On-Page SEO Specialist - Remote Eligible Opportunity with Robert Half

Join Robert Half in an exciting partnership with a leading insurance client seeking a talented On-Page SEO Specialist. This remote-eligible, contract-to-hire position offers the flexibility to work from anywhere in the United States within the Eastern or Central Time Zone (EST/CST). If you're a hands-on SEO professional with proven production experience in CMS optimization and on-page tactics, this role is your chance to drive impactful results for enterprise-level websites. Dive into executing high-impact SEO strategies, supporting paid search initiatives, and collaborating cross-functionally to elevate digital presence.

About the Role

As an On-Page SEO Specialist, you'll be at the forefront of optimizing content and technical elements across multiple websites and landing pages. This isn't just about strategy—it's about execution. You'll manage MarCom content on platforms like WordPress, Kentico, and Umbraco, ensuring every page meets SEO best practices, accessibility standards (WCAG), brand guidelines, and compliance requirements. Expect to conduct thorough audits, perform keyword research, craft compelling meta descriptions, optimize title tags, enhance internal linking, tackle backlinking opportunities, and boost page speed performance. In addition, you'll lend your expertise to paid search and social campaigns, aligning organic efforts with paid channels for maximum ROI. Analytics will be your compass, leveraging tools like GA4, Google Search Console, and Looker Studio to interpret data, spot trends, and recommend optimizations. If you thrive on using crawl tools like SEMrush, Ahrefs, Moz, or Screaming Frog to diagnose and resolve page health issues, you'll excel here. Robert Half's client values proactive team players who can bridge SEO with broader digital marketing efforts.

Key Responsibilities

Your day-to-day will be dynamic and results-oriented:

• CMS Content Mastery: Own the optimization of marketing communications content across enterprise CMS platforms such as WordPress, Kentico, and Umbraco, ensuring seamless updates and peak performance.
• Cross-Functional Collaboration: Work closely with MarCom teams to maintain content accuracy, uphold brand consistency, achieve WCAG accessibility compliance, and prepare for regulatory readiness.
• On-Page SEO Execution: Lead audits, keyword research and mapping, meta data optimization, internal linking strategies, title tag refinements, backlink development, and page speed enhancements across diverse websites and landing pages.
• Paid Channel Support: Contribute to paid search and social campaigns by aligning SEO-optimized content with broader digital initiatives.
• Analytics Oversight: Dive deep into SEO dashboards using GA4, Search Console, Looker Studio, and more to measure KPIs, analyze performance, and uncover growth opportunities.
• Technical Troubleshooting: Employ advanced crawl tools like SEMrush, Ahrefs, Moz, and Screaming Frog to evaluate site health, identify issues, and implement fixes swiftly.

Required Qualifications

To succeed, bring these essential skills and experiences:

• 3+ years of hands-on production experience in SEO, with a strong emphasis on on-page tactics and CMS optimization.
• Deep proficiency in enterprise CMS systems including WordPress, Kentico, Umbraco.
• Proven track record in full-spectrum on-page SEO: audits, keyword research, metadata, linking, speed optimization.
• Expertise in analytics platforms (GA4, Search Console, Looker Studio) and SEO tools (SEMrush, Ahrefs, Moz, Screaming Frog).
• Experience supporting paid search/social and understanding digital channel synergy.
• Knowledge of WCAG accessibility, brand compliance, and content governance.
• U.S. residency in EST or CST time zones required for remote collaboration.
• Strong communication skills for cross-functional partnerships.

This role demands a detail-oriented professional who can translate data into action and innovate within SEO frameworks.

Why Join Us?

Partnering with Robert Half means accessing top-tier opportunities with reputable clients in the insurance sector. Enjoy remote flexibility, a clear path to full-time hire, competitive compensation (estimated $72,800 - $109,200 annually based on $35/hour), and exposure to enterprise tools. Grow your career in a supportive environment that values SEO expertise, encourages best-practice sharing, and fosters work-life balance. Stand out in Austin, Texas's vibrant tech scene while working remotely. Apply now to optimize your future with Robert Half!