About the Role

Join Robert Half's dynamic Global Campaigns team as a Demand Generation or ABM Coordinator in a contract role from February to mid-June. This position is fully remote with East Coast hours, based out of Atlanta, Georgia, offering the perfect opportunity for a hands-on marketing professional to make a tangible impact. Reporting to the ABM Contractor and Global Campaigns Lead, you'll provide essential tactical support for high-priority marketing programs. We're seeking a proactive, execution-focused specialist who thrives on the technical side of demand generation and account-based marketing (ABM). This 'doing' role is ideal for those who love building campaigns from the ground up, launching them flawlessly, and tracking their success to drive sales pipeline growth.

In this position, you'll play a pivotal role in moving prospects through the marketing funnel, ensuring every campaign aligns with business goals. Whether it's optimizing ABM strategies or executing demand gen tactics, your work will directly contribute to revenue-generating outcomes. Perfect for marketers in Atlanta or surrounding areas who want flexibility without sacrificing impact, this contract offers exposure to global initiatives at a leading firm like Robert Half.

Key Responsibilities

Campaign Execution and Support

- Deliver tactical execution for ABM and demand generation campaigns, from setup to launch.
- Build and manage high-priority programs, ensuring precision in every step.
- Track campaign performance metrics to optimize results and report insights to leadership.

Funnel and Pipeline Management

- Guide prospects through the marketing and sales funnel using proven demand gen strategies.
- Collaborate with sales teams to align marketing efforts with pipeline growth objectives.
- Support global campaigns with localized tactics tailored for maximum engagement.

Technical and Operational Excellence

- Handle the technical backend of marketing tools and automation platforms.
- Monitor program health, troubleshoot issues, and ensure seamless delivery.
- Maintain detailed documentation for campaign builds, launches, and outcomes.

Required Qualifications

To succeed in this Demand Generation Coordinator role at Robert Half, candidates should demonstrate:

• 2+ years in demand generation, ABM, or related marketing coordination.
• Strong understanding of marketing funnels and sales pipeline dynamics.
• Proficiency in marketing automation tools (e.g., Marketo, HubSpot, Pardot).
• Execution-oriented mindset with excellent attention to detail.
• Experience in remote work environments, adhering to East Coast time zones.
• Contract or project-based experience preferred for this Feb-Mid June term.
• Bachelor's degree in Marketing, Business, or equivalent experience.
• Analytical skills for campaign tracking and optimization.

Robert Half values diverse backgrounds and encourages applicants from Atlanta's vibrant marketing community to apply.

Why Join Us

Robert Half offers more than just a contract—it's a launchpad for your marketing career. Enjoy full remote flexibility while contributing to global campaigns that shape industry standards. This role provides hands-on experience with cutting-edge ABM and demand gen tactics, directly influencing sales success. With competitive pay estimated at $55,000-$75,000 annualized (contract-adjusted), you'll work in a collaborative environment under seasoned leads. Gain skills in high-impact programs, network with top talent, and build your portfolio with measurable results. Atlanta-based professionals benefit from local market insights combined with global reach. Join Robert Half to execute, innovate, and accelerate your path in demand generation. Apply today and turn campaigns into conversions!

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