About Nike

Nike is the world's leading sports brand, empowering athletes and innovators to push boundaries and achieve greatness. With a legacy of innovation, Nike designs, manufactures, and markets premium athletic footwear, apparel, equipment, and accessories. Headquartered in Beaverton, Oregon, Nike operates globally, including a strong presence in China, the largest consumer market for sportswear. At Nike, we fuse creativity, technology, and performance to inspire every athlete—the serious competitor to the casual weekend warrior. Joining Nike means becoming part of a culture that values bold ideas, diversity, and relentless pursuit of excellence.

Role Overview

As Senior Principal, Energy Account Sales, GC in Shanghai, China Mainland, you will spearhead Nike's strategic sales initiatives in the Energy channel within the Greater China (GC) region. This senior leadership role focuses on building powerhouse account relationships, driving revenue growth through neighborhood (NBHD) retail strategies, and leading a high-performing sales team. Reporting to regional sales leadership, you will blend deep retail expertise with enterprise-level planning to create consumer connections that halo across Nike's distribution channels. Ideal for seasoned professionals passionate about retail dynamics and Nike's mission to elevate the sports industry in China.

Key Responsibilities

Account Management and Relationships

Build and nurture robust relationships with key customer executives and buyers to collaboratively manage accounts and execute Nike’s tailored account plans across GC. Influence decision-makers to prioritize Nike products and initiatives in the Energy channel.

Strategic Planning and Execution

Develop and oversee comprehensive account strategies, including short- and long-term business plans aimed at revenue growth and financial targets. Lead scenario planning, accurate forecasting, seasonal campaigns, business analysis, and identification of new sales opportunities. Map the NBHD retail marketplace to forge deep consumer connections and amplify halo effects for broader retail channels.

People Management

Directly manage the account sales team, handling hiring, development, coaching, rewards, and disciplinary actions. Conduct quarterly performance and development reviews, oversee team decisions on hiring and performance management, resolve employee relations issues, and champion diversity and inclusion.

Communication and Alignment

Articulate account business priorities throughout GC and across functions. Deliver a compelling vision that motivates sales teams and stakeholders in finance, merchandising, product, marketing, and more. Ensure seamless alignment and coordinated execution of business plans with Nike partners.

Qualifications & Requirements

To thrive in this role, candidates need:

• Bachelor's degree in Business or a related field, or an equivalent blend of education, experience, and training.
• At least 8 years of relevant work experience.
• Proven experience leading retail sales efforts specifically in the Energy channel.
• Expert-level knowledge of NBHD retail landscapes and in-store environments.
• Strong preference for account product distribution strategy experience.
• Required budget management experience; people management highly preferred.
• Willingness to travel up to 40% as needed.

This position demands a strategic thinker with retail prowess, leadership acumen, and a passion for Nike's brand in China's dynamic market.

Benefits & Perks

Nike offers an unmatched compensation package tailored for top talent in China:

• Competitive base salary estimated at CNY 650,000 - 950,000 annually, plus performance bonuses and incentives.
• Comprehensive health insurance, including medical, dental, and vision coverage for you and your family.
• Retirement savings plans with company matching contributions.
• Generous paid time off, parental leave, and flexible work options.
• Exclusive employee discounts on Nike products worldwide.
• State-of-the-art fitness facilities, wellness programs, and mental health support.

Career Growth

At Nike, career progression is driven by your ambition and impact. This Senior Principal role positions you for executive leadership in Greater China sales or global retail strategy. Access Nike's world-class leadership development programs, mentorship from industry icons, and cross-functional rotations. With Nike University and ongoing training, you'll hone skills in digital retail, consumer analytics, and sustainable practices—fueling advancement to VP-level roles or beyond.

Why Join Us

Shanghai is Nike's hub for Greater China innovation, where East meets West in a vibrant ecosystem of retail evolution. Work on high-stakes projects shaping Nike's dominance in China's Energy and NBHD channels. Collaborate with diverse teams, influence global strategies, and contribute to Nike's sustainability goals. Enjoy Shanghai's world-class lifestyle—iconic skyline, culinary scene, and cultural richness—while advancing a career that matters. Nike is committed to an inclusive workplace where every voice drives innovation.

Role FAQs

What is the Energy channel at Nike?

The Energy channel encompasses key retail partners focused on high-energy sports and lifestyle products, emphasizing neighborhood retail penetration in China.

Is relocation support provided?

Nike offers competitive relocation assistance for qualifying candidates moving to Shanghai.

What does the travel entail?

Up to 40% travel involves customer visits, market analysis, and regional meetings across Greater China.

How does Nike support work-life balance?

Flexible hours, remote options where feasible, and wellness initiatives promote sustainability.

Application process?

Submit your resume via Nike's careers portal; selected candidates advance to interviews with sales leadership.

This role is a launchpad for retail sales leaders ready to elevate Nike in China. Apply today and Just Do It.