Marketing Business Partner at Sanford Health: Role Overview

Sanford Health is seeking a highly motivated and experienced Marketing Business Partner to join our dynamic team. As one of the largest and fastest-growing not-for-profit health systems in the United States, Sanford Health offers unparalleled opportunities for professional growth and development. This role is pivotal in leading enterprise brand and sales strategies for defined service areas, providing strategic partnership, and offering thought leadership to corporate operational leaders and regional executives.

The Marketing Business Partner will play a crucial role in implementing major marketing and sales programs, managing marketing and sales for multiple products and product groups, and developing strategies to drive business growth. This position requires a strong understanding of marketing principles, excellent communication skills, and the ability to collaborate effectively with cross-functional teams.

A Day in the Life of a Marketing Business Partner

Each day as a Marketing Business Partner at Sanford Health brings new challenges and opportunities. Here’s a glimpse into what a typical day might look like:

• Strategic Planning: Participating in strategic planning sessions with corporate operational leaders and regional executives to align marketing strategies with business objectives.
• Campaign Management: Managing the execution of integrated marketing campaigns, ensuring consistent messaging and branding across all channels.
• Content Development: Overseeing the development of compelling content for various marketing materials, including brochures, website content, and social media posts.
• Budget Management: Monitoring marketing budgets and ensuring that all activities are within the allocated budget.
• Team Collaboration: Collaborating with cross-functional teams, including sales, product development, and communications, to ensure alignment and maximize impact.
• Market Analysis: Monitoring industry trends and analyzing market data to identify potential opportunities and threats.
• Mentoring: Providing guidance and mentorship to junior team members, fostering their professional growth and development.
• Performance Reporting: Analyzing marketing campaign performance and providing regular reports to stakeholders, highlighting key insights and recommendations.

Why Sioux Falls, South Dakota?

Sioux Falls, South Dakota, offers a unique blend of big-city amenities and small-town charm. Here are a few reasons why you might consider making Sioux Falls your home:

• Affordable Living: Sioux Falls boasts a low cost of living compared to many other cities in the United States, making it an attractive option for those looking to stretch their budget.
• Thriving Economy: The city has a strong and diverse economy, with major industries including healthcare, finance, and manufacturing.
• Quality Education: Sioux Falls is home to several excellent schools and universities, providing ample opportunities for educational advancement.
• Outdoor Recreation: With numerous parks, lakes, and trails, Sioux Falls offers plenty of opportunities for outdoor recreation, including hiking, biking, and fishing.
• Arts and Culture: The city has a vibrant arts and culture scene, with museums, theaters, and music venues offering a wide range of entertainment options.
• Friendly Community: Sioux Falls is known for its friendly and welcoming community, making it easy for newcomers to feel at home.

Career Path for a Marketing Business Partner

At Sanford Health, we are committed to providing our employees with opportunities for growth and advancement. The career path for a Marketing Business Partner can lead to various leadership roles within the organization. Here are a few potential career paths:

• Senior Marketing Business Partner: With experience and proven success, you can advance to a Senior Marketing Business Partner role, taking on more complex projects and responsibilities.
• Marketing Manager: You can move into a Marketing Manager role, overseeing a team of marketing professionals and managing marketing strategies for a specific service area or product line.
• Marketing Director: With further experience and leadership skills, you can advance to a Marketing Director role, responsible for developing and implementing marketing strategies for a larger division or the entire organization.
• Vice President of Marketing: Ultimately, you could aspire to become the Vice President of Marketing, leading the entire marketing function for Sanford Health.

Salary and Benefits at Sanford Health

Sanford Health offers a competitive salary and benefits package to attract and retain top talent. The salary range for a Marketing Business Partner typically falls between $75,000 and $110,000 annually, depending on experience and qualifications. In addition to a competitive salary, Sanford Health offers a comprehensive benefits package, including:

• Health Insurance: Comprehensive medical, dental, and vision insurance plans.
• Paid Time Off: Generous paid time off (PTO) and paid holidays.
• Retirement Plan: 401(k) or similar retirement plan with employer match.
• Life Insurance: Company-paid life insurance and supplemental life insurance options.
• Disability Insurance: Short-term and long-term disability insurance.
• Employee Assistance Program: Access to confidential counseling and support services.
• Tuition Reimbursement: Tuition reimbursement or assistance for continuing education.
• Wellness Programs: Wellness programs and resources to support employee health and well-being.
• Employee Discounts: Discounts on various products and services.

Sanford Health Culture

At Sanford Health, we are committed to creating a culture of health and healing. Our core values include:

• Integrity: We act with honesty, transparency, and ethical behavior.
• Excellence: We strive for excellence in everything we do.
• Innovation: We embrace innovation and creativity to improve patient care.
• Respect: We treat each other with respect and dignity.
• Compassion: We provide compassionate care to our patients and their families.

We believe that our employees are our greatest asset, and we are committed to providing them with a supportive and rewarding work environment.

How to Apply

If you are interested in joining the Sanford Health team as a Marketing Business Partner, we encourage you to apply online through our careers website. To apply, please follow these steps:

1. Visit the Sanford Health careers website.
2. Search for the Marketing Business Partner position in Sioux Falls, South Dakota.
3. Click on the job title to view the job description and requirements.
4. Click on the "Apply Now" button to begin the online application process.
5. Follow the instructions to complete the application, including uploading your resume and cover letter.
6. Submit your application.

Frequently Asked Questions (FAQs)

1. What are the key responsibilities of a Marketing Business Partner? The Marketing Business Partner leads enterprise brand and sales strategies, provides strategic partnership to operational leaders, and manages marketing and sales programs.
2. What qualifications are required for this role? A bachelor’s degree in marketing, communications, journalism, business, or a related field is required, along with a minimum of four years of related experience and strong writing and communication skills.
3. What is the salary range for this position? The salary range for a Marketing Business Partner at Sanford Health typically falls between $75,000 and $110,000 annually, depending on experience and qualifications.
4. What benefits does Sanford Health offer? Sanford Health offers a comprehensive benefits package, including health insurance, paid time off, retirement plan, life insurance, disability insurance, and more.
5. What is the work environment like at Sanford Health? Sanford Health is committed to creating a supportive and rewarding work environment, with a focus on integrity, excellence, innovation, respect, and compassion.
6. What opportunities are there for career advancement? Sanford Health provides numerous opportunities for career advancement, with potential paths to Senior Marketing Business Partner, Marketing Manager, Marketing Director, and Vice President of Marketing.
7. How do I apply for this position? You can apply online through the Sanford Health careers website by searching for the Marketing Business Partner position in Sioux Falls, South Dakota, and following the instructions to complete the application.
8. What is the culture like at Sanford Health? Sanford Health promotes a culture of health and healing, guided by core values of integrity, excellence, innovation, respect and compassion.
9. Is relocation assistance provided? Relocation assistance may be provided for qualified candidates. Please inquire during the interview process.
10. What if I need an accommodation during the application process? If you are an individual with a disability and would like to request an accommodation for help with your online application, please call 1-877-673-0854 or send an email to talent@sanfordhealth.org.