微信小游戏-游戏运营
Tencent
微信小游戏-游戏运营
Job Description
微信小游戏-游戏运营
📋 Job Overview
The role focuses on operating WeChat mini-games, particularly those with in-app purchases (IAP), by analyzing the content ecosystem from various perspectives such as game genres, user behaviors, and multi-platform industries. It involves summarizing methodologies for key genres like MMO and SLG, identifying growth opportunities, and developing long-term operational strategies within the WeChat ecosystem. Collaboration with commercialization and advertising teams is essential to propose optimization paths and expansion plans for IAP content and key categories.
📍 Location: Shenzhen, China
🏢 Business Unit: WXG
📄 Full Description
2.针对重点品类（如MMO/SLG），能从玩法框架、增长路径、特色能力应用上进行归纳与总结，抽离方法论并持续挖掘后续增长点和所需动作；
3.结合各类平台能力（如社交分享/商业组件/pc扩展屏/游戏圈），基于游戏运营视角，梳理微信域内长线运营的方法论；
4.与商业化/广告团队持续配合，基于IAP内容发展/重点品类发展提出优化路径与拓展方案。
🎯 Key Responsibilities
- Observe the IAP mini-game content ecosystem and conduct in-depth horizontal analysis from perspectives of game categories, user players, and multi-end industries.
- For key categories (e.g., MMO/SLG), summarize and extract methodologies from gameplay frameworks, growth paths, and application of unique capabilities, while continuously exploring subsequent growth points and required actions.
- Combine various platform capabilities (e.g., social sharing, commercial components, PC extended screen, game communities) to develop methodologies for long-term operations within the WeChat domain from a game operations perspective.
- Continuously collaborate with commercialization/advertising teams to propose optimization paths and expansion plans based on IAP content development and key category growth.
🛠️ Required Skills
- Analytical skills for game ecosystems, categories, users, and industries
- Ability to summarize methodologies for gameplay, growth, and capabilities in key game genres
- Knowledge of WeChat platform capabilities like social sharing, commercial components, and game communities
- Collaboration skills with commercialization and advertising teams
Locations
- Shenzhen, China
Salary
180,000 - 360,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Analytical skills for game ecosystems, categories, users, and industriesintermediate
- Ability to summarize methodologies for gameplay, growth, and capabilities in key game genresintermediate
- Knowledge of WeChat platform capabilities like social sharing, commercial components, and game communitiesintermediate
- Collaboration skills with commercialization and advertising teamsintermediate
Responsibilities
- Observe the IAP mini-game content ecosystem and conduct in-depth horizontal analysis from perspectives of game categories, user players, and multi-end industries.
- For key categories (e.g., MMO/SLG), summarize and extract methodologies from gameplay frameworks, growth paths, and application of unique capabilities, while continuously exploring subsequent growth points and required actions.
- Combine various platform capabilities (e.g., social sharing, commercial components, PC extended screen, game communities) to develop methodologies for long-term operations within the WeChat domain from a game operations perspective.
- Continuously collaborate with commercialization/advertising teams to propose optimization paths and expansion plans based on IAP content development and key category growth.
Tags & Categories
Answer 10 quick questions to check your fit for 微信小游戏-游戏运营 @ Tencent.
Related Books and Jobs
微信小游戏-游戏运营
Tencent
微信小游戏-游戏运营
Job Description
微信小游戏-游戏运营
📋 Job Overview
The role focuses on operating WeChat mini-games, particularly those with in-app purchases (IAP), by analyzing the content ecosystem from various perspectives such as game genres, user behaviors, and multi-platform industries. It involves summarizing methodologies for key genres like MMO and SLG, identifying growth opportunities, and developing long-term operational strategies within the WeChat ecosystem. Collaboration with commercialization and advertising teams is essential to propose optimization paths and expansion plans for IAP content and key categories.
📍 Location: Shenzhen, China
🏢 Business Unit: WXG
📄 Full Description
2.针对重点品类（如MMO/SLG），能从玩法框架、增长路径、特色能力应用上进行归纳与总结，抽离方法论并持续挖掘后续增长点和所需动作；
3.结合各类平台能力（如社交分享/商业组件/pc扩展屏/游戏圈），基于游戏运营视角，梳理微信域内长线运营的方法论；
4.与商业化/广告团队持续配合，基于IAP内容发展/重点品类发展提出优化路径与拓展方案。
🎯 Key Responsibilities
- Observe the IAP mini-game content ecosystem and conduct in-depth horizontal analysis from perspectives of game categories, user players, and multi-end industries.
- For key categories (e.g., MMO/SLG), summarize and extract methodologies from gameplay frameworks, growth paths, and application of unique capabilities, while continuously exploring subsequent growth points and required actions.
- Combine various platform capabilities (e.g., social sharing, commercial components, PC extended screen, game communities) to develop methodologies for long-term operations within the WeChat domain from a game operations perspective.
- Continuously collaborate with commercialization/advertising teams to propose optimization paths and expansion plans based on IAP content development and key category growth.
🛠️ Required Skills
- Analytical skills for game ecosystems, categories, users, and industries
- Ability to summarize methodologies for gameplay, growth, and capabilities in key game genres
- Knowledge of WeChat platform capabilities like social sharing, commercial components, and game communities
- Collaboration skills with commercialization and advertising teams
Locations
- Shenzhen, China
Salary
180,000 - 360,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Analytical skills for game ecosystems, categories, users, and industriesintermediate
- Ability to summarize methodologies for gameplay, growth, and capabilities in key game genresintermediate
- Knowledge of WeChat platform capabilities like social sharing, commercial components, and game communitiesintermediate
- Collaboration skills with commercialization and advertising teamsintermediate
Responsibilities
- Observe the IAP mini-game content ecosystem and conduct in-depth horizontal analysis from perspectives of game categories, user players, and multi-end industries.
- For key categories (e.g., MMO/SLG), summarize and extract methodologies from gameplay frameworks, growth paths, and application of unique capabilities, while continuously exploring subsequent growth points and required actions.
- Combine various platform capabilities (e.g., social sharing, commercial components, PC extended screen, game communities) to develop methodologies for long-term operations within the WeChat domain from a game operations perspective.
- Continuously collaborate with commercialization/advertising teams to propose optimization paths and expansion plans based on IAP content development and key category growth.
Tags & Categories
Answer 10 quick questions to check your fit for 微信小游戏-游戏运营 @ Tencent.
Related Books and Jobs