About Nike

Nike is the world's leading sports brand, empowering athletes and consumers through innovative products, storytelling, and experiences. With a legacy of breaking barriers, Nike drives the future of sport across apparel, footwear, and equipment. Our Football division leads global trends, partnering with top clubs, federations, and athletes to deliver performance-driven gear that resonates worldwide. Headquartered in global hubs like London, Nike offers unparalleled opportunities to shape the sports industry.

Role Overview

As Senior Product Line Manager, Global Apparel Football Euro, based in London, United Kingdom, you will spearhead strategies for Nike's Football Apparel Licensed (Clubs & Federations) team. This role focuses on top UK teams, blending product expertise with relationship-building to create resonant apparel lines. Partner with apparel product creation teams to translate athlete insights, consumer trends, and competitive analysis into high-impact strategies and retail assortments. Ideal for seasoned professionals passionate about football and product innovation.

Key Impact Areas

Lead business analysis on bookings and sell-through, drive line planning for revenue targets, and foster partnerships with clubs and Nike Sports Marketing. This position demands a blend of strategic vision, analytical prowess, and collaborative leadership in a fast-paced, global environment.

Key Responsibilities

In this senior role, you will own the product lifecycle from vision to sell-in, ensuring alignment across markets.

• Create and communicate a clear product vision for football apparel categories, backed by compelling storytelling and consumer-centric strategies.
• Serve as the business lead in product creation forums, driving decisions on line plans, costing, pricing, and distribution.
• Lead execution of initiatives, collaborating with Product & Graphic Design, Materials, Technical Design, Merchandising, Development, and Operations.
• Oversee presentations for product sell-in and conduct line planning at style/SKU level to hit productivity, margin, and revenue goals.
• Build and maintain relationships with clubs, federations, and Nike Sports Marketing, applying hyper-local insights.
• Analyze product performance across channels, geographies, styles, and colors to inform strategic decisions.

Qualifications & Requirements

Nike seeks candidates with proven expertise in product management and a passion for football.

• Experience in product-related roles with expert-level Product Management and Merchandising skills.
• Deep understanding of product creation processes, retail math, and business analysis.
• Demonstrated leadership to motivate, influence, negotiate, and align cross-functional teams.
• Proficiency in Keynote, Adobe Suite, PowerPoint, and Excel for presentations and planning.
• Global cultural awareness, knowledge of marketplace dynamics, and ability to gather hyper-local insights.
• Interest or passion for football; up to 10% travel required.

Relocation is not offered. Full-time position in London, United Kingdom.

Benefits & Perks

Joining Nike means accessing world-class benefits tailored for high-performers.

• Competitive salary estimated at $65,000-$95,000 USD equivalent, based on UK retail/tech sector rates.
• Comprehensive health, wellness, and financial perks including employee discounts on Nike products.
• Flexible work options, parental leave, and professional development programs.
• Access to Nike's global network, events, and athlete partnerships.
• State-of-the-art facilities and collaborative spaces in London.

Career Growth

This role positions you for advancement in Nike's Apparel and Football divisions. Develop expertise in global product strategy, lead larger portfolios, or transition to executive merchandising and sports marketing leadership. Nike invests in talent through mentorship, training, and cross-functional projects, fostering long-term growth in a dynamic industry.

Why Join Us

At Nike, you won't just manage products—you'll shape the future of football apparel for millions of fans and athletes. Collaborate with elite teams, leverage cutting-edge insights, and deliver innovations that dominate the market. In London, immerse in Europe's football heartland while contributing to Nike's global mission: to bring inspiration and innovation to every athlete in the world.

Role FAQs

What is the travel requirement?

Up to 10% travel to meet partners, attend events, and gather market insights.

Is relocation support available?

No, relocation is not offered for this position.

What tools will I use daily?

Keynote, Adobe Suite, PowerPoint, and Excel for analysis, planning, and presentations.

Do I need football experience?

Passion or interest in football is essential, alongside deep consumer and athlete knowledge.

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