FPS 游戏国内版本营销经理
Tencent
FPS 游戏国内版本营销经理
Job Description
FPS 游戏国内版本营销经理
📋 Job Overview
The FPS Game Domestic Version Marketing Manager role at Tencent focuses on driving marketing strategies for the 'Dark Zone Breakthrough' game versions. The position involves formulating promotion plans, executing creative campaigns, and leveraging market insights to enhance user growth and player reputation. It also encompasses managing budgets, evaluating campaign effectiveness, and optimizing marketing processes for long-term success.
📍 Location: Shenzhen, China
🏢 Business Unit: IEG
📄 Full Description
2.根据对FPS市场、用户的洞察，提出版本长线的营销机会点，帮助产品在市场热度、内容创作、用户增长和玩家口碑实现突破；
3.负责版本营销的费用管理、效果评估、结案复盘等整合营销各个环节的推进，优化营销效率。
🎯 Key Responsibilities
- Formulate market promotion strategies for game version nodes, complete the writing of integrated marketing plans, coordinate media and ecosystem resources, and execute specific creative implementations for version promotions.
- Based on insights into the FPS market and users, propose long-term marketing opportunities for versions to achieve breakthroughs in market heat, content creation, user growth, and player reputation.
- Manage expenses for version marketing, conduct effect evaluations, post-campaign reviews, and advance all stages of integrated marketing to optimize marketing efficiency.
🛠️ Required Skills
- Deep understanding of FPS market dynamics and user behavior
- Strategic planning and integrated marketing execution
- Resource coordination and creative implementation
- Budget management and campaign evaluation
- Analytical skills for market insights and optimization
Locations
- Shenzhen, China
Salary
300,000 - 800,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Deep understanding of FPS market dynamics and user behaviorintermediate
- Strategic planning and integrated marketing executionintermediate
- Resource coordination and creative implementationintermediate
- Budget management and campaign evaluationintermediate
- Analytical skills for market insights and optimizationintermediate
Responsibilities
- Formulate market promotion strategies for game version nodes, complete the writing of integrated marketing plans, coordinate media and ecosystem resources, and execute specific creative implementations for version promotions.
- Based on insights into the FPS market and users, propose long-term marketing opportunities for versions to achieve breakthroughs in market heat, content creation, user growth, and player reputation.
- Manage expenses for version marketing, conduct effect evaluations, post-campaign reviews, and advance all stages of integrated marketing to optimize marketing efficiency.
Tags & Categories
Answer 10 quick questions to check your fit for FPS 游戏国内版本营销经理 @ Tencent.
Related Books and Jobs
FPS 游戏国内版本营销经理
Tencent
FPS 游戏国内版本营销经理
Job Description
FPS 游戏国内版本营销经理
📋 Job Overview
The FPS Game Domestic Version Marketing Manager role at Tencent focuses on driving marketing strategies for the 'Dark Zone Breakthrough' game versions. The position involves formulating promotion plans, executing creative campaigns, and leveraging market insights to enhance user growth and player reputation. It also encompasses managing budgets, evaluating campaign effectiveness, and optimizing marketing processes for long-term success.
📍 Location: Shenzhen, China
🏢 Business Unit: IEG
📄 Full Description
2.根据对FPS市场、用户的洞察，提出版本长线的营销机会点，帮助产品在市场热度、内容创作、用户增长和玩家口碑实现突破；
3.负责版本营销的费用管理、效果评估、结案复盘等整合营销各个环节的推进，优化营销效率。
🎯 Key Responsibilities
- Formulate market promotion strategies for game version nodes, complete the writing of integrated marketing plans, coordinate media and ecosystem resources, and execute specific creative implementations for version promotions.
- Based on insights into the FPS market and users, propose long-term marketing opportunities for versions to achieve breakthroughs in market heat, content creation, user growth, and player reputation.
- Manage expenses for version marketing, conduct effect evaluations, post-campaign reviews, and advance all stages of integrated marketing to optimize marketing efficiency.
🛠️ Required Skills
- Deep understanding of FPS market dynamics and user behavior
- Strategic planning and integrated marketing execution
- Resource coordination and creative implementation
- Budget management and campaign evaluation
- Analytical skills for market insights and optimization
Locations
- Shenzhen, China
Salary
300,000 - 800,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Deep understanding of FPS market dynamics and user behaviorintermediate
- Strategic planning and integrated marketing executionintermediate
- Resource coordination and creative implementationintermediate
- Budget management and campaign evaluationintermediate
- Analytical skills for market insights and optimizationintermediate
Responsibilities
- Formulate market promotion strategies for game version nodes, complete the writing of integrated marketing plans, coordinate media and ecosystem resources, and execute specific creative implementations for version promotions.
- Based on insights into the FPS market and users, propose long-term marketing opportunities for versions to achieve breakthroughs in market heat, content creation, user growth, and player reputation.
- Manage expenses for version marketing, conduct effect evaluations, post-campaign reviews, and advance all stages of integrated marketing to optimize marketing efficiency.
Tags & Categories
Answer 10 quick questions to check your fit for FPS 游戏国内版本营销经理 @ Tencent.
Related Books and Jobs