Advertising Account Associate

Location: Shanghai, China

Department: Category Management & Lifestyle Brands

Team: Business & Operations

About the Role

The Advertising Account Associate role at Wayfair in Shanghai, China, within the Category Management & Lifestyle Brands department, focuses on the supplier advertising team. This client-facing position supports Wayfair's key advertising partners by combining sales tactics, data insights, and analytical skills to drive business growth. The role emphasizes achieving internal objectives through strategic planning and performance monitoring, ideal for candidates embodying Wayfair's People Principles with a curiosity-driven growth mindset. While centered on advertising, it intersects with warehouse and logistics by promoting supplier partnerships that enhance operational efficiency in Wayfair's supply chain. Key responsibilities include developing sales strategies, owning a book of business, advising clients on campaigns, and leveraging data for recommendations to boost results. The position demands strong qualifications in sales, analytics, and client management, with a focus on e-commerce dynamics relevant to logistics operations. This role contributes to Wayfair's rapid growth by ensuring advertising efforts align with supply chain goals, optimizing supplier engagement for seamless warehouse and fulfillment processes.

Key Responsibilities

• Create and execute sales strategies to meet supplier advertising targets
• Build annual business plans across various advertising areas
• Serve as primary advisor to key advertising partners
• Monitor and optimize campaign performance using data insights
• Own and manage a dedicated book of business
• Drive business growth through influential tactics and recommendations
• Collaborate with internal teams to align on objectives
• Analyze performance metrics to recommend improvements

Required Qualifications

• Bachelor's degree in Business, Marketing, or related field
• 2+ years of experience in advertising sales or account management
• Strong analytical skills with proficiency in data analysis tools
• Proven track record of achieving sales targets
• Excellent communication and client-facing skills
• Fluency in English and Mandarin
• Experience in e-commerce or supplier partnerships

Preferred Qualifications

• Experience with advertising platforms like Google Ads or similar
• Knowledge of Wayfair's supply chain ecosystem
• Advanced Excel or SQL skills
• Prior work in logistics or operations advertising

Required Skills

• Sales strategy development
• Data-driven decision making
• Campaign performance analysis
• Client relationship management
• Analytical thinking
• Excel proficiency
• Communication skills
• Curiosity and growth mindset
• Problem-solving
• Strategic planning
• Account management
• Performance optimization
• Business acumen
• Team collaboration

Benefits

• Competitive salary and performance bonuses
• Comprehensive health insurance coverage
• Paid time off and flexible working hours
• Professional development opportunities
• Employee discounts on Wayfair products
• Team-building events and growth mindset support
• Relocation assistance if applicable

Wayfair is an equal opportunity employer committed to diversity and inclusion.