About PepsiCo

PepsiCo is a global leader in the food and beverage industry, with a presence in over 200 countries and a portfolio of 22 billion-dollar brands including Lay's, Doritos, Pepsi, 7UP, Lipton Ice Tea, and Quaker. PepsiCo France plays a pivotal role in shaping global trends in snacks and beverages. Our 'Winning with Purpose' initiative drives sustainable growth, integrating responsibility into every action. We foster an inclusive environment where every employee feels valued, regardless of background, and we prioritize career development through internal mobility and innovative projects.

Role Overview

As Responsable Développement Enseigne (Store Development Manager) on a CDD contract until June 30, 2026, based in Colombes, France, you will partner with key GMS accounts to optimize sales of PepsiCo's product ranges. Working in tandem with key account managers, you will leverage assortment, visibility, merchandising, and trade marketing to drive category growth. This business-oriented role demands expertise in client relations, data-driven insights, and strategic recommendations to enhance performance for both clients and PepsiCo brands.

Key Responsibilities

Client Relationship and Category Strategy

Manage ongoing relationships with client marketing and category management teams. Orient category strategies through cross-functional studies and analyses, presenting recommendations internally and constructing compelling 'selling stories' for categories.

Data Analysis and Opportunity Identification

Analyze category data, competitor performance, and PepsiCo France metrics to pinpoint opportunities and issues. Propose tailored solutions to improve client and brand performance.

Assortment and Merchandising Development

Recommend assortments and client-specific strategies to significantly increase volumes. Determine, recommend, and develop appropriate merchandising plans, ensuring implementation of agreed business plans.

Market Expertise and Proactivity

Develop deep market expertise, anticipate client needs, and act as a proactive force for PepsiCo's growth and category expansion.

Qualifications & Requirements

To excel in this role, you need at least 5-6 years of professional experience, ideally including field sales (e.g., sector manager) and headquarters roles in category management, trade marketing, or marketing. Knowledge of the GMS (Grandes Surfaces de Distribution) circuit is essential. You must possess strong negotiation and interpersonal skills, the ability to collaborate across diverse profiles, leadership to drive projects autonomously and inclusively, pugnacity, assertiveness, and robust analytical abilities. Fluency in English is required.

Benefits & Perks

PepsiCo France offers a supportive work environment with a telework policy, flex office setup, on-site gym, partial reimbursement of Navigo transport card, comprehensive mutual insurance, and a corporate restaurant. Enjoy a fun, benevolent team culture focused on human-centric flexibility and innovation.

Career Growth

This CDD role provides a launchpad for long-term opportunities, including internal mobility and potential CDI conversions. PepsiCo invests in your development, offering global exposure, collaborative projects, and the chance to shape your career in a dynamic international group. Build expertise in sales, category management, and trade marketing while contributing to billion-dollar brands.

Why Join Us

Be part of PepsiCo's mission to lead the global food and beverage sector sustainably. In France, work with iconic brands that dominate the market. Our inclusive culture celebrates unique talents, promotes work-life balance, and provides tools to innovate at scale. Join a team that's business-savvy, fun, and committed to making a difference—propel your career in an environment where collaboration meets ambition.

Role FAQs

What is the contract duration?

This is a CDD position starting immediately until June 30, 2026.

Is English required?

Yes, fluent English is mandatory for this international role.

What experience is ideal?

5-6 years, with field sales and HQ category/trade marketing background in GMS.

Are there growth opportunities?

Absolutely—internal mobility, CDI potential, and global projects abound.

What perks stand out?

Telework, gym, flex office, and a people-first culture.