Senior Copywriter at Sanford Health: Join Our Creative Team

Sanford Health, a leading not-for-profit health system, is seeking a talented and experienced Senior Copywriter to join our dynamic marketing and communications team. In this role, you will be responsible for developing and executing creative strategies across a wide range of specialties and audiences, ensuring our messaging is clear, consistent, and impactful.

Role Overview

As a Senior Copywriter, you will play a critical role in shaping the Sanford Health brand and voice. You will work closely with creative leaders to develop enterprise concepts and solutions that meet the marketing and communication needs of the organization. Your responsibilities will include:

• Leading conceptual development and creative strategy across a wide range of specialties and audiences.
• Translating complex health care and insurance concepts into accessible, high-quality content.
• Applying strong information architecture to improve clarity and structure.
• Producing and managing materials across formats, ensuring consistency, accuracy, and alignment with brand standards.
• Collaborating across disciplines and levels, balancing innovation with pragmatism.
• Communicating clearly in all directions, responding to shifting priorities, and maintaining momentum on scheduled work.
• Upholding documentation standards, taking ownership of outcomes, and building strong relationships across teams.

A Day in the Life

Here's a glimpse into a typical day for a Senior Copywriter at Sanford Health:

• Morning: Start your day by reviewing project briefs and collaborating with the creative team on upcoming campaigns. You might brainstorm ideas for new marketing materials or refine existing content to better resonate with target audiences.
• Mid-day: Focus on writing and editing content for various channels, including website copy, brochures, social media posts, and email campaigns. You'll ensure that all content is accurate, engaging, and consistent with the Sanford Health brand.
• Afternoon: Participate in meetings with stakeholders from different departments to discuss project progress and gather feedback. You'll also work on developing and maintaining documentation standards to ensure consistency across all marketing materials.

Why Sioux Falls, South Dakota?

Sioux Falls, South Dakota, offers a high quality of life with a low cost of living. It's a vibrant city with a thriving arts and culture scene, excellent schools, and plenty of outdoor recreational opportunities. Plus, South Dakota has no state income tax, which can significantly increase your take-home pay.

Career Path

Sanford Health is committed to providing opportunities for professional growth and development. As a Senior Copywriter, you can advance your career in several directions, including:

• Creative Director: Lead a team of copywriters and designers to develop and execute creative strategies.
• Marketing Manager: Oversee the development and implementation of marketing campaigns.
• Content Strategist: Develop and implement content strategies to support business goals.

Salary & Benefits

The estimated salary range for a Senior Copywriter at Sanford Health is $55,000 to $85,000 per year, depending on experience and qualifications. Sanford Health also offers a comprehensive benefits package, including:

• Comprehensive health insurance
• Dental and vision insurance
• Paid time off (PTO)
• Paid holidays
• 401(k) retirement plan with employer match
• Employee assistance program (EAP)
• Tuition reimbursement

Sanford Health Culture

Sanford Health is committed to creating a supportive and inclusive work environment where all employees can thrive. We value teamwork, innovation, and a commitment to providing exceptional patient care. We are proud to be an equal opportunity employer and encourage applications from individuals of all backgrounds.

How to Apply

If you are a talented and experienced copywriter looking for a challenging and rewarding career, we encourage you to apply for the Senior Copywriter position at Sanford Health. To apply, please submit your resume and cover letter through our online application portal.

FAQ

1. What are the required qualifications for this position?

   A bachelor’s degree in journalism, mass communication, English, writing/rhetoric, creative writing, or a related field is required. A minimum of four years of writing experience is also required. Experience in a healthcare field is preferred.

2. What are the key responsibilities of a Senior Copywriter at Sanford Health?

   Key responsibilities include leading conceptual development and creative strategy, translating complex concepts into accessible content, and producing and managing materials across various formats.

3. What is the salary range for this position?

   The estimated salary range is $55,000 to $85,000 per year, depending on experience and qualifications.

4. What benefits does Sanford Health offer?

   Sanford Health offers a comprehensive benefits package, including health insurance, dental and vision insurance, paid time off, paid holidays, a 401(k) retirement plan, and tuition reimbursement.

5. What is the work environment like at Sanford Health?

   Sanford Health is committed to creating a supportive and inclusive work environment where all employees can thrive.

6. What opportunities are there for professional development at Sanford Health?

   Sanford Health offers a variety of professional development opportunities, including tuition reimbursement and leadership training programs.

7. What is the dress code at Sanford Health?

   The dress code at Sanford Health is business casual.

8. Does Sanford Health offer relocation assistance?

   Relocation assistance may be available for this position, depending on the candidate's location.

9. What is the application process like?

   To apply, please submit your resume and cover letter through our online application portal.

10. Who can I contact if I have questions about this position?

    You can contact the Sanford Health talent acquisition team at talent@sanfordhealth.org.