Account Manager, SMC

Location: Austin, United States

Department: Sales

Employment Type: Full time

About Snap Inc

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

About the Role

Snap Inc is a camera company believing that the camera—and AR—represent the greatest opportunity to improve how people live and communicate. We contribute to human progress by empowering authentic self-expression, living in the moment, learning about the world, and having fun together through our core products: Snapchat, the visual messaging app; Lens Studio, our AR creation platform; and Spectacles, our AR glasses. Snapchat’s camera fosters real friendships via visual storytelling, blending the real and digital worlds in transformative ways. Join our global Small and Medium Customers (SMC) team as an Account Manager in Sales, where you’ll thrive in a fun, fast-paced, creative culture driving AR-powered advertising innovations. In this role, you’ll build and nurture relationships with key clients and agencies, crafting Snapchat campaigns that leverage our camera-first tech and AR ecosystem for standout performance and ROI. Partner with sales and creative teams on RFPs, manage intricate projects with cross-functional flair, and dive into data to optimize campaigns, uncover upsell paths, and evangelize Snap’s products—from self-serve tools to bespoke Lens Studio integrations. Your strategic insights will help brands harness Snapchat’s visual magic for immersive, emotion-driven experiences that resonate in real-time. We seek detail-oriented strategists passionate about Snap’s innovative spirit. With strong data chops, communication prowess, and a love for AR creativity, you’ll educate partners on best practices, boost platform adoption, and deliver results in our collaborative 'default together' environment (4+ days/week in-office). Snap is an equal opportunity employer committed to diverse voices building breakthrough products. Base salary ranges: Zone A (CA, WA, NYC) $89,000-$133,000; Zone B $85,000-$126,000; Zone C $76,000-$113,000, plus sales incentives and RSUs.

What You'll Do

• Build, manage, and grow long-term relationships and ad spend with key small and medium-sized clients and agency partners, exceeding their performance expectations
• Collaborate with account executives and creative strategists during RFPs to craft innovative, insight-driven Snapchat campaigns delivering measurable ROI
• Manage complex projects with multiple workstreams, fostering cross-functional collaboration internally at Snap and externally with partners
• Analyze campaign performance data in-depth to guide KPI-driven measurement, spot trends, optimize results, and identify upsell opportunities
• Act as Snap product expert, educating brands and agencies on Snapchat's camera features, AR tools like Lens Studio, Spectacles, and best practices for bespoke optimizations
• Drive adoption and engagement with Snap’s self-service platform and auction-based tools, offering technical support and real-time performance analysis
• Leverage Snap's camera technology and AR innovations to create visually immersive campaigns that enhance self-expression and real-time storytelling
• Partner with clients to align campaigns with Snapchat's mission of empowering authentic connections through visual communication
• Provide strategic recommendations that integrate Snap's AR ecosystem for transformative brand experiences
• Monitor and report on campaign success, using data to refine strategies in Snap's dynamic, creative culture

Minimum Qualifications

• BS/BA degree in business, communications, marketing, or related field or equivalent practical experience
• 3+ years of proven experience analyzing complex data and success metrics to craft compelling data stories that drive campaign performance
• 3+ years working directly with clients to understand brand strategies, product attributes, competitors, and business challenges while delivering data-driven short- and long-term strategies
• Experience in digital media with a focus on performance and brand marketing, ad-tech, programmatic real-time bidding, or related fields
• Strong understanding of advertising performance metrics and the biddable auction advertising ecosystem
• Demonstrated ability to educate advertisers and agencies on media management in auction environments
• Ability to thrive in a fast-paced environment, adapt to changes, and manage multiple projects with meticulous attention to detail

Preferred Qualifications

• Pre-existing relationships with client decision-makers and brand marketers
• Proven track record of consistently delivering on sales quota with positive client reviews
• Passion for Snapchat as a daily user with in-depth knowledge of Snap's ad products and AR innovations
• Experience leveraging camera-first technologies and AR for immersive advertising campaigns
• Familiarity with Snapchat's Lens Studio and Spectacles for creative campaign integrations

Knowledge, Skills & Abilities

• Advanced Excel and PowerPoint proficiency for data analysis and presentations
• Experience analyzing large datasets to deliver actionable insights
• Deep knowledge of advertising performance metrics and ROI measurement
• Expertise in biddable auction environments and programmatic advertising
• Strong written and verbal communication skills for client and team interactions
• Exceptional organizational and prioritization skills in fast-paced settings
• Proven cross-functional collaboration with internal teams and external partners
• Strategic acumen for building long-term business partnerships
• Creative mindset for innovative AR and camera-based campaign solutions
• Technical aptitude for Snap’s self-service platforms and auction tools
• Detail-oriented project management across complex workstreams
• Ability to educate and influence clients on product best practices
• Adaptability to rapid changes in a fluid sales environment
• Passion for storytelling through visual and AR technologies
• Data storytelling to translate metrics into business impact

Our Benefits

• Paid parental leave to support family growth
• Comprehensive medical, dental, and vision coverage
• Emotional and mental health support programs
• Competitive compensation packages with sales incentives
• Equity in the form of RSUs to share in Snap’s long-term success
• Flexible benefits tailored to individual needs
• Office perks in a collaborative 'default together' environment (4+ days/week)
• Opportunities for professional growth in a creative, innovative culture

Compensation

$89,000-$133,000 annually

This position is eligible for equity in the form of RSUs.

"Default Together" Policy: At Snap Inc, we practice a "default together" approach and expect team members to work in an office 4+ days per week.

Snap is proud to be an equal opportunity employer.