Role Overview

As the EMEA Content Marketing Manager at Snowflake, you will play a pivotal role in shaping the content strategy and execution for the Europe, Middle East, and Africa (EMEA) region. You will be responsible for developing, packaging, and managing a diverse range of content assets that support Snowflake's go-to-market (GTM) motions in EMEA. This includes creating strategic thought leadership pieces, campaign-ready assets, and region-specific narratives that resonate with both technical and business audiences.

You will collaborate closely with EMEA Product Marketing Managers to understand their content needs across key priorities such as AI transformation, analytics, data engineering, and migrations. A crucial aspect of this role is identifying content gaps, centralizing content needs across different working groups, and operationalizing the EMEA content roadmap in partnership with global content marketing and regional product marketing leadership.

This position serves as a vital link between the global content team and the EMEA region. You will ensure that global content is effectively localized, prioritized, and extended as needed, while also highlighting EMEA-specific content gaps and opportunities to the global teams. Collaboration with global counterparts will be essential to align priorities, avoid duplication of effort, and maximize the impact of content across regions.

A Day in the Life

Here’s a glimpse into what a typical day might look like for the EMEA Content Marketing Manager:

• Morning: Start your day by reviewing the latest industry news and trends related to data, AI, and cloud computing. Check in with the EMEA Product Marketing team to discuss upcoming content needs and priorities for the week.
• Mid-day: Dedicate time to writing and editing content. This could involve crafting a blog post on the latest Snowflake features, developing an ebook on data migration strategies, or creating web copy for a new product launch.
• Afternoon: Collaborate with the global content team to review global content assets and identify opportunities for localization and adaptation for the EMEA market. Participate in a project management meeting to track the progress of various content initiatives.
• Late Afternoon: Work with the design team to create visually appealing graphics and layouts for content assets. Review content performance metrics and identify areas for improvement. Plan for upcoming content releases and promotions.

Why London?

Snowflake's London office, located near Liverpool Street Station, places you at the heart of one of Europe's leading business and technology hubs. London offers a diverse and dynamic environment, with access to a wealth of talent, resources, and networking opportunities. Being based in London allows you to:

• Connect with a vibrant community of data professionals and industry experts.
• Collaborate with Snowflake’s EMEA team and other regional stakeholders.
• Attend industry events and conferences to stay up-to-date on the latest trends.
• Enjoy the rich cultural and social experiences that London has to offer.

Career Path

The EMEA Content Marketing Manager role provides a solid foundation for career growth within Snowflake. Potential career paths include:

• Senior Content Marketing Manager: Take on a broader scope of responsibilities, leading content strategy and execution for a larger portfolio of products or regions.
• Content Marketing Director: Lead a team of content marketers and oversee the overall content strategy for Snowflake.
• Product Marketing Manager: Transition into a product marketing role, leveraging your content expertise to drive product adoption and market awareness.
• Marketing Director: Advance to a leadership position within the marketing organization, overseeing various marketing functions.

Salary & Benefits

Snowflake offers a competitive salary and benefits package that rewards your contributions and supports your well-being. While the exact salary for this role will depend on your experience and qualifications, you can expect a competitive base salary and opportunities for performance-based bonuses. In addition to salary, Snowflake provides a comprehensive benefits package, including:

• Health, dental, and vision insurance
• Paid time off and holidays
• Retirement plan with company match
• Employee stock purchase plan
• Wellness programs
• Professional development opportunities

Innovation Culture

At Snowflake, innovation is at the heart of everything we do. We foster a culture that empowers employees to think creatively, challenge the status quo, and develop groundbreaking solutions. As a member of the Snowflake team, you will have the opportunity to:

• Work on cutting-edge technology and contribute to the future of data and cloud computing.
• Collaborate with talented and passionate colleagues who are committed to excellence.
• Participate in innovation challenges and hackathons to explore new ideas.
• Continuously learn and grow through training and development programs.

How to Apply

If you are a talented and experienced content marketer with a passion for data and technology, we encourage you to apply for the EMEA Content Marketing Manager position at Snowflake. To apply, please submit your resume and a cover letter highlighting your relevant skills and experience through the Snowflake careers website. Be sure to emphasize your experience in content development, EMEA marketing, and collaboration with product marketing teams.

Frequently Asked Questions (FAQ)

1. What is Snowflake?

   Snowflake is a cloud-based data warehousing platform that enables organizations to store, process, and analyze vast amounts of data. It offers a scalable, secure, and cost-effective solution for data management and analytics.

2. What are the key responsibilities of the EMEA Content Marketing Manager?

   The EMEA Content Marketing Manager is responsible for developing, packaging, and managing content assets that support Snowflake's go-to-market (GTM) motions in the EMEA region. This includes creating strategic thought leadership pieces, campaign-ready assets, and region-specific narratives.

3. What qualifications are required for this role?

   The ideal candidate will have strong writing skills, experience in content marketing, project management experience, and experience collaborating across marketing, product marketing, and design teams.

4. What is the work environment like at Snowflake?

   Snowflake fosters a collaborative and innovative work environment where employees are empowered to think creatively, challenge the status quo, and develop groundbreaking solutions.

5. What are the career growth opportunities at Snowflake?

   Snowflake offers a variety of career growth opportunities for talented and dedicated employees. Potential career paths include Senior Content Marketing Manager, Content Marketing Director, Product Marketing Manager, and Marketing Director.

6. What is the salary range for this role?

   The salary range for the EMEA Content Marketing Manager role will depend on your experience and qualifications. Snowflake offers a competitive salary and benefits package that rewards your contributions and supports your well-being.

7. What benefits does Snowflake offer?

   Snowflake offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off and holidays, a retirement plan with company match, an employee stock purchase plan, and wellness programs.

8. What is it like to work in the London office?

   Snowflake's London office is located in a vibrant and dynamic area of the city, offering easy access to transportation, restaurants, and cultural attractions. The office provides a collaborative and supportive work environment.

9. How does Snowflake support employee development?

   Snowflake is committed to supporting employee development through training programs, mentorship opportunities, and career advancement resources.

10. How can I learn more about Snowflake?

    You can learn more about Snowflake by visiting our website, reading our blog, and following us on social media. You can also explore our product documentation and attend our webinars and events.