Role Overview

Snowflake is seeking a dynamic and innovative Marketing Operations Manager to lead our campaign automation efforts. This role is pivotal in transforming our marketing operations from manual processes to scalable, agentic, and automated workflows. As the Marketing Operations Manager, you will be at the heart of our marketing strategy, working with cutting-edge systems and driving impactful change across our campaign execution.

Your primary focus will be on modernizing how campaigns are designed, executed, and optimized, starting with email operations and expanding into broader marketing channels. This is an excellent opportunity for someone who enjoys tinkering, innovating, and building, with a passion for replacing legacy processes with intelligent automation.

A Day in the Life

Here’s a glimpse into your daily activities:

• Email Operations Management: Oversee the entire email operations workflow, from initial intake to quality assurance, scheduling, deployment, and comprehensive reporting.
• Strategic Email Scheduling: Manage email scheduling and creation at a strategic level, influencing architecture and automation logic to enhance execution models.
• Tool Application: Utilize advanced tools like Clay, Snowflake, and emerging AI/agentic technologies to modernize campaign workflows.
• Email Center of Excellence Leadership: Lead and develop Snowflake’s Email Center of Excellence, establishing governance, standards, and automation-first best practices.
• Framework and Template Development: Build reusable, modular email frameworks and templates that support personalization, scale, and speed.
• Collaboration: Partner with marketing, creative, and regional teams to translate campaign goals into efficient, automated execution models.
• Performance Monitoring: Monitor deliverability, domain reputation, and database health, proactively identifying issues using tools like Validity and exploring collaboration workflows with Litmus.
• A/B Testing: Conduct A/B tests and analyze performance data to inform optimization and automation opportunities.
• Technical Development: Code and troubleshoot HTML, CSS, JavaScript, and Velocity scripting to support dynamic and personalized email experiences.
• Documentation and Training: Create clear documentation, playbooks, and training materials that enable adoption of new workflows and systems across teams.

Why Menlo Park, CA?

Menlo Park is at the heart of Silicon Valley, offering a vibrant and innovative environment that is ideal for a Marketing Operations Manager. Here are some reasons why Menlo Park is a great place to work:

• Tech Hub: Being in the center of Silicon Valley provides unparalleled networking opportunities and access to industry events.
• Innovation: Menlo Park is home to numerous tech companies and startups, fostering a culture of innovation and cutting-edge technology.
• Quality of Life: The area offers a high quality of life with access to excellent schools, beautiful parks, and a thriving cultural scene.
• Career Growth: Working in Menlo Park provides significant career growth opportunities due to the concentration of tech companies and the demand for skilled professionals.
• Central Location: Easy access to San Francisco and other Bay Area cities, making it convenient for both work and leisure.

Career Path

This role offers significant opportunities for career advancement within Snowflake. Here are potential career paths you can explore:

• Senior Marketing Operations Manager: Lead larger teams and more complex projects, with a focus on strategic planning and execution.
• Marketing Operations Director: Oversee all marketing operations functions, developing and implementing strategies to improve efficiency and effectiveness.
• Marketing Technology Manager: Focus on the technology stack used in marketing, ensuring the right tools and systems are in place to support marketing efforts.
• Director of Digital Marketing: Lead digital marketing initiatives, including email marketing, social media, and online advertising.
• VP of Marketing Operations: A senior leadership role overseeing all marketing operations activities and aligning them with overall business goals.

Salary and Benefits

Snowflake offers a competitive salary and comprehensive benefits package. While the exact salary will depend on your experience and qualifications, the typical range for this role is between $120,000 and $180,000 annually. Here’s a detailed breakdown of the benefits:

• Health Insurance: Comprehensive medical, dental, and vision plans.
• Paid Time Off: Generous vacation, sick leave, and holidays.
• Retirement Plan: 401(k) plan with company match.
• Employee Stock Purchase Plan: Opportunity to purchase Snowflake stock at a discounted rate.
• Professional Development: Opportunities for training, conferences, and professional certifications.
• Wellness Programs: Programs to support physical and mental health.
• Parental Leave: Generous parental leave policy for new parents.
• Flexible Work Arrangements: Options for flexible work hours and remote work.
• Employee Assistance Program: Confidential counseling and support services.
• Life Insurance: Company-provided life insurance.
• Disability Insurance: Short-term and long-term disability coverage.

Innovation Culture at Snowflake

Snowflake fosters a culture of innovation, collaboration, and continuous improvement. Here’s what you can expect:

• Collaboration: A collaborative environment where teamwork and open communication are valued.
• Innovation: Encouragement to explore new ideas and technologies to improve processes and drive growth.
• Learning: Opportunities for continuous learning and professional development.
• Impact: The chance to make a significant impact on the company and the industry.
• Recognition: Recognition and rewards for outstanding performance and contributions.

How to Apply

If you are excited about the opportunity to transform marketing operations at Snowflake, we encourage you to apply! Follow these steps:

1. Visit the Snowflake Careers Page: Go to the Snowflake careers website and search for the Marketing Operations Manager – Campaign Automation position.
2. Review the Job Description: Carefully review the job description to ensure your skills and experience align with the requirements.
3. Submit Your Application: Fill out the online application form and upload your resume and cover letter.
4. Highlight Relevant Experience: In your resume and cover letter, highlight your experience in marketing operations, campaign automation, and relevant technologies.
5. Prepare for the Interview: If your application is selected, you will be invited to interview with the hiring team. Be prepared to discuss your experience, skills, and how you can contribute to Snowflake.

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