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腾讯广告-微信广告电商广告产品运营-北京/深圳

Tencent

Marketing Jobs

腾讯广告-微信广告电商广告产品运营-北京/深圳

full-timePosted: Oct 22, 2025

Job Description

腾讯广告-微信广告电商广告产品运营-北京/深圳

📋 Job Overview

The role focuses on product operations for WeChat Mini Store ads, targeting vertical product categories to drive growth in advertiser numbers, scale, and healthy expansion. It involves in-depth industry research, understanding merchant business models and pain points, and developing targeted acquisition growth strategies. As a bridge between business, product, and technical teams, the position drives ad product optimization and innovation while collaborating with market and sales teams to enhance category influence.

📍 Location: Shenzhen, China

🏢 Business Unit: CDG

📄 Full Description

1.负责微信小店广告的产品运营工作,为垂直品类的商家投广数量、规模和良性增长负责;
2.深度研究所负责品类的行业趋势,理解商家生意模式及痛点,制定针对性的品类买量增长方案;
3.作为业务前线与产品技术团队桥梁,提炼商家共性需求,与微信生态特色结合,推动广告产品能力优化与创新。同时与市场、销售团队紧密协作,整合行业营销资源,扩大品类影响力。

🎯 Key Responsibilities

  • Responsible for product operations of WeChat Mini Store ads, accountable for the number, scale, and healthy growth of advertisers in vertical categories.
  • Conduct in-depth research on industry trends of the responsible category, understand merchant business models and pain points, and formulate targeted category acquisition growth strategies.
  • Serve as a bridge between the business frontline and product technical teams, extract common merchant demands, combine with WeChat ecosystem characteristics, promote optimization and innovation of ad product capabilities. Collaborate closely with market and sales teams to integrate industry marketing resources and expand category influence.

Locations

  • Shenzhen, China

Salary

Estimated Salary Rangemedium confidence

180,000 - 350,000 CNY / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Responsibilities

  • Responsible for product operations of WeChat Mini Store ads, accountable for the number, scale, and healthy growth of advertisers in vertical categories.
  • Conduct in-depth research on industry trends of the responsible category, understand merchant business models and pain points, and formulate targeted category acquisition growth strategies.
  • Serve as a bridge between the business frontline and product technical teams, extract common merchant demands, combine with WeChat ecosystem characteristics, promote optimization and innovation of ad product capabilities. Collaborate closely with market and sales teams to integrate industry marketing resources and expand category influence.

Target Your Resume for "腾讯广告-微信广告电商广告产品运营-北京/深圳" , Tencent

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TencentShenzhenChinaCDGCDG

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Tencent logo

腾讯广告-微信广告电商广告产品运营-北京/深圳

Tencent

Marketing Jobs

腾讯广告-微信广告电商广告产品运营-北京/深圳

full-timePosted: Oct 22, 2025

Job Description

腾讯广告-微信广告电商广告产品运营-北京/深圳

📋 Job Overview

The role focuses on product operations for WeChat Mini Store ads, targeting vertical product categories to drive growth in advertiser numbers, scale, and healthy expansion. It involves in-depth industry research, understanding merchant business models and pain points, and developing targeted acquisition growth strategies. As a bridge between business, product, and technical teams, the position drives ad product optimization and innovation while collaborating with market and sales teams to enhance category influence.

📍 Location: Shenzhen, China

🏢 Business Unit: CDG

📄 Full Description

1.负责微信小店广告的产品运营工作,为垂直品类的商家投广数量、规模和良性增长负责;
2.深度研究所负责品类的行业趋势,理解商家生意模式及痛点,制定针对性的品类买量增长方案;
3.作为业务前线与产品技术团队桥梁,提炼商家共性需求,与微信生态特色结合,推动广告产品能力优化与创新。同时与市场、销售团队紧密协作,整合行业营销资源,扩大品类影响力。

🎯 Key Responsibilities

  • Responsible for product operations of WeChat Mini Store ads, accountable for the number, scale, and healthy growth of advertisers in vertical categories.
  • Conduct in-depth research on industry trends of the responsible category, understand merchant business models and pain points, and formulate targeted category acquisition growth strategies.
  • Serve as a bridge between the business frontline and product technical teams, extract common merchant demands, combine with WeChat ecosystem characteristics, promote optimization and innovation of ad product capabilities. Collaborate closely with market and sales teams to integrate industry marketing resources and expand category influence.

Locations

  • Shenzhen, China

Salary

Estimated Salary Rangemedium confidence

180,000 - 350,000 CNY / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Responsibilities

  • Responsible for product operations of WeChat Mini Store ads, accountable for the number, scale, and healthy growth of advertisers in vertical categories.
  • Conduct in-depth research on industry trends of the responsible category, understand merchant business models and pain points, and formulate targeted category acquisition growth strategies.
  • Serve as a bridge between the business frontline and product technical teams, extract common merchant demands, combine with WeChat ecosystem characteristics, promote optimization and innovation of ad product capabilities. Collaborate closely with market and sales teams to integrate industry marketing resources and expand category influence.

Target Your Resume for "腾讯广告-微信广告电商广告产品运营-北京/深圳" , Tencent

Get personalized recommendations to optimize your resume specifically for 腾讯广告-微信广告电商广告产品运营-北京/深圳. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "腾讯广告-微信广告电商广告产品运营-北京/深圳" , Tencent

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

TencentShenzhenChinaCDGCDG

Answer 10 quick questions to check your fit for 腾讯广告-微信广告电商广告产品运营-北京/深圳 @ Tencent.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.