Kavya Notnani
About
A young & dynamic digital marketer seeking an entry-level job in your prestigious company. I shall be able to leverage my experience in creating effective online campaigns, doing competition research, give valuable inputs in optimizing campaign.
Experience
Media Planner
Honasa
Understanding the media brief and assisted in developing a media plan basis the campaign objective.
- Hands-on experience working on Digital media dashboards like – Google ads, Meta Ad Manager, and Snapchat – campaign setups
- Understanding the campaign objective and monitoring the campaign across upper funnel (reach, freq, CTR%, VTR%), Mid funnel (C2S%, ATC%) & lower funnel metrics (ROAS, CR%)
- Preparing campaign performance reports across channels – YT, Meta, Snapchat, Amazon SBV
- Fair knowledge & hands-on experience using Microsoft Excel
- Assisted in understanding digital competition activation across social media
Education
MBA in Marketing & HR
JECRC University
Bachelor Of Commerce
St John's College Agra
Skills
Tools
Technical
Soft
Certifications
Digital Marketing
Extracurricular Activities
I3C Club member (Industry Institute Interface cell)
Worked as a member of the I3C club to ignite the quest for learning and making a strong networking base between students and management professionals.
Be A Manager – Member
Worked as an active volunteer and conducted a workshop on how to crack a job interview and become a future manager.