About PepsiCo

PepsiCo is one of the world's leading food and beverage companies, with a portfolio that includes iconic brands like Pepsi, Lay's, Gatorade, and Quaker. Operating in over 200 countries, PepsiCo employs over 300,000 people globally and generates annual revenues exceeding $90 billion. In China, PepsiCo has a strong presence, focusing on innovation, sustainability, and market expansion in the fast-moving consumer goods (FMCG) sector. As a Yuxi Area Expansion Manager ATDM, you'll contribute to PepsiCo's growth in Yunnan's dynamic market, leveraging the company's global resources and local insights.

Role Overview

The Yuxi Area Expansion Manager ATDM role at PepsiCo is a pivotal position in driving business development within the Yuxi City territory in Yunnan Province, China. This full-time role involves selling products, executing territory initiatives, and coaching frontline sales teams to enhance execution quality. Reporting to area leadership, you'll focus on key accounts and distributors to expand market share, ensure merchandising excellence, and foster team performance. Ideal for seasoned sales professionals passionate about FMCG, this position offers a platform to influence PepsiCo's regional success.

Strategic Importance

In Yuxi, a key growth area in Yunnan's beverage and snack markets, this role directly impacts PepsiCo's ability to penetrate new stores, optimize promotions, and maintain competitive edges through superior execution.

Key Responsibilities

As Yuxi Area Expansion Manager ATDM, your core duties include:

• Selling new products, promotions, and merchandising initiatives to key accounts and distributors, ensuring strong market penetration.
• Maintaining 'Gold Merchandising Standard' (GMS) compliance across the territory for visually appealing and effective store displays.
• Collaborating with area units to identify potential accounts suitable for direct service from distribution centers (DC).
• Opening new A&B class stores to expand PepsiCo's footprint and sales coverage in the region.
• Escalating key account execution issues and non-compliance for timely support from area units.
• Coaching team members through market visits, one-on-one feedback, and effective weekly meetings to drive performance.
• Hiring, training, and developing new team members to build a high-performing sales force.

Execution Focus

Success hinges on strong execution, data-driven decisions, and collaborative team dynamics to meet sales targets and expand presence.

Qualifications & Requirements

To excel in this role, candidates should possess:

• 5+ years of proven sales experience, with significant time in the FMCG industry.
• 3-5 years of people leadership experience in managing sales teams.
• Bachelor's degree or above in a relevant field.
• Key Account (KA) management experience as a strong plus.
• Discount & Allowance (D&A) management experience preferred.
• Strong negotiation, professional selling skills, sales planning, and time management abilities.
• Preferred: Strong data analysis skills, Mandarin fluency, English proficiency, good computer skills (Microsoft Office), passion, quick learning, execution strength, and team player mindset.

Competitive Edge

Prior FMCG exposure ensures you can hit the ground running in this high-velocity environment.

Benefits & Perks

PepsiCo offers a comprehensive benefits package tailored for China-based employees:

• Competitive base salary estimated at $65,000-$95,000 USD annually (adjusted for local market with 5-10% buffer), plus performance bonuses.
• Full medical, dental, and vision coverage through leading providers.
• Paid time off, including vacation, holidays, and family leave.
• Retirement savings plans with company matching.
• Employee discounts on PepsiCo products and partnerships.
• Wellness programs, gym memberships, and mental health support.
• Relocation assistance for eligible candidates.

Career Growth

PepsiCo invests heavily in talent development. As Area Expansion Manager, you'll access leadership training, mentorship programs, and global mobility opportunities. High performers advance to regional sales director or national roles, with clear paths in sales, marketing, or supply chain. PepsiCo's commitment to diversity and inclusion fosters an environment where your contributions lead to rapid progression.

Development Programs

Participate in PepsiCo University courses, sales academies, and cross-functional rotations to build versatile expertise.

Why Join Us

Join PepsiCo in Yuxi to be part of a legacy brand shaping consumer experiences. Work in a collaborative culture emphasizing innovation, sustainability (e.g., PepsiCo Positive initiatives), and results. Yunnan's vibrant market offers unique growth potential, with PepsiCo's backing providing stability and resources. Enjoy work-life balance, impactful work, and the pride of contributing to a global leader while advancing your career locally.

Role FAQs

What is the work schedule?

Full-time, typically Monday-Friday with field visits; flexibility for market demands.

Is relocation support available?

Yes, for qualified internal or external candidates moving to Yuxi City.

Does this role require travel?

Local travel within Yuxi territory; occasional regional meetings.

What are the language requirements?

Mandarin required; English is a preferred advantage.

How does PepsiCo support professional growth?

Through tailored training, performance reviews, and leadership pipelines.

This role is perfect for ambitious sales leaders ready to expand PepsiCo's dominance in Yuxi. Apply today to elevate your career.