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Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!

Snowflake

Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!

full-timePosted: Jan 22, 2026

Job Description

Senior Partner Marketing Manager, SAP - Snowflake (Munich, DE)

Role Overview

Are you a seasoned partner marketing professional with a passion for driving growth through strategic alliances? Snowflake is seeking a dynamic and results-oriented Senior Partner Marketing Manager to lead our Go-To-Market (GTM) strategy and execution for our alliance with SAP in the EMEA region. In this role, you will be the driving force behind translating the technical synergy between Snowflake and SAP into compelling business narratives that resonate with customers and empower our sales teams.

As the Senior Partner Marketing Manager, you will be at the intersection of Snowflake, SAP, and our Global System Integrators (GSIs) partners, building a "better together" story that drives massive scale. You will own the end-to-end marketing relationship for this partnership, from crafting compelling differentiated value propositions and strategic plans to executing integrated campaigns and reporting measurable outcomes.

A Day in the Life

Imagine starting your day by collaborating with Snowflake's product marketing team to understand the latest integration features between Snowflake and SAP. You then work with the content team to develop a compelling case study showcasing how a joint Snowflake-SAP solution helped a customer optimize their supply chain. Next, you connect with the EMEA sales team to understand their needs and tailor marketing materials to support their sales efforts. In the afternoon, you meet with SAP's marketing team to align on joint marketing activities for an upcoming industry event. Finally, you analyze campaign performance data to identify areas for improvement and optimize future marketing efforts.

Here's a more detailed look at what a typical day might involve:

  • Collaborating with product marketing to understand the latest Snowflake-SAP integration features.
  • Developing compelling marketing content, such as case studies, white papers, and blog posts.
  • Working with the sales team to create targeted marketing materials.
  • Meeting with SAP's marketing team to align on joint marketing activities.
  • Analyzing campaign performance data and optimizing marketing efforts.
  • Managing the marketing budget for the SAP partnership in EMEA.
  • Developing and maintaining relationships with key stakeholders at SAP and GSIs.
  • Representing Snowflake at industry events and conferences.

Why Munich?

Munich is a vibrant and thriving city in the heart of Europe, known for its strong economy, innovative spirit, and high quality of life. It's a hub for technology and business, making it an ideal location for building strategic partnerships with companies like SAP. Snowflake's presence in Munich allows you to be close to key partners and customers in the EMEA region, fostering strong relationships and driving growth.

Furthermore, Munich offers a rich cultural experience with world-class museums, historical landmarks, and a vibrant arts scene. The city also boasts beautiful parks and gardens, providing ample opportunities for outdoor recreation. With its excellent transportation infrastructure and central location, Munich offers easy access to other major European cities.

Career Path

The Senior Partner Marketing Manager role offers a fantastic opportunity for career growth within Snowflake. You can advance to roles such as Director of Partner Marketing, where you will lead a team of partner marketing managers and oversee the overall partner marketing strategy. You could also transition into a global role, leading partner marketing initiatives across multiple regions. Furthermore, your experience in strategic alliances could lead to opportunities in business development or sales leadership.

Salary & Benefits

Snowflake offers a competitive salary and benefits package commensurate with experience and qualifications. The salary range for this role is anticipated to be in the range of EUR 120,000 to EUR 180,000 per year, depending on qualifications and experience. In addition to a competitive salary, Snowflake offers a comprehensive benefits package including:

  • Comprehensive health insurance (medical, dental, vision)
  • Paid time off and holidays
  • Retirement plan with company match
  • Employee stock purchase plan
  • Professional development opportunities
  • Flexible work arrangements

Innovation Culture

Snowflake is committed to fostering a culture of innovation where employees are empowered to think creatively, challenge the status quo, and develop groundbreaking solutions. We encourage collaboration, open communication, and continuous learning. As a Senior Partner Marketing Manager, you will have the opportunity to contribute to this innovative culture by developing new and creative marketing strategies, exploring emerging technologies, and collaborating with diverse teams.

How to Apply

If you are a passionate and experienced partner marketing professional with a desire to drive growth through strategic alliances, we encourage you to apply for the Senior Partner Marketing Manager role at Snowflake. To apply, please submit your resume and cover letter through the Snowflake careers website. Be sure to highlight your experience in partner marketing, your knowledge of the SAP ecosystem, and your passion for driving results.

FAQ

  1. What is the primary focus of this role?

    The primary focus is on developing and executing the Go-To-Market (GTM) strategy for our alliance with SAP in the EMEA region, driving growth and revenue through joint marketing initiatives.

  2. What experience is required for this role?

    We are looking for candidates with experience in partner marketing, specifically with Large Strategic ISVs, a strong understanding of the SAP ecosystem, and experience in the EMEA market.

  3. What are the key responsibilities of this role?

    Key responsibilities include developing and executing marketing plans, managing the marketing budget, building relationships with key stakeholders at SAP and GSIs, and analyzing campaign performance.

  4. What skills are important for this role?

    Important skills include strategic thinking, communication, collaboration, project management, and data analysis.

  5. What is the work environment like at Snowflake?

    Snowflake offers a collaborative and supportive work environment where employees are encouraged to innovate and grow.

  6. What are the career growth opportunities at Snowflake?

    Snowflake offers a variety of career growth opportunities, including advancement to leadership roles and opportunities to work on global initiatives.

  7. What is the benefits package like at Snowflake?

    Snowflake offers a competitive benefits package including health insurance, paid time off, retirement plan, and employee stock purchase plan.

  8. How does Snowflake support employee development?

    Snowflake offers professional development opportunities, including training programs, conferences, and mentorship programs.

  9. What is Snowflake's approach to diversity and inclusion?

    Snowflake is committed to creating a diverse and inclusive workplace where all employees feel valued and respected.

  10. How does Snowflake contribute to the community?

    Snowflake is committed to giving back to the community through volunteer programs and charitable donations.

Locations

  • Munich, DE

Salary

Estimated Salary Rangehigh confidence

120,000 - 180,000 EUR / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Partner Marketingintermediate
  • Go-to-Market Strategyintermediate
  • SAP Integrationintermediate
  • EMEA Market Expertiseintermediate
  • Cross-Functional Leadershipintermediate
  • Strategic Positioningintermediate
  • Value Articulationintermediate
  • Integrated Marketingintermediate
  • Communicationsintermediate
  • Enterprise Applicationsintermediate
  • Cloud Computingintermediate
  • Channel Engagementintermediate
  • Audience Marketingintermediate
  • Strategic Visionintermediate
  • Tactical Executionintermediate
  • Demand Generationintermediate
  • Content Marketingintermediate
  • Public Relationsintermediate
  • Social Media Marketingintermediate
  • Sales Enablementintermediate
  • Executive Communicationintermediate
  • Data Analysisintermediate
  • Project Managementintermediate

Required Qualifications

  • Integrated Marketing & Communications Expertise (experience)
  • Experience translating technical concepts into partner-centric narratives. (experience)
  • Enterprise Application Expertise (experience)
  • Experience positioning cloud-based enterprise applications. (experience)
  • Understanding of finance, supply chain, and HR business functions. (experience)
  • Knowledge of migrating from legacy systems to modern, data-driven platforms. (experience)
  • Deep Partner & Ecosystem Acumen (experience)
  • Proven track record in Audience Marketing. (experience)
  • Experience in Partner or Ecosystem Marketing, specifically with a Large Strategic ISV. (experience)
  • Understanding of Large Strategic ISV channel engagement and motivation. (experience)
  • Strategic Vision & Tactical Execution (experience)
  • Ability to think strategically about partner development and enablement. (experience)
  • Adept at hands-on execution and tactical problem-solving. (experience)
  • Experience with EMEA markets (experience)
  • Strong understanding of the SAP ecosystem. (experience)
  • Experience working with Global System Integrators (GSIs). (experience)
  • Bachelor's degree in Marketing, Business, or a related field. (experience)
  • MBA is a plus (experience)
  • Experience with Salesforce or other CRM platforms (experience)
  • Experience with marketing automation tools (experience)
  • Excellent written and verbal communication skills (experience)
  • Strong presentation skills (experience)
  • Ability to work independently and as part of a team (experience)
  • Ability to manage multiple projects simultaneously (experience)
  • Proficiency in Microsoft Office Suite (experience)

Responsibilities

  • Own the end-to-end partner marketing relationship with SAP in EMEA.
  • Define initial value statements and develop comprehensive marketing plans.
  • Manage the execution process and report on measurable results.
  • Drive accelerated growth and investment within the Snowflake ecosystem.
  • Demonstrate cross-functional leadership.
  • Collaborate across product marketing, demand generation, content, PR, social, sales, and alliances.
  • Align messaging and go-to-market initiatives with business goals.
  • Serve as a subject matter expert on how Snowflake integrates with enterprise software leaders.
  • Drive strategic positioning & value articulation.
  • Develop compelling positioning and messaging that clearly communicates the joint value for the partnership.
  • Tailor narratives for technical and business audiences across industries and customer segments.
  • Set ambitious goals & strategic priorities.
  • Establish overarching objectives and a strategy designed to accelerate partnership growth.
  • Present and defend work to executives
  • Develop and execute integrated marketing campaigns.
  • Manage marketing budget for the SAP partnership in EMEA.
  • Track and analyze campaign performance and make recommendations for improvement.
  • Develop and maintain relationships with key stakeholders at SAP and GSIs.
  • Represent Snowflake at industry events and conferences.
  • Stay up-to-date on industry trends and best practices in partner marketing.

Benefits

  • general: Competitive salary and benefits package
  • general: Comprehensive health insurance (medical, dental, vision)
  • general: Paid time off and holidays
  • general: Retirement plan with company match
  • general: Employee stock purchase plan
  • general: Professional development opportunities
  • general: Opportunity to work with cutting-edge technology
  • general: Collaborative and supportive work environment
  • general: Opportunity to make a significant impact on the company's growth
  • general: Flexible work arrangements
  • general: Wellness programs
  • general: Employee assistance program
  • general: Life insurance
  • general: Disability insurance
  • general: Commuter benefits
  • general: Employee referral program
  • general: Tuition reimbursement
  • general: Paid parental leave
  • general: Generous paid time off policy including vacation, sick leave, and holidays
  • general: Company-sponsored events and activities
  • general: Access to learning and development resources
  • general: Employee discounts on various products and services
  • general: A culture of innovation and continuous improvement
  • general: Opportunity to work with a diverse and talented team
  • general: Meaningful work that contributes to the company's mission
  • general: Recognition and rewards for outstanding performance

Target Your Resume for "Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!" , Snowflake

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Tags & Categories

Partner MarketingSAPEMEAMunichStrategic AllianceCloudPartner Marketing ManagerGo-to-Market StrategyStrategic AlliancesCloud ComputingData PlatformGlobal System IntegratorsIntegrated MarketingEnterprise ApplicationsChannel MarketingAudience MarketingMarketing StrategyDemand GenerationContent MarketingSales EnablementBusiness DevelopmentSnowflakeSAP IntegrationCloud Data WarehouseStrategic PartnershipsPartner EcosystemMarketing CommunicationsB2B MarketingCloud ComputingDataEngineeringSales

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Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!

Snowflake

Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!

full-timePosted: Jan 22, 2026

Job Description

Senior Partner Marketing Manager, SAP - Snowflake (Munich, DE)

Role Overview

Are you a seasoned partner marketing professional with a passion for driving growth through strategic alliances? Snowflake is seeking a dynamic and results-oriented Senior Partner Marketing Manager to lead our Go-To-Market (GTM) strategy and execution for our alliance with SAP in the EMEA region. In this role, you will be the driving force behind translating the technical synergy between Snowflake and SAP into compelling business narratives that resonate with customers and empower our sales teams.

As the Senior Partner Marketing Manager, you will be at the intersection of Snowflake, SAP, and our Global System Integrators (GSIs) partners, building a "better together" story that drives massive scale. You will own the end-to-end marketing relationship for this partnership, from crafting compelling differentiated value propositions and strategic plans to executing integrated campaigns and reporting measurable outcomes.

A Day in the Life

Imagine starting your day by collaborating with Snowflake's product marketing team to understand the latest integration features between Snowflake and SAP. You then work with the content team to develop a compelling case study showcasing how a joint Snowflake-SAP solution helped a customer optimize their supply chain. Next, you connect with the EMEA sales team to understand their needs and tailor marketing materials to support their sales efforts. In the afternoon, you meet with SAP's marketing team to align on joint marketing activities for an upcoming industry event. Finally, you analyze campaign performance data to identify areas for improvement and optimize future marketing efforts.

Here's a more detailed look at what a typical day might involve:

  • Collaborating with product marketing to understand the latest Snowflake-SAP integration features.
  • Developing compelling marketing content, such as case studies, white papers, and blog posts.
  • Working with the sales team to create targeted marketing materials.
  • Meeting with SAP's marketing team to align on joint marketing activities.
  • Analyzing campaign performance data and optimizing marketing efforts.
  • Managing the marketing budget for the SAP partnership in EMEA.
  • Developing and maintaining relationships with key stakeholders at SAP and GSIs.
  • Representing Snowflake at industry events and conferences.

Why Munich?

Munich is a vibrant and thriving city in the heart of Europe, known for its strong economy, innovative spirit, and high quality of life. It's a hub for technology and business, making it an ideal location for building strategic partnerships with companies like SAP. Snowflake's presence in Munich allows you to be close to key partners and customers in the EMEA region, fostering strong relationships and driving growth.

Furthermore, Munich offers a rich cultural experience with world-class museums, historical landmarks, and a vibrant arts scene. The city also boasts beautiful parks and gardens, providing ample opportunities for outdoor recreation. With its excellent transportation infrastructure and central location, Munich offers easy access to other major European cities.

Career Path

The Senior Partner Marketing Manager role offers a fantastic opportunity for career growth within Snowflake. You can advance to roles such as Director of Partner Marketing, where you will lead a team of partner marketing managers and oversee the overall partner marketing strategy. You could also transition into a global role, leading partner marketing initiatives across multiple regions. Furthermore, your experience in strategic alliances could lead to opportunities in business development or sales leadership.

Salary & Benefits

Snowflake offers a competitive salary and benefits package commensurate with experience and qualifications. The salary range for this role is anticipated to be in the range of EUR 120,000 to EUR 180,000 per year, depending on qualifications and experience. In addition to a competitive salary, Snowflake offers a comprehensive benefits package including:

  • Comprehensive health insurance (medical, dental, vision)
  • Paid time off and holidays
  • Retirement plan with company match
  • Employee stock purchase plan
  • Professional development opportunities
  • Flexible work arrangements

Innovation Culture

Snowflake is committed to fostering a culture of innovation where employees are empowered to think creatively, challenge the status quo, and develop groundbreaking solutions. We encourage collaboration, open communication, and continuous learning. As a Senior Partner Marketing Manager, you will have the opportunity to contribute to this innovative culture by developing new and creative marketing strategies, exploring emerging technologies, and collaborating with diverse teams.

How to Apply

If you are a passionate and experienced partner marketing professional with a desire to drive growth through strategic alliances, we encourage you to apply for the Senior Partner Marketing Manager role at Snowflake. To apply, please submit your resume and cover letter through the Snowflake careers website. Be sure to highlight your experience in partner marketing, your knowledge of the SAP ecosystem, and your passion for driving results.

FAQ

  1. What is the primary focus of this role?

    The primary focus is on developing and executing the Go-To-Market (GTM) strategy for our alliance with SAP in the EMEA region, driving growth and revenue through joint marketing initiatives.

  2. What experience is required for this role?

    We are looking for candidates with experience in partner marketing, specifically with Large Strategic ISVs, a strong understanding of the SAP ecosystem, and experience in the EMEA market.

  3. What are the key responsibilities of this role?

    Key responsibilities include developing and executing marketing plans, managing the marketing budget, building relationships with key stakeholders at SAP and GSIs, and analyzing campaign performance.

  4. What skills are important for this role?

    Important skills include strategic thinking, communication, collaboration, project management, and data analysis.

  5. What is the work environment like at Snowflake?

    Snowflake offers a collaborative and supportive work environment where employees are encouraged to innovate and grow.

  6. What are the career growth opportunities at Snowflake?

    Snowflake offers a variety of career growth opportunities, including advancement to leadership roles and opportunities to work on global initiatives.

  7. What is the benefits package like at Snowflake?

    Snowflake offers a competitive benefits package including health insurance, paid time off, retirement plan, and employee stock purchase plan.

  8. How does Snowflake support employee development?

    Snowflake offers professional development opportunities, including training programs, conferences, and mentorship programs.

  9. What is Snowflake's approach to diversity and inclusion?

    Snowflake is committed to creating a diverse and inclusive workplace where all employees feel valued and respected.

  10. How does Snowflake contribute to the community?

    Snowflake is committed to giving back to the community through volunteer programs and charitable donations.

Locations

  • Munich, DE

Salary

Estimated Salary Rangehigh confidence

120,000 - 180,000 EUR / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Partner Marketingintermediate
  • Go-to-Market Strategyintermediate
  • SAP Integrationintermediate
  • EMEA Market Expertiseintermediate
  • Cross-Functional Leadershipintermediate
  • Strategic Positioningintermediate
  • Value Articulationintermediate
  • Integrated Marketingintermediate
  • Communicationsintermediate
  • Enterprise Applicationsintermediate
  • Cloud Computingintermediate
  • Channel Engagementintermediate
  • Audience Marketingintermediate
  • Strategic Visionintermediate
  • Tactical Executionintermediate
  • Demand Generationintermediate
  • Content Marketingintermediate
  • Public Relationsintermediate
  • Social Media Marketingintermediate
  • Sales Enablementintermediate
  • Executive Communicationintermediate
  • Data Analysisintermediate
  • Project Managementintermediate

Required Qualifications

  • Integrated Marketing & Communications Expertise (experience)
  • Experience translating technical concepts into partner-centric narratives. (experience)
  • Enterprise Application Expertise (experience)
  • Experience positioning cloud-based enterprise applications. (experience)
  • Understanding of finance, supply chain, and HR business functions. (experience)
  • Knowledge of migrating from legacy systems to modern, data-driven platforms. (experience)
  • Deep Partner & Ecosystem Acumen (experience)
  • Proven track record in Audience Marketing. (experience)
  • Experience in Partner or Ecosystem Marketing, specifically with a Large Strategic ISV. (experience)
  • Understanding of Large Strategic ISV channel engagement and motivation. (experience)
  • Strategic Vision & Tactical Execution (experience)
  • Ability to think strategically about partner development and enablement. (experience)
  • Adept at hands-on execution and tactical problem-solving. (experience)
  • Experience with EMEA markets (experience)
  • Strong understanding of the SAP ecosystem. (experience)
  • Experience working with Global System Integrators (GSIs). (experience)
  • Bachelor's degree in Marketing, Business, or a related field. (experience)
  • MBA is a plus (experience)
  • Experience with Salesforce or other CRM platforms (experience)
  • Experience with marketing automation tools (experience)
  • Excellent written and verbal communication skills (experience)
  • Strong presentation skills (experience)
  • Ability to work independently and as part of a team (experience)
  • Ability to manage multiple projects simultaneously (experience)
  • Proficiency in Microsoft Office Suite (experience)

Responsibilities

  • Own the end-to-end partner marketing relationship with SAP in EMEA.
  • Define initial value statements and develop comprehensive marketing plans.
  • Manage the execution process and report on measurable results.
  • Drive accelerated growth and investment within the Snowflake ecosystem.
  • Demonstrate cross-functional leadership.
  • Collaborate across product marketing, demand generation, content, PR, social, sales, and alliances.
  • Align messaging and go-to-market initiatives with business goals.
  • Serve as a subject matter expert on how Snowflake integrates with enterprise software leaders.
  • Drive strategic positioning & value articulation.
  • Develop compelling positioning and messaging that clearly communicates the joint value for the partnership.
  • Tailor narratives for technical and business audiences across industries and customer segments.
  • Set ambitious goals & strategic priorities.
  • Establish overarching objectives and a strategy designed to accelerate partnership growth.
  • Present and defend work to executives
  • Develop and execute integrated marketing campaigns.
  • Manage marketing budget for the SAP partnership in EMEA.
  • Track and analyze campaign performance and make recommendations for improvement.
  • Develop and maintain relationships with key stakeholders at SAP and GSIs.
  • Represent Snowflake at industry events and conferences.
  • Stay up-to-date on industry trends and best practices in partner marketing.

Benefits

  • general: Competitive salary and benefits package
  • general: Comprehensive health insurance (medical, dental, vision)
  • general: Paid time off and holidays
  • general: Retirement plan with company match
  • general: Employee stock purchase plan
  • general: Professional development opportunities
  • general: Opportunity to work with cutting-edge technology
  • general: Collaborative and supportive work environment
  • general: Opportunity to make a significant impact on the company's growth
  • general: Flexible work arrangements
  • general: Wellness programs
  • general: Employee assistance program
  • general: Life insurance
  • general: Disability insurance
  • general: Commuter benefits
  • general: Employee referral program
  • general: Tuition reimbursement
  • general: Paid parental leave
  • general: Generous paid time off policy including vacation, sick leave, and holidays
  • general: Company-sponsored events and activities
  • general: Access to learning and development resources
  • general: Employee discounts on various products and services
  • general: A culture of innovation and continuous improvement
  • general: Opportunity to work with a diverse and talented team
  • general: Meaningful work that contributes to the company's mission
  • general: Recognition and rewards for outstanding performance

Target Your Resume for "Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!" , Snowflake

Get personalized recommendations to optimize your resume specifically for Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now!" , Snowflake

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

Partner MarketingSAPEMEAMunichStrategic AllianceCloudPartner Marketing ManagerGo-to-Market StrategyStrategic AlliancesCloud ComputingData PlatformGlobal System IntegratorsIntegrated MarketingEnterprise ApplicationsChannel MarketingAudience MarketingMarketing StrategyDemand GenerationContent MarketingSales EnablementBusiness DevelopmentSnowflakeSAP IntegrationCloud Data WarehouseStrategic PartnershipsPartner EcosystemMarketing CommunicationsB2B MarketingCloud ComputingDataEngineeringSales

Answer 10 quick questions to check your fit for Senior Partner Marketing Manager, SAP Careers at Snowflake - Munich, DE | Apply Now! @ Snowflake.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.