Brand Manager - Careers at Robert Half

Join Robert Half's exciting opportunity as a Brand Manager in Vernon, California. This hands-on, execution-focused role is perfect for a dynamic professional with CPG experience ready to drive brand success. Located in the heart of Southern California's industrial hub, this position offers a competitive salary around $85,000 annually, with strong growth potential into senior leadership. If you're passionate about consumer goods, team motivation, and flawless campaign execution, apply now for this full-time role at a growing company through Robert Half.

About the Role

The Brand Manager will execute an established brand strategy, ensuring all plans roll out effectively and on schedule. This is a pivotal, hands-on position requiring strong cross-functional collaboration, ownership of key initiatives, and the ability to motivate a growing team. You'll manage budgets, agencies, and product launches while maintaining momentum, celebrating wins, and infusing joy into daily work. Based in Vernon, CA, this role supports digital, retail, and experiential marketing in the fast-paced CPG sector. With Robert Half's expertise in placing top talent, you'll thrive in an environment that values execution, positivity, and professional growth. Ideal for candidates from food & beverage, skincare, apparel, or similar industries seeking to advance their career in brand management.

Key Responsibilities

Brand Execution & Strategy Support

Execute brand strategy as defined by senior leadership, ensuring marketing plans, campaigns, and initiatives deliver as intended. Maintain consistency in brand messaging, tone, and visual standards across digital, retail, and experiential platforms. Own day-to-day marketing execution to keep the brand vibrant and aligned with business goals.

Team Leadership & Collaboration

Manage a small team of 2 direct reports, supporting their growth and development. Set clear priorities, timelines, and deliverables while being a strong team player. Motivate, uplift, and foster a collaborative, celebratory culture that drives results and team morale.

Budget & Partner Management

Handle P&L-related marketing budgets, including invoices and forecasting. Oversee relationships with third-party partners like PR firms, social media agencies, and vendors. Ensure all agency work meets strategy, timelines, and quality standards for optimal ROI.

Product Innovation & Go-To-Market

Lead product innovation initiatives, overseeing packaging design and managing go-to-market plans for new launches. Partner cross-functionally from concept to launch, ensuring seamless execution and market success.

Campaign & Channel Execution

Execute integrated campaigns across digital, retail, influencer, and experiential channels. Support seasonal, cultural, and promotional initiatives, always aligning with strategic objectives and brand standards.

Required Qualifications

To succeed, candidates must have CPG experience (food & beverage, skincare, apparel, or adjacent categories), a deep understanding of consumer behavior and shopping habits, and proven team management skills. Strong communication, consistent execution, innovation experience, and a positive, energetic mindset are essential. Demonstrate the ability to lead through clarity, collaborate cross-functionally, and find joy in driving brand momentum. Robert Half seeks candidates ready to build momentum and evolve into senior roles.

Why Join Us

This Brand Manager role offers meaningful growth in Vernon, CA, with a clear path to senior brand leadership. Enjoy a supportive culture emphasizing wins, team upliftment, and fun in a high-impact CPG environment. Robert Half provides unmatched placement support, competitive $85,000 salary, full-time stability, and exposure to innovative projects. Build your career in brand management, leveraging skills in strategy execution, team leadership, and campaign management. Vernon, California's strategic location near LA's logistics hubs makes it ideal for retail and experiential marketing pros. Apply today for this SEO-optimized opportunity in CPG brand management jobs, team leadership roles, and California marketing careers. With Robert Half, unlock your potential in a role that celebrates progress and delivers real impact. (Word count: 728)