Influential is an AI social data and conversion technology, as well as a Developer Partner of IBM Watson and a Facebook Marketing Partner. Utilizing a network of over 1,000,000 social media influencers as a tactic for distribution, Influential runs both native and paid campaigns on Facebook, Instagram, Snapchat, Twitter, and YouTube for Fortune 500 brands including Walmart, McDonald’s, Pepsi, Nestlé, General Mills, Toyota, Samsung, Sony Pictures and many more. Influential is the only company that can track deterministic one-to-one in-store foot traffic and sales attribution from paid influencer posts, as well as TV tune-in lift and attribution. Influential is a strategic partner of WME and Oracle’s Moat and has offices in Beverly Hills, New York City, and Las Vegas. (www.influential.co)

We are seeking an Specialist, Creator Management to support day-to-day creator strategy and execution for a major global beauty client. This is a high-volume, fast-paced account that requires exceptional attention to detail, comfort navigating a startup-style environment, and the ability to work both autonomously and as part of a highly collaborative team.

This role is perfect for someone who is energized by solving problems independently, thrives without constant oversight, and can quickly create structure where needed, while also being an excellent teammate across shared workflows.

You will support Creator Managers and cross-functional partners to deliver seamless casting, negotiation, content development, and campaign execution across tentpole and always-on programs.

What You’ll Do

Campaign & Creator Management

• Execute creator strategies that ladder into beauty category goals, campaign KPIs, and brand priorities.
• Manage end-to-end creator workstreams: sourcing, outreach, negotiations, contracting, briefing, content reviews, and final delivery.
• Handle high-volume casting and coordination across multiple creators and campaigns simultaneously.
• Maintain clear timelines and workflows while proactively identifying and solving issues before they escalate.
• Oversee day-to-day communication between creators, agents, and internal teams, ensuring all parties are aligned and informed.

Strategic Support & Insights

• Leverage data and platform tools to recommend creators aligned to brand objectives and performance KPIs.
• Conduct vetting and due diligence to ensure brand-safety, content fit, and aesthetic alignment, particularly within the beauty and luxury space.
• Support internal teams with audience insights, talent rationale, and strategic POVs for client deliverables.
• Stay continuously informed on beauty, social, and cultural trends to guide creator recommendations.

Cross-Functional Collaboration

• Work autonomously to push workstreams forward, but also collaborate deeply with team members to ensure seamless execution.
• Communicate proactively, manage expectations, and provide clear updates to internal and external stakeholders.

Who You Are

• 3-4+ years of experience in digital marketing, advertising, influencer marketing, or social strategy.
• Experience supporting beauty clients, lifestyle clients, or visually-driven brands is a strong plus.
• Comfortable navigating a startup-like environment, able to create process where none exists and operate with autonomy.
• Proven ability to manage high-volume creator programs with multiple moving parts.
• Starting to establish a creator/agent network within the beauty and lifestyle space.
• Strong presentation and client-facing skills.
• Working knowledge of routing, performance tracking, influencer tools, and analytics platforms.
• Highly organized, detail-oriented, and excellent at multitasking.
• Self-starter with a collaborative mindset, can independently drive work forward while contributing positively to team culture.
• Deep understanding of TikTok, Instagram, YouTube, and emerging content formats.
• Passionate about beauty, creators, culture, and social storytelling.

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. 

Compensation Range: $75,000 - $85,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/15/2026.