About Nike

Nike is the world's leading sports brand, empowering athletes and consumers through innovative products, storytelling, and experiences. With a presence in over 190 countries, Nike drives culture and performance in sport. In Southeast Asia & India (SEA&I), Nike's Integrated Retail Marketing (IRM) team shapes premium retail environments that inspire and engage. This Senior Retail Brand Experience role for Run/Train in Singapore positions you at the heart of Nike's retail evolution in a high-growth region.

Role Overview

As Senior, Retail Brand Experience, Run/Train in Singapore, you'll lead brand strategy for Nike's Run and Train categories across SEA&I Nike Direct Stores. Reporting to the Senior Manager, Retail Brand/Experience, you'll craft seasonal plans, product launches, and activations that deliver unforgettable consumer experiences. This role blends strategic vision with hands-on execution, collaborating with Visual Merchandising & Styling, EKINs, Brand Management, Retail Operations, Merchandising, APLA teams, agencies, and vendors. Ideal for a creative marketer passionate about sport, youth culture, and retail innovation in a fast-paced environment.

Key Responsibilities

Your impact will be felt through core duties that elevate Nike's retail presence:

• Develop and execute comprehensive retail brand plans for Run/Train categories, aligning with seasonal priorities and product launches.
• Collaborate cross-functionally to bring campaigns to life in Nike Direct Stores, ensuring seamless integration.
• Align seasonal processes and uphold brand standards across SEA&I and APLA regions for consistency.
• Partner closely with Visual Merchandising, EKINs, and IRM teams to create holistic, consumer-centric plans.
• Manage external agencies, vendors, and budgets, driving flawless execution from concept to store floor.

Strategic Impact

You'll drive premium consumer experiences that boost engagement, sales, and brand loyalty in Run/Train, Nike's powerhouse categories for performance and lifestyle.

Qualifications & Requirements

Nike seeks strategic thinkers with proven expertise:

• Must be based in Singapore.
• Minimum 3 years of experience in retail or brand marketing.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Strong project management and communication skills.
• Background in sport, youth culture, or retail environments.

Passion for storytelling, consumer insights, and thriving in collaborative, fast-paced settings is essential.

Benefits & Perks

Joining Nike means accessing world-class perks tailored for high performers:

• Competitive salary estimated at $65,000 - $95,000 USD annually, reflecting Singapore's retail/tech sector rates with upside potential.
• Comprehensive health and wellness benefits, including fitness reimbursements.
• Employee discounts on Nike products worldwide.
• Flexible work options and modern office in South Singapore.
• Parental leave, learning stipends, and mental health support.

Regional Advantages

In SEA&I, enjoy exposure to diverse markets, travel opportunities, and a vibrant team culture.

Career Growth

Nike invests in talent through mentorship, leadership programs, and global mobility. Advance from Senior to managerial roles in IRM, Brand Management, or Retail Operations. Many alumni lead Nike's APAC initiatives, leveraging SEA&I as a launchpad for APLA or global opportunities. Continuous learning via Nike University ensures you stay ahead in retail marketing trends.

Why Join Us

Be part of Nike's mission to bring inspiration and innovation to every athlete. In Singapore, shape the future of Run/Train retail in a region fueling Nike's growth. Collaborate with top talent, influence consumer experiences, and grow your career in a premium brand environment. Nike values diversity, inclusion, and bold ideas—your vision will elevate our stores and culture.

Role FAQs

What is the work location?

South, Singapore, Singapore, with potential regional travel.

Is remote work available?

This is primarily on-site to align with retail execution needs, with flexible options.

What salary can I expect?

Estimated $65,000 - $95,000 USD yearly, based on experience and market rates.

Do I need retail experience?

Yes, minimum 3 years in retail or brand marketing, ideally with sport/youth culture.

How does this role fit into Nike's structure?

Part of SEA&I IRM, reporting to Senior Manager, with broad cross-functional partnerships.

Ready to lead Nike's retail revolution? Apply now and step into a role where strategy meets sport.