腾讯视频-WeTV商业化产品运营(北京/深圳)
Tencent
腾讯视频-WeTV商业化产品运营(北京/深圳)
Job Description
腾讯视频-WeTV商业化产品运营(北京/深圳)
📋 Job Overview
The role focuses on driving commercialization and monetization strategies for WeTV in overseas markets, with a primary emphasis on advertising revenue. The position involves deep understanding of content commercialization, optimizing ad platforms, tracking industry trends, and collaborating with cross-functional teams to implement global strategies. This is a key operational role based in Beijing or Shenzhen, aimed at boosting ad income and innovation in ad formats.
📍 Location: Beijing, China
🏢 Business Unit: PCG
📄 Full Description
1.负责WeTV在海外市场的商业化变现策略制定与执行，核心聚焦于广告变现，对广告收入目标负责；
2.对电视剧、综艺等核心内容的商业化有深度理解，能基于内容特性策划并落地创新的广告形式与招商方案；
3.深度运营主流海外广告平台，通过广告位以及投放模式优化，持续提升广告收益与填充率；
4.紧密跟踪海外流媒体行业动态与广告技术发展趋势，形成独立行业见解，并为业务发展提供前瞻性建议；
5.与内容、产品、技术及海外销售团队高效协同，推动商业化策略与项目的全球落地。
2.对电视剧、综艺等核心内容的商业化有深度理解，能基于内容特性策划并落地创新的广告形式与招商方案；
3.深度运营主流海外广告平台，通过广告位以及投放模式优化，持续提升广告收益与填充率；
4.紧密跟踪海外流媒体行业动态与广告技术发展趋势，形成独立行业见解，并为业务发展提供前瞻性建议；
5.与内容、产品、技术及海外销售团队高效协同，推动商业化策略与项目的全球落地。
🎯 Key Responsibilities
- Formulate and execute commercialization and monetization strategies for WeTV in overseas markets, focusing on advertising monetization and taking responsibility for advertising revenue targets.
- Have a deep understanding of the commercialization of core content such as TV series and variety shows, and be able to plan and implement innovative advertising formats and investment attraction plans based on content characteristics.
- Deeply operate mainstream overseas advertising platforms, continuously improve advertising revenue and fill rate through optimization of ad positions and delivery modes.
- Closely track the dynamics of the overseas streaming media industry and advertising technology development trends, form independent industry insights, and provide forward-looking suggestions for business development.
- Efficiently collaborate with content, product, technology, and overseas sales teams to promote the global implementation of commercialization strategies and projects.
🛠️ Required Skills
- Deep understanding of content commercialization (e.g., TV series, variety shows)
- Expertise in advertising platforms and optimization techniques
- Industry analysis and trend tracking in streaming media and ad tech
- Cross-functional collaboration and project execution
- Strategic planning and innovation in ad formats
Locations
- Beijing, China
Salary
Estimated Salary Rangemedium confidence
180,000 - 350,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Deep understanding of content commercialization (e.g., TV series, variety shows)intermediate
- Expertise in advertising platforms and optimization techniquesintermediate
- Industry analysis and trend tracking in streaming media and ad techintermediate
- Cross-functional collaboration and project executionintermediate
- Strategic planning and innovation in ad formatsintermediate
Responsibilities
- Formulate and execute commercialization and monetization strategies for WeTV in overseas markets, focusing on advertising monetization and taking responsibility for advertising revenue targets.
- Have a deep understanding of the commercialization of core content such as TV series and variety shows, and be able to plan and implement innovative advertising formats and investment attraction plans based on content characteristics.
- Deeply operate mainstream overseas advertising platforms, continuously improve advertising revenue and fill rate through optimization of ad positions and delivery modes.
- Closely track the dynamics of the overseas streaming media industry and advertising technology development trends, form independent industry insights, and provide forward-looking suggestions for business development.
- Efficiently collaborate with content, product, technology, and overseas sales teams to promote the global implementation of commercialization strategies and projects.
Tags & Categories
Answer 10 quick questions to check your fit for 腾讯视频-WeTV商业化产品运营(北京/深圳) @ Tencent.
10 Questions
~2 Minutes
Instant Score
Related Books and Jobs
腾讯视频-WeTV商业化产品运营(北京/深圳)
Tencent
腾讯视频-WeTV商业化产品运营(北京/深圳)
Job Description
腾讯视频-WeTV商业化产品运营(北京/深圳)
📋 Job Overview
The role focuses on driving commercialization and monetization strategies for WeTV in overseas markets, with a primary emphasis on advertising revenue. The position involves deep understanding of content commercialization, optimizing ad platforms, tracking industry trends, and collaborating with cross-functional teams to implement global strategies. This is a key operational role based in Beijing or Shenzhen, aimed at boosting ad income and innovation in ad formats.
📍 Location: Beijing, China
🏢 Business Unit: PCG
📄 Full Description
1.负责WeTV在海外市场的商业化变现策略制定与执行，核心聚焦于广告变现，对广告收入目标负责；
2.对电视剧、综艺等核心内容的商业化有深度理解，能基于内容特性策划并落地创新的广告形式与招商方案；
3.深度运营主流海外广告平台，通过广告位以及投放模式优化，持续提升广告收益与填充率；
4.紧密跟踪海外流媒体行业动态与广告技术发展趋势，形成独立行业见解，并为业务发展提供前瞻性建议；
5.与内容、产品、技术及海外销售团队高效协同，推动商业化策略与项目的全球落地。
2.对电视剧、综艺等核心内容的商业化有深度理解，能基于内容特性策划并落地创新的广告形式与招商方案；
3.深度运营主流海外广告平台，通过广告位以及投放模式优化，持续提升广告收益与填充率；
4.紧密跟踪海外流媒体行业动态与广告技术发展趋势，形成独立行业见解，并为业务发展提供前瞻性建议；
5.与内容、产品、技术及海外销售团队高效协同，推动商业化策略与项目的全球落地。
🎯 Key Responsibilities
- Formulate and execute commercialization and monetization strategies for WeTV in overseas markets, focusing on advertising monetization and taking responsibility for advertising revenue targets.
- Have a deep understanding of the commercialization of core content such as TV series and variety shows, and be able to plan and implement innovative advertising formats and investment attraction plans based on content characteristics.
- Deeply operate mainstream overseas advertising platforms, continuously improve advertising revenue and fill rate through optimization of ad positions and delivery modes.
- Closely track the dynamics of the overseas streaming media industry and advertising technology development trends, form independent industry insights, and provide forward-looking suggestions for business development.
- Efficiently collaborate with content, product, technology, and overseas sales teams to promote the global implementation of commercialization strategies and projects.
🛠️ Required Skills
- Deep understanding of content commercialization (e.g., TV series, variety shows)
- Expertise in advertising platforms and optimization techniques
- Industry analysis and trend tracking in streaming media and ad tech
- Cross-functional collaboration and project execution
- Strategic planning and innovation in ad formats
Locations
- Beijing, China
Salary
Estimated Salary Rangemedium confidence
180,000 - 350,000 CNY / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Deep understanding of content commercialization (e.g., TV series, variety shows)intermediate
- Expertise in advertising platforms and optimization techniquesintermediate
- Industry analysis and trend tracking in streaming media and ad techintermediate
- Cross-functional collaboration and project executionintermediate
- Strategic planning and innovation in ad formatsintermediate
Responsibilities
- Formulate and execute commercialization and monetization strategies for WeTV in overseas markets, focusing on advertising monetization and taking responsibility for advertising revenue targets.
- Have a deep understanding of the commercialization of core content such as TV series and variety shows, and be able to plan and implement innovative advertising formats and investment attraction plans based on content characteristics.
- Deeply operate mainstream overseas advertising platforms, continuously improve advertising revenue and fill rate through optimization of ad positions and delivery modes.
- Closely track the dynamics of the overseas streaming media industry and advertising technology development trends, form independent industry insights, and provide forward-looking suggestions for business development.
- Efficiently collaborate with content, product, technology, and overseas sales teams to promote the global implementation of commercialization strategies and projects.
Tags & Categories
Answer 10 quick questions to check your fit for 腾讯视频-WeTV商业化产品运营(北京/深圳) @ Tencent.
10 Questions
~2 Minutes
Instant Score
Related Books and Jobs