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Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now!

Snowflake

Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now!

full-timePosted: Jan 22, 2026

Job Description

Senior Director, GTM Field Enablement at Snowflake: Drive Sales Excellence

Snowflake is revolutionizing how organizations use data, and at the heart of this transformation is our Go-To-Market (GTM) team. We are seeking a dynamic and experienced Senior Director of GTM Field Enablement to lead the charge in equipping our sales force with the knowledge, skills, and tools they need to succeed. Based in Menlo Park, CA, this role is pivotal in bridging the gap between GTM strategy and field execution, ensuring our diverse field personas are ready to win.

Role Overview

As the Senior Director of GTM Field Enablement, you will be a strategic partner to Snowflake’s Global Sales and Revenue leadership. Your primary mission is to drive quota attainment by leading a team of high-impact enablement practitioners focused on delivering training, coaching, and readiness programs to our field teams. This includes Account Executives (AEs), Sales Development Representatives (SDRs), Sales Engineers (SEs), and Services professionals. You will leverage a Center of Excellence (CoE) model, partnering across teams to utilize world-class content and technology while focusing on high-touch delivery, local adaptation, and manager coaching.

A Day in the Life

Your day will be a blend of strategic planning, team leadership, and field engagement. Here’s a glimpse:

  • Strategic Alignment: Meeting with Sales and Revenue leadership to understand their priorities and challenges, ensuring enablement programs are aligned with GTM strategy.
  • Team Leadership: Coaching and mentoring your team of enablement practitioners, providing guidance on program delivery and effectiveness.
  • Program Oversight: Reviewing and refining onboarding and continuous learning programs, ensuring they meet the needs of the field.
  • Field Engagement: Spending time with sales teams in the field, observing their interactions with customers and identifying areas for improvement.
  • Feedback Loop: Gathering feedback from the field and communicating it to the central enablement teams to inform content and tool development.
  • Executive Reporting: Presenting performance metrics and insights to C-Suite and VP-level stakeholders.

Why Menlo Park, CA?

Menlo Park is at the epicenter of Silicon Valley innovation, offering a vibrant ecosystem of technology companies and talent. Being based in Menlo Park provides proximity to Snowflake's headquarters and key stakeholders, facilitating collaboration and strategic alignment. The area boasts a high concentration of skilled professionals, making it an ideal location for attracting top talent to your team. Moreover, Menlo Park offers a high quality of life with excellent schools, parks, and cultural amenities.

Career Path

This role offers significant opportunities for career advancement within Snowflake. You could potentially move into a VP-level leadership role within Sales Enablement, overseeing a broader portfolio of enablement programs. Alternatively, you could transition into a Sales Leadership role, leveraging your deep understanding of the sales process and team dynamics. Snowflake is committed to developing its employees and providing opportunities for growth and advancement.

Salary & Benefits

The estimated salary range for this position is between $180,000 and $300,000 annually. However, the final offer will be determined based on the candidate's experience, skills, and qualifications. In addition to a competitive salary, Snowflake offers a comprehensive benefits package that includes:

  • Comprehensive health insurance (medical, dental, vision)
  • Paid time off (vacation, sick leave, holidays)
  • Employee stock purchase plan (ESPP)
  • Retirement savings plan (401k) with company match
  • Life insurance and disability coverage
  • Employee assistance program (EAP)
  • Flexible spending accounts (FSA) for healthcare and dependent care
  • Commuter benefits
  • Wellness programs
  • Professional development opportunities
  • Generous parental leave
  • Employee referral program

A Culture of Innovation

Snowflake is more than just a company; it's a culture of innovation, collaboration, and impact. We are passionate about empowering enterprises to achieve their full potential and equally dedicated to our employees' growth. We believe in moving fast, taking technology to the next level, and developing careers. At Snowflake, you're not just building a career; you're shaping the future of data.

How to Apply

If you're ready to take your career to the next level and contribute to a company that's redefining the future of data, we encourage you to apply! Please submit your resume and cover letter through our online application portal. Be sure to highlight your relevant experience in sales enablement, leadership, and GTM strategy. We look forward to hearing from you!

Frequently Asked Questions (FAQ)

  1. What is the primary focus of the GTM Field Enablement team? The GTM Field Enablement team focuses on delivering training, coaching, and readiness programs to Snowflake’s field teams, ensuring they have the skills and knowledge to succeed.
  2. What is the role of the Senior Director of GTM Field Enablement? The Senior Director is responsible for leading the GTM Field Enablement team, partnering with Sales and Revenue leadership, and ensuring alignment between GTM strategy and field execution.
  3. What are the key qualifications for this role? Key qualifications include 10+ years of experience in Sales Enablement, Sales Leadership, or GTM Strategy, 5+ years in B2B SaaS, and 5+ years of direct people management experience.
  4. What is the work location for this position? This position is based exclusively in Menlo Park, CA.
  5. What is the salary range for this position? The estimated salary range is between $180,000 and $300,000 annually.
  6. What benefits does Snowflake offer? Snowflake offers a comprehensive benefits package, including health insurance, paid time off, ESPP, 401k, and more.
  7. What opportunities for career advancement are available? Opportunities for advancement include VP-level leadership roles within Sales Enablement or transitions into Sales Leadership roles.
  8. How does Snowflake foster a culture of innovation? Snowflake fosters a culture of innovation through collaboration, continuous learning, and a commitment to empowering employees to achieve their full potential.
  9. How do I apply for this position? Submit your resume and cover letter through our online application portal.
  10. What is the 'everboarding' journey mentioned in the job description? 'Everboarding' refers to the continuous learning and development process that ensures employees stay up-to-date with the latest product features, sales methodologies, and industry trends, enabling them to continuously improve their performance and adapt to evolving market conditions.

Locations

  • Menlo Park, CA, US

Salary

Estimated Salary Rangehigh confidence

180,000 - 300,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Sales Enablementintermediate
  • GTM Strategyintermediate
  • Sales Leadershipintermediate
  • B2B SaaSintermediate
  • People Managementintermediate
  • Executive Communicationintermediate
  • Stakeholder Alignmentintermediate
  • Training Deliveryintermediate
  • Curriculum Designintermediate
  • Data Analysisintermediate
  • Performance Metricsintermediate
  • Coachingintermediate
  • Sales Methodologyintermediate
  • Leadership Developmentintermediate
  • Program Managementintermediate

Required Qualifications

  • Minimum of 10 years of experience in Sales Enablement, Sales Leadership, or GTM Strategy. (experience)
  • At least 5 years of experience specifically within the B2B SaaS sector. (experience)
  • 5+ years of direct people management experience. (experience)
  • Experience leading teams that support multi-segment sales organizations (e.g., Enterprise and Commercial/Mid-Market). (experience)
  • Proven experience presenting strategy and performance metrics directly to C-Suite or VP-level stakeholders. (experience)
  • Demonstrated history of partnering with cross-functional leaders (Marketing, Product, and Sales) to launch GTM initiatives. (experience)
  • Minimum of 2 years in a role primarily focused on training delivery, curriculum design, or professional education. (experience)
  • Ability to leverage quantitative analysis and key performance metrics to transform raw data into actionable insights. (experience)
  • Strong understanding of sales methodologies and GTM plays. (experience)
  • Experience in developing and implementing leadership development programs. (experience)
  • Excellent communication and presentation skills. (experience)
  • Ability to work effectively in a fast-paced, dynamic environment. (experience)

Responsibilities

  • Own the onboarding and continuous 'everboarding' journey for direct GTM roles.
  • Ensure time-to-productivity is constantly accelerating.
  • Ensure the field is proficient in Snowflake’s sales methodology and GTM plays.
  • Lead the 'field-testing' of new programs to ensure they are practical and high-value for sellers.
  • Lead manager-specific onboarding and 'Front Line Manager' programs.
  • Focus on deal coaching skills, pipeline management, and leadership behaviors.
  • Equip Sales Leaders with the frameworks, coaching rubrics, and execution rhythms they need to lead high-performing teams.
  • Define and maintain the 'Gold Standard' competency models for each role.
  • Map learning paths to the specific skills required to excel at Snowflake.
  • Work with Global VPs to understand regional nuances while ensuring a consistent global standard for how Snowflake engages with customers.
  • Act as the 'voice of the field' for the central enablement teams.
  • Provide the qualitative insights and field requirements that inform the content and tools produced by the centralized engine.
  • Partner with the Center of Excellence to leverage world-class content and technology.
  • Focus on the high-touch delivery, local adaptation, and manager coaching required to drive quota attainment.
  • Act as a consultant, coach, and strategist to ensure every member of the Snowflake GTM engine knows what to do, how to do it, and has the skills to win.

Benefits

  • general: Comprehensive health insurance (medical, dental, vision)
  • general: Paid time off (vacation, sick leave, holidays)
  • general: Employee stock purchase plan (ESPP)
  • general: Retirement savings plan (401k) with company match
  • general: Life insurance and disability coverage
  • general: Employee assistance program (EAP)
  • general: Flexible spending accounts (FSA) for healthcare and dependent care
  • general: Commuter benefits
  • general: Wellness programs
  • general: Professional development opportunities
  • general: Generous parental leave
  • general: Employee referral program
  • general: Stock options
  • general: Performance based bonus

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Tags & Categories

SalesEnablementLeadershipGTMSaaSMenlo ParkDirectorSales EnablementGTM StrategySales LeadershipB2B SaaSPeople ManagementExecutive CommunicationStakeholder AlignmentTraining DeliveryCurriculum DesignData AnalysisPerformance MetricsCoachingSales MethodologyLeadership DevelopmentProgram ManagementCaliforniaSnowflake CareersGTM Field EnablementSales TrainingLeadership Development ProgramsSales OperationsRevenue EnablementSaaS SalesGlobal SalesQuota AttainmentCloud ComputingDataEngineeringSales

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Snowflake logo

Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now!

Snowflake

Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now!

full-timePosted: Jan 22, 2026

Job Description

Senior Director, GTM Field Enablement at Snowflake: Drive Sales Excellence

Snowflake is revolutionizing how organizations use data, and at the heart of this transformation is our Go-To-Market (GTM) team. We are seeking a dynamic and experienced Senior Director of GTM Field Enablement to lead the charge in equipping our sales force with the knowledge, skills, and tools they need to succeed. Based in Menlo Park, CA, this role is pivotal in bridging the gap between GTM strategy and field execution, ensuring our diverse field personas are ready to win.

Role Overview

As the Senior Director of GTM Field Enablement, you will be a strategic partner to Snowflake’s Global Sales and Revenue leadership. Your primary mission is to drive quota attainment by leading a team of high-impact enablement practitioners focused on delivering training, coaching, and readiness programs to our field teams. This includes Account Executives (AEs), Sales Development Representatives (SDRs), Sales Engineers (SEs), and Services professionals. You will leverage a Center of Excellence (CoE) model, partnering across teams to utilize world-class content and technology while focusing on high-touch delivery, local adaptation, and manager coaching.

A Day in the Life

Your day will be a blend of strategic planning, team leadership, and field engagement. Here’s a glimpse:

  • Strategic Alignment: Meeting with Sales and Revenue leadership to understand their priorities and challenges, ensuring enablement programs are aligned with GTM strategy.
  • Team Leadership: Coaching and mentoring your team of enablement practitioners, providing guidance on program delivery and effectiveness.
  • Program Oversight: Reviewing and refining onboarding and continuous learning programs, ensuring they meet the needs of the field.
  • Field Engagement: Spending time with sales teams in the field, observing their interactions with customers and identifying areas for improvement.
  • Feedback Loop: Gathering feedback from the field and communicating it to the central enablement teams to inform content and tool development.
  • Executive Reporting: Presenting performance metrics and insights to C-Suite and VP-level stakeholders.

Why Menlo Park, CA?

Menlo Park is at the epicenter of Silicon Valley innovation, offering a vibrant ecosystem of technology companies and talent. Being based in Menlo Park provides proximity to Snowflake's headquarters and key stakeholders, facilitating collaboration and strategic alignment. The area boasts a high concentration of skilled professionals, making it an ideal location for attracting top talent to your team. Moreover, Menlo Park offers a high quality of life with excellent schools, parks, and cultural amenities.

Career Path

This role offers significant opportunities for career advancement within Snowflake. You could potentially move into a VP-level leadership role within Sales Enablement, overseeing a broader portfolio of enablement programs. Alternatively, you could transition into a Sales Leadership role, leveraging your deep understanding of the sales process and team dynamics. Snowflake is committed to developing its employees and providing opportunities for growth and advancement.

Salary & Benefits

The estimated salary range for this position is between $180,000 and $300,000 annually. However, the final offer will be determined based on the candidate's experience, skills, and qualifications. In addition to a competitive salary, Snowflake offers a comprehensive benefits package that includes:

  • Comprehensive health insurance (medical, dental, vision)
  • Paid time off (vacation, sick leave, holidays)
  • Employee stock purchase plan (ESPP)
  • Retirement savings plan (401k) with company match
  • Life insurance and disability coverage
  • Employee assistance program (EAP)
  • Flexible spending accounts (FSA) for healthcare and dependent care
  • Commuter benefits
  • Wellness programs
  • Professional development opportunities
  • Generous parental leave
  • Employee referral program

A Culture of Innovation

Snowflake is more than just a company; it's a culture of innovation, collaboration, and impact. We are passionate about empowering enterprises to achieve their full potential and equally dedicated to our employees' growth. We believe in moving fast, taking technology to the next level, and developing careers. At Snowflake, you're not just building a career; you're shaping the future of data.

How to Apply

If you're ready to take your career to the next level and contribute to a company that's redefining the future of data, we encourage you to apply! Please submit your resume and cover letter through our online application portal. Be sure to highlight your relevant experience in sales enablement, leadership, and GTM strategy. We look forward to hearing from you!

Frequently Asked Questions (FAQ)

  1. What is the primary focus of the GTM Field Enablement team? The GTM Field Enablement team focuses on delivering training, coaching, and readiness programs to Snowflake’s field teams, ensuring they have the skills and knowledge to succeed.
  2. What is the role of the Senior Director of GTM Field Enablement? The Senior Director is responsible for leading the GTM Field Enablement team, partnering with Sales and Revenue leadership, and ensuring alignment between GTM strategy and field execution.
  3. What are the key qualifications for this role? Key qualifications include 10+ years of experience in Sales Enablement, Sales Leadership, or GTM Strategy, 5+ years in B2B SaaS, and 5+ years of direct people management experience.
  4. What is the work location for this position? This position is based exclusively in Menlo Park, CA.
  5. What is the salary range for this position? The estimated salary range is between $180,000 and $300,000 annually.
  6. What benefits does Snowflake offer? Snowflake offers a comprehensive benefits package, including health insurance, paid time off, ESPP, 401k, and more.
  7. What opportunities for career advancement are available? Opportunities for advancement include VP-level leadership roles within Sales Enablement or transitions into Sales Leadership roles.
  8. How does Snowflake foster a culture of innovation? Snowflake fosters a culture of innovation through collaboration, continuous learning, and a commitment to empowering employees to achieve their full potential.
  9. How do I apply for this position? Submit your resume and cover letter through our online application portal.
  10. What is the 'everboarding' journey mentioned in the job description? 'Everboarding' refers to the continuous learning and development process that ensures employees stay up-to-date with the latest product features, sales methodologies, and industry trends, enabling them to continuously improve their performance and adapt to evolving market conditions.

Locations

  • Menlo Park, CA, US

Salary

Estimated Salary Rangehigh confidence

180,000 - 300,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Sales Enablementintermediate
  • GTM Strategyintermediate
  • Sales Leadershipintermediate
  • B2B SaaSintermediate
  • People Managementintermediate
  • Executive Communicationintermediate
  • Stakeholder Alignmentintermediate
  • Training Deliveryintermediate
  • Curriculum Designintermediate
  • Data Analysisintermediate
  • Performance Metricsintermediate
  • Coachingintermediate
  • Sales Methodologyintermediate
  • Leadership Developmentintermediate
  • Program Managementintermediate

Required Qualifications

  • Minimum of 10 years of experience in Sales Enablement, Sales Leadership, or GTM Strategy. (experience)
  • At least 5 years of experience specifically within the B2B SaaS sector. (experience)
  • 5+ years of direct people management experience. (experience)
  • Experience leading teams that support multi-segment sales organizations (e.g., Enterprise and Commercial/Mid-Market). (experience)
  • Proven experience presenting strategy and performance metrics directly to C-Suite or VP-level stakeholders. (experience)
  • Demonstrated history of partnering with cross-functional leaders (Marketing, Product, and Sales) to launch GTM initiatives. (experience)
  • Minimum of 2 years in a role primarily focused on training delivery, curriculum design, or professional education. (experience)
  • Ability to leverage quantitative analysis and key performance metrics to transform raw data into actionable insights. (experience)
  • Strong understanding of sales methodologies and GTM plays. (experience)
  • Experience in developing and implementing leadership development programs. (experience)
  • Excellent communication and presentation skills. (experience)
  • Ability to work effectively in a fast-paced, dynamic environment. (experience)

Responsibilities

  • Own the onboarding and continuous 'everboarding' journey for direct GTM roles.
  • Ensure time-to-productivity is constantly accelerating.
  • Ensure the field is proficient in Snowflake’s sales methodology and GTM plays.
  • Lead the 'field-testing' of new programs to ensure they are practical and high-value for sellers.
  • Lead manager-specific onboarding and 'Front Line Manager' programs.
  • Focus on deal coaching skills, pipeline management, and leadership behaviors.
  • Equip Sales Leaders with the frameworks, coaching rubrics, and execution rhythms they need to lead high-performing teams.
  • Define and maintain the 'Gold Standard' competency models for each role.
  • Map learning paths to the specific skills required to excel at Snowflake.
  • Work with Global VPs to understand regional nuances while ensuring a consistent global standard for how Snowflake engages with customers.
  • Act as the 'voice of the field' for the central enablement teams.
  • Provide the qualitative insights and field requirements that inform the content and tools produced by the centralized engine.
  • Partner with the Center of Excellence to leverage world-class content and technology.
  • Focus on the high-touch delivery, local adaptation, and manager coaching required to drive quota attainment.
  • Act as a consultant, coach, and strategist to ensure every member of the Snowflake GTM engine knows what to do, how to do it, and has the skills to win.

Benefits

  • general: Comprehensive health insurance (medical, dental, vision)
  • general: Paid time off (vacation, sick leave, holidays)
  • general: Employee stock purchase plan (ESPP)
  • general: Retirement savings plan (401k) with company match
  • general: Life insurance and disability coverage
  • general: Employee assistance program (EAP)
  • general: Flexible spending accounts (FSA) for healthcare and dependent care
  • general: Commuter benefits
  • general: Wellness programs
  • general: Professional development opportunities
  • general: Generous parental leave
  • general: Employee referral program
  • general: Stock options
  • general: Performance based bonus

Target Your Resume for "Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now!" , Snowflake

Get personalized recommendations to optimize your resume specifically for Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now!. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now!" , Snowflake

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

SalesEnablementLeadershipGTMSaaSMenlo ParkDirectorSales EnablementGTM StrategySales LeadershipB2B SaaSPeople ManagementExecutive CommunicationStakeholder AlignmentTraining DeliveryCurriculum DesignData AnalysisPerformance MetricsCoachingSales MethodologyLeadership DevelopmentProgram ManagementCaliforniaSnowflake CareersGTM Field EnablementSales TrainingLeadership Development ProgramsSales OperationsRevenue EnablementSaaS SalesGlobal SalesQuota AttainmentCloud ComputingDataEngineeringSales

Answer 10 quick questions to check your fit for Senior Director, GTM Field Enablement Careers at Snowflake - Menlo Park, CA | Apply Now! @ Snowflake.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.