About Canonical

Canonical, the company behind Ubuntu Linux, stands at the forefront of open source innovation. As a leading provider of open source software and operating systems, Canonical powers global enterprise initiatives in public cloud, data science, AI, engineering, and IoT. Ubuntu, our flagship platform, is trusted by the world's top public cloud and silicon providers, as well as industry leaders across sectors. With over 1200 colleagues spanning 75+ countries, Canonical pioneers global distributed collaboration. Our founder-led, profitable, and growing company emphasizes a remote-first culture, with teams uniting in person 2-4 times yearly in inspiring global locations for strategy alignment.

Role Overview

The Regional Marketing Manager - EMEA role at Canonical is a dynamic, hands-on position driving long-term marketing strategies and campaign execution across diverse products and industries in the EMEA region. Reporting to the EMEA and Americas regional marketing team manager, you'll collaborate closely with sales, partners, product teams, and marketing functions. Ideal for tech enthusiasts passionate about B2B marketing, this remote role demands ownership, experimentation, and a growth mindset in a fully distributed environment.

Key Responsibilities

In this role, you'll shape Canonical's EMEA growth by:

• Developing and executing go-to-market strategies for key industries within EMEA.
• Setting KPIs for lead generation, demand gen, and brand awareness; continuously monitoring and optimizing performance.
• Building organic and paid campaigns from the ground up, crafting compelling copy and visual assets for emails, social media, and ads aligned with Canonical's brand.
• Fully owning webinars and regional offline events, from planning and setup to post-event strategies and streaming.
• Partnering with the CRM team to attract, convert, and engage audiences.
• Managing regional budget planning, execution, and adjustments.
• Collaborating with regional sales teams to integrate insights into marketing strategies.

Qualifications & Requirements

Canonical seeks top talent with:

• Proven B2B marketing experience in enterprise IT products or SaaS.
• Hands-on experience in the EMEA market.
• Excellent academic background: Bachelor’s or equivalent in Business, Marketing, or STEM.
• Superior verbal, written, and presentation skills in English.
• A hands-on, experimental mindset for testing marketing assumptions and scaling efficient tactics.
• Growth-oriented with a 'can-do' attitude, strong work ethic, and team-building openness.
• Proven prioritization skills to meet deadlines without compromising quality.

Excellent communicators thrive here, navigating interactions with engineers, product managers, sales reps, and executives.

Benefits & Perks

Canonical offers competitive, equitable compensation tailored to location, experience, and skills, with potential for annual bonuses and incentives. Beyond base pay, enjoy:

• Fully remote working—pioneered since 2004.
• $2,000 USD annual personal learning and development budget.
• Annual compensation reviews.
• Recognition rewards programs.
• Generous annual holiday leave.
• Comprehensive parental leave.
• Employee Assistance Program.

Additional location-specific benefits apply; inquire with your Talent Partner.

Career Growth

At Canonical, career progression is fueled by ownership and continuous learning. With a personal development budget, annual reviews, and exposure to global teams, you'll tackle challenges in open source leadership. Our remote-first model fosters curiosity, collaboration, and innovation, empowering you to grow alongside Ubuntu's expansion in cloud, AI, and beyond.

Why Join Canonical

Join a profitable, growing pioneer in open source. Work on Ubuntu, the backbone of enterprise tech revolutions, in a distributed team across 75+ countries. Embrace remote flexibility, meaningful impact, and a culture of experimentation. Canonical's commitment to equity, learning, and global collaboration makes it the ideal place for marketing leaders passionate about technology.

Role FAQs

Is this role fully remote?

Yes, based remotely anywhere in EMEA, with occasional in-person team meetups 2-4 times yearly.

What experience is required?

B2B enterprise IT/SaaS marketing and EMEA market knowledge are essential.

How does compensation work?

Base pay varies by location/experience; includes bonuses, learning budget, and reviews for equity.

What tools does the team use?

Modern martech stack for CRM, automation, analytics, and campaign management.

What's the team structure?

Reports to EMEA/Americas manager; collaborates globally with sales, product, and marketing.