Job Summary

•    Working closely with the Head of Client Coverage, Transaction Banking (TB), Markets and key Corporate & Investment Banking (CIB) business stakeholders to understand business objectives, priorities and areas for growth and develop integrated marketing plans in support of revenue and growth target while ensuring alignment with the Group strategy 
•    Support Greater China & North Asia (GCNA) CIB Marketing head and contribute to overall Brand & Marketing vision/priorities as a member of the GCNA CIB marketing team

Responsibilities
•    Sound knowledge of the Hong Kong & Greater Bay Area (GBA) market and a good understanding of the opportunities opening up for CIB clients 
•    Lead the implementation and execution of the Hong Kong & GBA marketing plan by providing guidance, counsel, input for client retention and relationship enhancement and for positioning the Bank against the competition
•    Position the Bank as a thought leader through strategic partnerships with media, key sponsorship platforms and business chambers etc
•    Source and manage external marketing agencies to support event management, content creation and development as appropriate
•    Responsible the overall CIB HK & GBA marketing plan and budget and to ensure key business deliverables are met.
•    Partner with group CIB Marketing team members to ensure marketing programmes are seamlessly executed in line with global standards and that proper measures are established to track effectiveness of all marketing deliverables. 
•    Familiar with the digital marketing & social media landscape in Hong Kong & GBA 
•    Ongoing tracking and monitoring of activity results, to ensure ROI is measured and can provide a basis for informing future marketing decision making
•    Track and analyse competitors’ marketing activities and present findings and recommend any strategic realignments required.
•    Manage and mentor team members

Qualifications

•    English and Cantonese must be fluent, Mandarin is preferred
•    Preferably to have experience of Business to Business marketing in financial or professional services 
•    Preferably to have at least 15 years of work experience, preferably in the financial services industry with a track record of implementing successfully marketing initiatives 
•    Comfortable in interfacing with external clients 
•    Superior influencing and negotiation skills 
•    Ability to work autonomously or as part of a team
•    High level of accuracy and attention to detail 
•    Strong experience with Microsoft Office suite 
•    Willing to travel 

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.