About PepsiCo

PepsiCo is a global powerhouse in the food and beverage industry, renowned for its iconic brands like PEPSI, SEVEN-UP, DORITOS, CHEETOS, and CHIPSY. In North Africa, including Egypt, PepsiCo leads the market by delivering products that resonate with local consumers daily. Our operations emphasize local sourcing, production, and distribution, fueling economic growth and forging strong community partnerships. Guided by the PepsiCo Positive (pep+) vision, we prioritize sustainable growth, placing people and the planet at the core of our strategy. This includes pioneering efforts in responsible sourcing, waste reduction, water conservation, and empowering local agriculture through farmer collaborations.

In Egypt, PepsiCo's presence supports thousands of jobs and drives innovation tailored to regional tastes. Our commitment to diversity, equality, and human rights creates an inclusive environment where every team member thrives. As an equal opportunity employer, we welcome talent regardless of age, gender, religion, disability, or background, strengthening our workforce and business impact.

Role Overview

The Sales District Leader Designate position at PepsiCo in Damietta, Egypt, is a dynamic entry into field sales leadership within the fast-moving consumer goods (FMCG) sector. This full-time role positions you to lead sales and distribution (S&D) efforts, execute territory plans, and coach teams to surpass targets. Ideal for ambitious professionals with 1-4 years of FMCG experience, you'll manage retail relationships, optimize distribution, and contribute to PepsiCo's market dominance. With a private driving license required, this role demands mobility and hands-on market engagement in Damietta's vibrant trade landscape.

Key Responsibilities

As Sales District Leader Designate, you'll drive PepsiCo's sales excellence through targeted execution:

• Develop and implement territory S&D plans to hit volume, revenue, and channel targets as per the Annual Operating Plan (AOP).
• Set monthly retail customer targets by category and SKU, delivering incentives like loyalty programs, discounts, and coupons.
• Analyze market data to refresh trade coverage plans, maximizing outlet visits and ensuring optimal coverage.
• Enhance account relationships to boost brand availability across outlet types, aligning with market needs.
• Coach and mentor the S&D team via on-the-job feedback, off-job training per WEC guidelines, and EDGE execution standards.
• Monitor KPIs including DC/Unit volume, market share, cooler penetration, SKU distribution, route efficiencies, and GTM dashboard metrics.
• Manage demand forecasting, stock freshness, credit utilization/collection, and activate non-active customers for growth.
• Support Health & Safety programs and track productivity initiatives like successful calls, drop size, and revenue management.

Qualifications & Requirements

To succeed in this role, candidates need:

• A Bachelor’s Degree in any relevant discipline.
• 1-4 years of sales experience in FMCG, with preference for field sales roles.
• Good command of English language skills.
• A valid Private Driving License, essential for territory coverage.

These qualifications equip you to handle the fast-paced demands of sales leadership, from data-driven planning to team development.

Benefits & Perks

PepsiCo offers a rewarding package for the Sales District Leader Designate:

• Competitive estimated salary range of $12,000 - $22,000 USD yearly, based on Egypt FMCG sector rates with a buffer for performance upside.
• Performance-based incentives, including bonuses tied to sales targets and KPIs.
• Comprehensive training via WEC programs and ongoing coaching for skill enhancement.
• Inclusive culture promoting diversity, work-life balance, and employee well-being.
• Health & Safety focus, with field support and modern tools like handheld devices for efficiency.
• Access to PepsiCo's global network, fostering professional growth in a sustainable enterprise.

Career Growth

PepsiCo invests in talent development, offering clear paths from Sales District Leader Designate to higher roles like District Leader or Regional Sales Manager. Through structured coaching, leadership programs, and exposure to pep+ initiatives, you'll build expertise in sales strategy, team management, and sustainability. Many leaders started in field roles, advancing via proven performance and PepsiCo's merit-based culture. In Egypt, local empowerment programs accelerate careers while contributing to regional impact.

Why Join Us

Joining PepsiCo in Damietta means more than a job—it's a launchpad in a leading FMCG giant committed to positive change. Lead iconic brands, impact local communities, and grow sustainably. Our inclusive teams solve real challenges, innovate products, and deliver joy through everyday essentials. With pep+ driving our future, you'll be part of transformative efforts in water stewardship, waste reduction, and economic upliftment. Experience a premium workplace valuing your unique contributions.

Role FAQs

What experience is required?

1-4 years in FMCG sales, ideally field-based, plus a Bachelor’s Degree and driving license.

Is English mandatory?

Yes, good English proficiency is required for reporting and training.

What are the key KPIs?

Volume targets, distribution, market share, route productivity, and GTM execution scores.

How does PepsiCo support career growth?

Through coaching, WEC training, and global opportunities in sales leadership.

What's the estimated salary?

$12,000 - $22,000 USD yearly, with incentives for top performers.