Home Improvement Financing Marketing Brand Strategist
Regions Financial
Home Improvement Financing Marketing Brand Strategist
Job Description
Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice.
Regions is dedicated to taking appropriate steps to safeguard and protect private and personally identifiable information you submit. The information that you submit will be collected and reviewed by associates, consultants, and vendors of Regions in order to evaluate your qualifications and experience for job opportunities and will not be used for marketing purposes, sold, or shared outside of Regions unless required by law. Such information will be stored in accordance with regulatory requirements and in conjunction with Regions’ Retention Schedule for a minimum of three years. You may review, modify, or update your information by visiting and logging into the careers section of the system.
Job Description:
At Regions, the Home Improvement Financing Senior Marketing Communications Manager oversees the development and execution of external communications related to businesses, customer service, and community engagement. This position’s goal is to enhance brand recognition and reputation to drive business growth.
Regions Home Improvement Financing, a division of Regions Bank, engages in strategic partnerships with home-improvement manufacturers, distributors, franchisors, trade groups, and independent contractors to provide Point-of-Sale financing capabilities. This enables these partners to provide homeowners with an additional option to pay for various improvements to their homes, benefitting both the contractor partner and the homeowner.
Primary Responsibilities
- Develops and executes communication strategies that complement each of the businesses’ strategic plans and marketing plans
- Collaborates with internal partners to share success stories that illustrate key internal communication themes and supports reinforcing or strengthening the culture
- Develops strategies to advance thought leadership in the business segments and collaborates with Executive Communications on white papers, speeches, and other content to advance those strategies
- Executes a regular cadence of campaigns that advance community initiatives and/or business initiatives
- Collects data to understand message performance and fully optimizes messages within the marketplace and according to audience
- Serves as the marketing message strategy subject matter expert to internal business partners
- Oversees the development of unique customer communications: pricing schedules, collateral, customer letters required for legal, branch consolidation, mergers, etc.
This position is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay.
Requirements
- Bachelor’s degree in Communications, Marketing, or a related field and seven (7) years of communications, marketing, or related experience
- Or Associate's degree in Communications, Marketing, or a related field and nine (9) years of communications, marketing, or related experience
- Or High School Diploma or GED and eleven (11) years of communications, marketing, or related experience
Preferences
- Management experience
- Strong knowledge of the financial services industry and applicable products, services, and data
Skills and Competencies
- Ability to learn additional systems as needed
- Ability to manage multiple priorities simultaneously
- Ability to research, analyze data, and derive facts
- Ability to work in a team environment when applicable
- Ability to work under pressure and meet deadlines
- Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)
- Strong organizational skills
- Strong verbal and written communication skills
- Strong work ethic and self-motivation
Position Type
Full timeCompensation Details
Pay ranges are job specific and are provided as a point-of-market reference for compensation decisions. Other factors which directly impact pay for individual associates include: experience, skills, knowledge, contribution, job location and, most importantly, performance in the job role. As these factors vary by individuals, pay will also vary among individual associates within the same job.
The target information listed below is based on the Metropolitan Statistical Area Market Range for where the position is located and level of the position.
Job Range Target:
Minimum:
$95,603.75 USDMedian:
$125,300.00 USDIncentive Pay Plans:
This job may participate in an annual discretionary bonus plan.Benefits Information
Regions offers a benefits package that is flexible, comprehensive and recognizes that "one size does not fit all" for benefits-eligible associates. Listed below is a synopsis of the benefits offered by Regions for informational purposes, which is not intended to be a complete summary of plan terms and conditions.
Paid Vacation/Sick Time
401K with Company Match
Medical, Dental and Vision Benefits
Disability Benefits
Health Savings Account
Flexible Spending Account
Life Insurance
Parental Leave
Employee Assistance Program
Associate Volunteer Program
Please note, benefits and plans may be changed, amended, or terminated with respect to all or any class of associate at any time. To learn more about Regions’ benefits, please click or copy the link below to your browser.
https://www.regions.com/about-regions/welcome-portal/benefits
Location Details
Salt Lake City UT LOB
Location:
Salt Lake City, Utah
Equal Opportunity Employer/including Disabled/Veterans
Job applications at Regions are accepted electronically through our career site for a minimum of five business days from the date of posting. Job postings for higher-volume positions may remain active for longer than the minimum period due to business need and may be closed at any time thereafter at the discretion of the company.
Locations
- Salt Lake City UT LOB, United States of America
Salary
40,000 - 65,000 USD / yearly
Source: Rule based Estimation
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Ability to learn additional systems as neededintermediate
- Ability to manage multiple priorities simultaneouslyintermediate
- Ability to research, analyze data, and derive factsintermediate
- Ability to work in a team environment when applicableintermediate
- Ability to work under pressure and meet deadlinesintermediate
- Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)intermediate
- Strong organizational skillsintermediate
- Strong verbal and written communication skillsintermediate
- Strong work ethic and self-motivationintermediate
Required Qualifications
- Bachelor’s degree in Communications, Marketing, or a related field and seven (7) years of communications, marketing, or related experience (experience)
- Or Associate's degree in Communications, Marketing, or a related field and nine (9) years of communications, marketing, or related experience (experience)
- Or High School Diploma or GED and eleven (11) years of communications, marketing, or related experience (experience)
Responsibilities
- Develops and executes communication strategies that complement each of the businesses’ strategic plans and marketing plans
- Collaborates with internal partners to share success stories that illustrate key internal communication themes and supports reinforcing or strengthening the culture
- Develops strategies to advance thought leadership in the business segments and collaborates with Executive Communications on white papers, speeches, and other content to advance those strategies
- Executes a regular cadence of campaigns that advance community initiatives and/or business initiatives
- Collects data to understand message performance and fully optimizes messages within the marketplace and according to audience
- Serves as the marketing message strategy subject matter expert to internal business partners
- Oversees the development of unique customer communications: pricing schedules, collateral, customer letters required for legal, branch consolidation, mergers, etc.
Answer 10 quick questions to check your fit for Home Improvement Financing Marketing Brand Strategist @ Regions Financial.
Related Books and Jobs
Home Improvement Financing Marketing Brand Strategist
Regions Financial
Home Improvement Financing Marketing Brand Strategist
Job Description
Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice.
Regions is dedicated to taking appropriate steps to safeguard and protect private and personally identifiable information you submit. The information that you submit will be collected and reviewed by associates, consultants, and vendors of Regions in order to evaluate your qualifications and experience for job opportunities and will not be used for marketing purposes, sold, or shared outside of Regions unless required by law. Such information will be stored in accordance with regulatory requirements and in conjunction with Regions’ Retention Schedule for a minimum of three years. You may review, modify, or update your information by visiting and logging into the careers section of the system.
Job Description:
At Regions, the Home Improvement Financing Senior Marketing Communications Manager oversees the development and execution of external communications related to businesses, customer service, and community engagement. This position’s goal is to enhance brand recognition and reputation to drive business growth.
Regions Home Improvement Financing, a division of Regions Bank, engages in strategic partnerships with home-improvement manufacturers, distributors, franchisors, trade groups, and independent contractors to provide Point-of-Sale financing capabilities. This enables these partners to provide homeowners with an additional option to pay for various improvements to their homes, benefitting both the contractor partner and the homeowner.
Primary Responsibilities
- Develops and executes communication strategies that complement each of the businesses’ strategic plans and marketing plans
- Collaborates with internal partners to share success stories that illustrate key internal communication themes and supports reinforcing or strengthening the culture
- Develops strategies to advance thought leadership in the business segments and collaborates with Executive Communications on white papers, speeches, and other content to advance those strategies
- Executes a regular cadence of campaigns that advance community initiatives and/or business initiatives
- Collects data to understand message performance and fully optimizes messages within the marketplace and according to audience
- Serves as the marketing message strategy subject matter expert to internal business partners
- Oversees the development of unique customer communications: pricing schedules, collateral, customer letters required for legal, branch consolidation, mergers, etc.
This position is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay.
Requirements
- Bachelor’s degree in Communications, Marketing, or a related field and seven (7) years of communications, marketing, or related experience
- Or Associate's degree in Communications, Marketing, or a related field and nine (9) years of communications, marketing, or related experience
- Or High School Diploma or GED and eleven (11) years of communications, marketing, or related experience
Preferences
- Management experience
- Strong knowledge of the financial services industry and applicable products, services, and data
Skills and Competencies
- Ability to learn additional systems as needed
- Ability to manage multiple priorities simultaneously
- Ability to research, analyze data, and derive facts
- Ability to work in a team environment when applicable
- Ability to work under pressure and meet deadlines
- Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)
- Strong organizational skills
- Strong verbal and written communication skills
- Strong work ethic and self-motivation
Position Type
Full timeCompensation Details
Pay ranges are job specific and are provided as a point-of-market reference for compensation decisions. Other factors which directly impact pay for individual associates include: experience, skills, knowledge, contribution, job location and, most importantly, performance in the job role. As these factors vary by individuals, pay will also vary among individual associates within the same job.
The target information listed below is based on the Metropolitan Statistical Area Market Range for where the position is located and level of the position.
Job Range Target:
Minimum:
$95,603.75 USDMedian:
$125,300.00 USDIncentive Pay Plans:
This job may participate in an annual discretionary bonus plan.Benefits Information
Regions offers a benefits package that is flexible, comprehensive and recognizes that "one size does not fit all" for benefits-eligible associates. Listed below is a synopsis of the benefits offered by Regions for informational purposes, which is not intended to be a complete summary of plan terms and conditions.
Paid Vacation/Sick Time
401K with Company Match
Medical, Dental and Vision Benefits
Disability Benefits
Health Savings Account
Flexible Spending Account
Life Insurance
Parental Leave
Employee Assistance Program
Associate Volunteer Program
Please note, benefits and plans may be changed, amended, or terminated with respect to all or any class of associate at any time. To learn more about Regions’ benefits, please click or copy the link below to your browser.
https://www.regions.com/about-regions/welcome-portal/benefits
Location Details
Salt Lake City UT LOB
Location:
Salt Lake City, Utah
Equal Opportunity Employer/including Disabled/Veterans
Job applications at Regions are accepted electronically through our career site for a minimum of five business days from the date of posting. Job postings for higher-volume positions may remain active for longer than the minimum period due to business need and may be closed at any time thereafter at the discretion of the company.
Locations
- Salt Lake City UT LOB, United States of America
Salary
40,000 - 65,000 USD / yearly
Source: Rule based Estimation
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Ability to learn additional systems as neededintermediate
- Ability to manage multiple priorities simultaneouslyintermediate
- Ability to research, analyze data, and derive factsintermediate
- Ability to work in a team environment when applicableintermediate
- Ability to work under pressure and meet deadlinesintermediate
- Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)intermediate
- Strong organizational skillsintermediate
- Strong verbal and written communication skillsintermediate
- Strong work ethic and self-motivationintermediate
Required Qualifications
- Bachelor’s degree in Communications, Marketing, or a related field and seven (7) years of communications, marketing, or related experience (experience)
- Or Associate's degree in Communications, Marketing, or a related field and nine (9) years of communications, marketing, or related experience (experience)
- Or High School Diploma or GED and eleven (11) years of communications, marketing, or related experience (experience)
Responsibilities
- Develops and executes communication strategies that complement each of the businesses’ strategic plans and marketing plans
- Collaborates with internal partners to share success stories that illustrate key internal communication themes and supports reinforcing or strengthening the culture
- Develops strategies to advance thought leadership in the business segments and collaborates with Executive Communications on white papers, speeches, and other content to advance those strategies
- Executes a regular cadence of campaigns that advance community initiatives and/or business initiatives
- Collects data to understand message performance and fully optimizes messages within the marketplace and according to audience
- Serves as the marketing message strategy subject matter expert to internal business partners
- Oversees the development of unique customer communications: pricing schedules, collateral, customer letters required for legal, branch consolidation, mergers, etc.
Answer 10 quick questions to check your fit for Home Improvement Financing Marketing Brand Strategist @ Regions Financial.
Related Books and Jobs