射击游戏内容营销经理
Tencent
射击游戏内容营销经理
Job Description
射击游戏内容营销经理
📋 Job Overview
The Content Marketing Manager for shooting games at Tencent is responsible for developing and executing content marketing strategies for new gunfight games, including official content, platform collaborations, and influencer partnerships. The role involves managing official accounts on major video platforms, planning activities, and overseeing content creation. Additionally, it includes coordinating with market teams to implement promotions, user acquisition strategies, crossovers, and esports initiatives.
📍 Location: Shenzhen, China
🏢 Business Unit: IEG
📄 Full Description
2.负责各大视频平台官方账号的统筹运营，包括但不限于内容选题、活动策划、素材把控等；
3.负责主流平台达人合作及内容投放，筛选优质达人，结合平台热点和游戏特色，对视频内容进行创意策划；
4.协同各市场模块完成具体市场工作落地，包括但不限于节点市场推广落地、整体UA策略、跨界合作、电竞等市场向工作落地。
🎯 Key Responsibilities
- Formulate content marketing strategies for new gunfight games, including official content marketing, content platform collaborations, and influencer cooperation placements.
- Manage the overall operation of official accounts on major video platforms, including content topic selection, activity planning, and material control.
- Handle influencer collaborations and content placements on mainstream platforms, screening high-quality influencers, and creatively planning video content based on platform trends and game features.
- Collaborate with various market modules to execute specific market work, including key promotional implementations, overall UA strategies, cross-boundary collaborations, and esports market activities.
Locations
- Shenzhen, China
Salary
250,000 - 450,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Responsibilities
- Formulate content marketing strategies for new gunfight games, including official content marketing, content platform collaborations, and influencer cooperation placements.
- Manage the overall operation of official accounts on major video platforms, including content topic selection, activity planning, and material control.
- Handle influencer collaborations and content placements on mainstream platforms, screening high-quality influencers, and creatively planning video content based on platform trends and game features.
- Collaborate with various market modules to execute specific market work, including key promotional implementations, overall UA strategies, cross-boundary collaborations, and esports market activities.
Tags & Categories
Answer 10 quick questions to check your fit for 射击游戏内容营销经理 @ Tencent.
Related Books and Jobs
射击游戏内容营销经理
Tencent
射击游戏内容营销经理
Job Description
射击游戏内容营销经理
📋 Job Overview
The Content Marketing Manager for shooting games at Tencent is responsible for developing and executing content marketing strategies for new gunfight games, including official content, platform collaborations, and influencer partnerships. The role involves managing official accounts on major video platforms, planning activities, and overseeing content creation. Additionally, it includes coordinating with market teams to implement promotions, user acquisition strategies, crossovers, and esports initiatives.
📍 Location: Shenzhen, China
🏢 Business Unit: IEG
📄 Full Description
2.负责各大视频平台官方账号的统筹运营，包括但不限于内容选题、活动策划、素材把控等；
3.负责主流平台达人合作及内容投放，筛选优质达人，结合平台热点和游戏特色，对视频内容进行创意策划；
4.协同各市场模块完成具体市场工作落地，包括但不限于节点市场推广落地、整体UA策略、跨界合作、电竞等市场向工作落地。
🎯 Key Responsibilities
- Formulate content marketing strategies for new gunfight games, including official content marketing, content platform collaborations, and influencer cooperation placements.
- Manage the overall operation of official accounts on major video platforms, including content topic selection, activity planning, and material control.
- Handle influencer collaborations and content placements on mainstream platforms, screening high-quality influencers, and creatively planning video content based on platform trends and game features.
- Collaborate with various market modules to execute specific market work, including key promotional implementations, overall UA strategies, cross-boundary collaborations, and esports market activities.
Locations
- Shenzhen, China
Salary
250,000 - 450,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Responsibilities
- Formulate content marketing strategies for new gunfight games, including official content marketing, content platform collaborations, and influencer cooperation placements.
- Manage the overall operation of official accounts on major video platforms, including content topic selection, activity planning, and material control.
- Handle influencer collaborations and content placements on mainstream platforms, screening high-quality influencers, and creatively planning video content based on platform trends and game features.
- Collaborate with various market modules to execute specific market work, including key promotional implementations, overall UA strategies, cross-boundary collaborations, and esports market activities.
Tags & Categories
Answer 10 quick questions to check your fit for 射击游戏内容营销经理 @ Tencent.
Related Books and Jobs