About Nike

NIKE, Inc. is a global powerhouse that transcends sportswear, empowering athletes and dreamers worldwide. More than just outfitting the best, Nike fosters a culture of innovation, diversity, and boundary-pushing creativity. From its headquarters in Portland to operations across continents, Nike seeks visionaries who blend passion with expertise to elevate the brand. In India, Nike is expanding its retail footprint, blending cutting-edge visual merchandising with consumer-centric storytelling to dominate the market.

Role Overview

As Senior Visual Merchandising India at Nike, based in Karnataka, you'll spearhead the visual storytelling that brings Nike's seasonal and evergreen campaigns to life in Nike Direct and multibrand stores. This senior role demands a strategic thinker with deep retail expertise, leading execution that boosts sales, consumer engagement, and brand loyalty. Reporting to the Country Integrated Retail Marketing Manager, you'll collaborate across merchandising, operations, and partner teams, ensuring every store embodies Nike's premium ethos. Ideal for seasoned VM professionals passionate about footwear, apparel, and retail innovation in India's dynamic market.

Key Responsibilities

Your impact will be measured by store performance, audit scores, and brand resonance. Key duties include:

• Executing Nike's Visual Merchandising and Styling strategies with precision across all channels.
• Partnering with store and agency VM teams for training, audits, and standards maintenance.
• Collaborating with SEA&I VMS on monthly planograms for flagship stores, scaling nationwide.
• Optimizing store layouts based on shopping patterns, competition, and unique features.
• Managing VM assets like props, signage, and mannequins for maximum efficiency.
• Supporting Integrated Retail Marketing and Country Brand Team activations, including Nike events at retail.

Cross-Functional Collaboration

Work seamlessly with Merchandising, Retail Brand, Account Marketing, Digital, Operations, Logistics, Finance, and external partners in Bangalore, Mumbai, Delhi, Singapore, and Portland.

Qualifications & Requirements

Nike seeks proven leaders with:

• Bachelor’s degree in Business, Marketing, Visual Merchandising, Design, or equivalent experience.
• 5+ years in retail marketing, VM, or product merchandising, preferably in footwear/apparel.
• Expertise in crafting sales-driving displays and brand-aligned presentations.
• Current knowledge of retail trends, innovations, and consumer behaviors.
• Superior communication, negotiation, and presentation skills.
• Technical proficiency in Outlook, Excel, PowerPoint, Keynote, Adobe Creative Suite, SketchUp; Mac/Windows.

A passion for VM as art and science, plus teamwork in fast-paced settings, sets top candidates apart.

Benefits & Perks

Joining Nike means accessing world-class perks tailored for high performers:

• Competitive salary estimated at INR 25-35 lakhs annually, with performance incentives.
• Comprehensive health, wellness, and family benefits.
• Professional development through global training and mentorship.
• Flexible work supporting hybrid models across India hubs.
• Exclusive Nike product discounts and athlete-inspired events.
• Relocation support for Karnataka base, with travel to key markets.

Career Growth

Nike invests in talent acceleration. As Senior VM India, you'll mentor agency teams, influence regional strategies, and position for advancement to APAC leadership roles. Past alumni have risen to VMS Director positions, leveraging India's growth as a launchpad. Embrace Nike's culture of dreaming big, with clear paths in Retail Marketing, Brand Management, or Global Operations.

Why Join Us

This is your chance to shape Nike's visual identity in India’s booming retail sector. Thrive in a collaborative, positive environment where your creativity drives tangible results—stronger brand presence, higher sales, deeper loyalty. Be part of a team that obliterates boundaries, rewarding imagination and impact. Nike India offers unparalleled exposure to SEA&I and APLA HQs, blending local innovation with global scale.

Role FAQs

What is the work location?

Primarily Karnataka, India, with collaboration across Delhi, Bangalore, Mumbai, and international teams.

Is travel required?

Yes, for store visits, events, and partner meetings nationwide.

What experience level is needed?

5+ years in VM/retail; senior leadership mindset essential.

How does Nike measure success?

Via VM audits, sales growth, consumer engagement, and brand consistency.

Are agency management skills key?

Absolutely—you'll lead and mentor VM agency teams.

Ready to elevate Nike's retail story? Apply now for Senior Visual Merchandising India and unleash your potential.