About PepsiCo

PepsiCo is a global powerhouse in the food and beverage industry, with a strong presence in North Africa where our beloved brands like PEPSI, SEVEN-UP, DORITOS, CHEETOS, and CHIPSY delight consumers every day. In Egypt, we focus on local sourcing, production, and distribution, fueling local economies and forging deep partnerships with communities. Our guiding vision, PepsiCo Positive (pep+), commits to sustainable growth by prioritizing people and the planet. This includes responsible sourcing, waste reduction, water conservation, and empowering local talent through employment and agricultural support.

Our dynamic teams embody PepsiCo's culture of diversity, collaboration, and innovation, tackling local challenges to deliver products tailored to regional tastes. As an equal opportunity employer, we champion diversity, equality, and human rights, creating an inclusive environment where every individual thrives regardless of age, gender, religion, disability, or background.

Role Overview

The Sales District Leader Designate position at PepsiCo in Alexandria, Egypt, is your gateway to leading sales excellence in the fast-paced FMCG sector. This full-time role involves driving territory sales and distribution (S&D) strategies, coaching high-performing teams, and achieving key performance indicators (KPIs) to propel PepsiCo's market leadership. Ideal for ambitious professionals with 1-4 years of sales experience, you'll manage retail targets, optimize distribution, and contribute to sustainable growth in one of Egypt's vibrant markets.

Key Responsibilities

In this role, you'll be at the forefront of PepsiCo's sales operations, ensuring our brands dominate shelves and consumer preferences across Alexandria.

• Develop and execute territory S&D plans to hit volume targets, set monthly retail customer goals by category and SKU, and deliver incentives like loyalty programs, discounts, and coupons.
• Continuously analyze market data to refresh trade coverage plans, maximizing outlet visits and ensuring efficient execution.
• Build strong relationships with accounts to enhance brand distribution, availability, and alignment with market needs by outlet type.
• Coach and mentor the S&D team via on-the-job feedback, off-the-job training per WEC guidelines, and enforce EDGE execution standards for superior trade representation.
• Manage stock levels for optimal freshness, activate non-active customers, oversee credit utilization and collection, and track KPIs like DC/Unit volume, market share, cooler penetration, and route efficiencies via GTM dashboards.

Performance Metrics

Success is measured by territory productivity, distribution KPIs, revenue targets, successful calls, drop size, and overall GTM execution scorecards, positioning you as a key driver of PepsiCo's regional dominance.

Qualifications & Requirements

To excel as Sales District Leader Designate, bring the following:

• Bachelor’s degree in any relevant discipline.
• 1-4 years of sales experience in FMCG, with preference for field sales roles.
• Good command of English language.
• Valid private driving license (essential for territory coverage).

PepsiCo values proactive leaders passionate about sales, team development, and market expansion in Egypt's competitive food and beverage landscape.

Benefits & Perks

Joining PepsiCo means more than a job—it's a career launchpad with premium perks:

• Competitive salary estimated at $12,000-$22,000 USD yearly, reflecting Food & Beverage sector rates in Egypt with a growth buffer.
• Comprehensive training and development aligned with global WEC standards.
• Health & Safety programs, inclusive workplace culture, and diversity initiatives.
• Opportunities to impact sustainability through pep+ programs like water conservation and local farmer partnerships.
• Dynamic team environment fostering collaboration and innovation in North Africa.

Career Growth

PepsiCo invests in your future with structured coaching, mentoring, and clear paths to senior sales leadership. From District Leader to regional management, high performers advance quickly, gaining exposure to global strategies while solving local challenges. Our commitment to empowering talent ensures you'll grow alongside our iconic brands.

Why Join Us

Choose PepsiCo in Alexandria for a role that combines purpose and performance. Be part of a company transforming North Africa's food landscape sustainably, enjoy a supportive culture valuing diversity, and drive real impact on local communities. With PepsiCo, you're not just selling products—you're building a brighter future.

Role FAQs

What experience is required?

1-4 years in FMCG sales, preferably field roles, plus a Bachelor’s degree and driving license.

Is English proficiency mandatory?

Yes, good English is required for effective communication and reporting.

What are the key KPIs?

Volume targets, distribution, market share, route efficiencies, and GTM dashboard metrics.

How does PepsiCo support career development?

Through on-the-job coaching, WEC training, and pep+ initiatives for holistic growth.

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