About PepsiCo

PepsiCo is a global leader in the food and beverage industry, with a strong presence in North Africa where our iconic brands like PEPSI, SEVEN-UP, DORITOS, CHEETOS, and CHIPSY delight consumers every day. In Egypt, we emphasize local sourcing, production, and distribution, supporting local economies and partnering closely with communities. Our vision, PepsiCo Positive (pep+), drives sustainable growth by prioritizing people and the planet through initiatives in responsible sourcing, waste reduction, and water conservation. We empower local talent, boost employment, and collaborate with farmers and suppliers to foster shared prosperity.

Role Overview

As a Sales District Leader at PepsiCo in Aswan, Egypt, you will lead sales operations across your designated Distribution Center (DC) or unit. This full-time role demands a results-driven professional to manage revenue, profitability, and costs while expanding market reach. You will coach high-performing teams, execute strategic sales plans, and ensure alignment with annual operating plans (AOP). Join us to drive PepsiCo's leadership in beverages and convenient foods in a dynamic FMCG environment.

Key Responsibilities

Sales Volume and Targets

Manage revenue, profitability, and CTS (D&A and S&D costs) to meet financial goals. Develop accurate sales forecasts and implement unit/DC S&D plans that deliver volume targets, market share, and productivity. Execute the yearly AOP with solid action plans, including infrastructure needs for optimal results.

KPIs and Distribution

Review trade coverage plans using refreshed market data to ensure updated coverage. Expand distribution per AOP business goals. Track DC/Unit volume (DSD/ISD/Pre-Sell), revenue, channel CTS, market share, cooler penetration, SKU distribution, route efficiencies, and automation KPIs via GTM dashboard.

Coaching and Team Leadership

Motivate, train, and develop teams through formal and informal coaching to maximize performance. Lead people planning, equip supervisors, and implement Health & Safety programs. Ensure 100% structure and headcount of Sales Representatives throughout the year.

Operational Excellence

Lead monthly reporting, execute tactical calendars, and deliver channel topline plans. Oversee merchandising, trade promotions, budget tracking, and company assets like coolers and racks. Achieve productivity, distribution, and discipline KPIs.

Qualifications & Requirements

To succeed as Sales District Leader, you need a results-oriented mindset with excellent business knowledge in field sales and distribution, preferably in FMCG. Key qualifications include solid GTM experience, strategy setting, financial acumen, revenue management, and productivity concepts. Solid field experience in market/channel design is essential, alongside advanced communication skills and fluent English. Internal applicants must meet the Sales Skills Assessment (SSA) minimum.

Essential Skills

• Proven track record in sales targets achievement
• Team leadership and coaching expertise
• Analytical skills for KPI tracking and forecasting
• FMCG sector knowledge, especially in Egypt/North Africa

Benefits & Perks

PepsiCo offers a rewarding package for the Sales District Leader role in Aswan. Enjoy a competitive estimated salary range of $18,000 - $26,000 USD annually, reflecting Food & Beverage sector rates with a buffer. Additional perks include performance-based incentives, comprehensive training programs, and health & safety support. Our inclusive culture promotes diversity, equality, and work-life balance, with opportunities to contribute to sustainability initiatives.

Comprehensive Rewards

• Professional development and coaching
• Dynamic team environment with collaboration
• Impact on local communities and agriculture
• Global brand exposure and career mobility

Career Growth

At PepsiCo, your growth is our priority. As Sales District Leader, you'll gain hands-on experience in sales leadership, progressing to regional or national roles. Our coaching programs, people planning processes, and pep+ initiatives provide pathways for advancement. Many leaders started in field roles and rose through dedication to KPIs and innovation in North Africa's competitive market.

Development Opportunities

Access formal training, mentoring, and skills assessments to build expertise in revenue management, GTM strategies, and team leadership. Excel in Aswan and unlock doors to broader PepsiCo careers in Egypt and beyond.

Why Join Us

Choose PepsiCo for a premium career in Aswan, Egypt. Be part of a company transforming the FMCG landscape with sustainable practices and beloved brands. Our commitment to diversity creates an empowering workplace where you can thrive authentically. Drive real impact on sales growth, community support, and environmental goals while enjoying stability and recognition in a leading global firm.

Role FAQs

What is the estimated salary for this role?

The estimated annual salary is $18,000 - $26,000 USD, based on Egypt's Food & Beverage sector rates with a 5-10% buffer.

Is English fluency required?

Yes, fluent English is essential, alongside strong communication skills.

What KPIs will I be measured on?

Key metrics include volume, revenue, market share, distribution, productivity, route efficiencies, and GTM execution.

Is this a full-time position?

Yes, this is a full-time Sales District Leader role in Aswan.

How does PepsiCo support career development?

Through coaching, training, mentoring, and clear progression paths aligned with pep+ goals.