About Canonical

Canonical is a global, remote-first company powering the world's leading open source solutions through Ubuntu Linux. As the fastest-growing Linux distribution, Ubuntu dominates cloud operating systems and serves as the preferred platform for developers, enterprises, and innovators in IoT, AI, robotics, blockchain, and autonomous vehicles. Partnering with tech giants like Google, Amazon, IBM, and Microsoft, Canonical enables businesses to adopt cutting-edge technologies swiftly, boosting agility and productivity. Our commitment to open source principles drives real-world success stories across industries, making Ubuntu the backbone of modern enterprise infrastructure.

Role Overview

The Sales Development Representative (SDR) role at Canonical is your gateway to the world's top tech sales academy. We're seeking ambitious, organized, charismatic, and hardworking individuals passionate about technology's business impact. In this home-based position across EMEA, you'll collaborate with regional sales and marketing teams to identify client projects matching Canonical's product solutions. Promote Ubuntu and open source across diverse sectors and geographies, generating high-value opportunities in a profitable, high-growth company. Watch our SDR team discuss their experience here.

Key Responsibilities

Your day-to-day will be dynamic and impactful:

• Handle inbound client requests through email, phone, and chat, ensuring swift and professional responses.
• Launch and manage outbound sales and marketing campaigns to uncover new opportunities.
• Travel to worldwide events and conferences, manning booths, networking, and creating face-to-face leads.
• Partner with senior stakeholders and marketing teams to align on strategies and deliver results.
• Conduct thorough research on prospects, market trends, and potential clients.
• Build a multi-million euro sales pipeline by qualifying leads and mapping accounts.
• Liaise with new and existing clients, organizing meetings and spotting expansion opportunities.
• Maintain accurate, up-to-date records of global prospects and opportunities in CRM systems.
• Contribute to team processes and strategies for sustained growth.

Qualifications & Requirements

Canonical looks for exceptional talent ready to thrive in a fast-paced environment:

• Outstanding academic performance from school through university.
• Genuine passion for business and technology, with curiosity about their intersections.
• Drive for continuous self-improvement – curious, adaptable, and analytical mindset.
• Strong verbal and written communication skills.
• Creative problem-solving and effective cross-team collaboration.
• Results-driven with a relentless pursuit of excellence.
• High persistence and perseverance in achieving goals.

No prior sales experience required – our academy provides world-class training for motivated newcomers.

Benefits & Perks

Canonical offers competitive, equitable compensation tailored to your location, experience, and skills, including performance-based incentives like annual bonuses and sales commissions. Beyond base pay, enjoy:

• $2,000 annual personal learning and development budget.
• Annual compensation reviews for ongoing fairness.
• Recognition rewards for outstanding contributions.
• Generous annual leave and parental leave policies.
• Employee Assistance Program for well-being support.
• Travel opportunities via company 'sprints' to meet global colleagues.
• Priority Pass for air travel and upgrades on long-haul business events.

Additional location-specific perks may apply – discuss with your Talent Partner.

Career Growth

Canonical invests in your professional journey. Our SDR academy is renowned for launching careers in tech sales, with clear paths to Account Executive, Sales Manager, and leadership roles. Leverage the $2,000 learning budget for certifications, courses, or conferences. Annual reviews ensure merit-based progression in a remote-first culture that values results over location. Join a company where top performers generate millions in pipeline and shape global strategies.

Why Join Canonical

Work at the forefront of open source with Ubuntu, the OS powering cloud dominance and emerging tech like AI and IoT. Thrive in a discrimination-free, diverse environment where unique perspectives fuel innovation. As a fully remote EMEA role, enjoy work-life balance with global impact – no office politics, just pure focus on high-impact sales. Canonical's profitability and growth mean stability and opportunity in a remote-first world. Be part of partnerships with Google, AWS, Azure, and more, accelerating enterprise adoption of Ubuntu.

Role FAQs

Is sales experience required?

No – our training academy equips motivated candidates with everything needed to succeed.

What does remote EMEA mean?

Home-based anywhere in Europe, Middle East, or Africa, with occasional travel for events.

How is compensation structured?

Competitive base plus incentives; exact figures depend on location and experience for global equity.

What's the travel like?

Global conferences and sprints, supported by Priority Pass and travel perks.

Canonical is an equal opportunity employer

We champion diversity, equity, and inclusion. All backgrounds welcome to build better products and workplaces.