channels.
Qualifications
- Must be a confident communicator and presenter
- Entrepreneurial mindset and able to lead a team independently with minimal supervision
- Must possess excellent verbal and written communication skills
- Must possess excellent organizational and planning skills
- Have a full understanding of media needs and media relationships
- Be proactive, reliable, responsible and accurate with an attention to detail
- Possess the ability to keep information confidential
- Tactical understanding of all primary social media platforms
- Ability to work in high-stress environments, often for long hours and multiple projects simultaneously
- A wide degree of creativity and latitude
- Self-motivated with a positive and professional approach to management
Additional information
- Generous leave entitlements, including birthday leave, rest day and family care leave.
- Office closure for World Mental Health Day 10th October.
- Additional Company closure for all 4 major festive Celebrations
- Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
- Life and personal accident insurance and group hospitalization and surgery.
- A hybrid working schedule and with Friday disconnects.
- Rest Relax & Recharge - office closure last week of December every year.
- Phone Allowance
Locations
- Kuala Lumpur, Malaysia
Salary
Estimated Salary Rangelow confidence
90,000 - 150,000 USD / yearly
Source: AI Estimation
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- strategic planningintermediate
- media relationsintermediate
- influencer managementintermediate
- content creationintermediate
- crisis managementintermediate
Responsibilities
- develop and implement PR strategies
- cultivate media relationships
- manage influencers
- oversee content development
- design crisis response plans
Answer 10 quick questions to check your fit for Senior PR Manager @ Publicis Groupe.
10 Questions
~2 Minutes
Instant Score
Related Books and Jobs