Design Manager

The Coca-Cola Company

Collaborated with cross-functional teams including Brand, Insights, R&D, Technical, Legal, Content, and Bottlers to deliver brand and graphic design leadership. Managed external agencies to deliver packaging, vending prototypes, shipping cartons, brand books, and design guidelines. Translated consumer insights into strategic design direction. Managed IP collaboration packaging, working closely with the advertising agency, design agency, and IP rights holders. Managed schedules, budgets, and internal approvals for new launches and redesigns. Directed and mentored an assistant design manager.

• Led the Japan implementation of a global product rendering standardization project used across packaging, advertising, digital, video, and e-commerce touchpoints, in collaboration with the global team and rendering agency. The initiative aimed to ensure visual consistency across markets and streamline workflows through automation.

Freelance Designer

Freelance Design

Delivered branding, package design, promotional tools, and consulting for a variety of clients. Created logos, brand guides, store visuals, and packaging for clients across industries.

• Rebranded "earth music & ecology" and won client pitch for global rollout.

Global Senior Design Manager

PepsiCo

Led the global flavor design team for 7UP, Mirinda, and Mountain Dew; managed a senior designer and external agencies while remaining hands-on. Directed and executed design strategies for global markets across packaging, identity, digital, advertising, events, and campaigns-ensuring assets were scalable and adaptable across regions. Partnered with global, regional, and cross-functional teams including Marketing, Insights, Strategy, and Commercialization-to align on brand goals and drive cohesive execution. Served as the final design approver for all global flavor design assets. Provided creative direction to ensure consistency, quality, and alignment with business objectives worldwide. Supported regional teams with creative direction. Led local design development to ensure alignment with global strategy. Managed schedules, budgets, and stakeholder approvals across cross-functional teams, external agencies, and suppliers to deliver on time and on brand.

Global Design Director

Suntory Holdings

Led projects across alcoholic and non-alcoholic beverages in Japan and global markets. Provided creative leadership in new brand development, rebranding, and global adaptation. Worked with Marketing, R&D, and Design teams to develop concepts driven by consumer insights and trends. Provided creative direction across all design touchpoints, including packaging, promotions, digital, advertising, event space design, and campaigns. Led Orangina's redesign and brand growth in Japan for 10 years. Designed for both global and Japan markets. Oversaw timelines, budgets, and approvals. Managed internal designers and agencies. Mentored junior designers. Led international projects with group companies in the EU, US, AUS, and APAC. Conducted overseas trend/consumer research to inform strategy.

• Contributed to major product successes including Orangina and Japan Premium Wine.
• Led packaging redesign that increased sales 4x.
• Earned multiple international awards including Pentawards, Dieline, and JPDA.
• Created unique campaign ideas from a design perspective (e.g., Marine Day edition), which led to successful product launches, earned awards, and gained strong buzz on social media. The Japan-originated design was later adapted for campaigns in Europe.
• Delivered a craft vodka project for the US in partnership with Beam Suntory.

Designer

Ogilvy

Created TVC, key visuals, print ads, promotional materials, and storyboards. Contributed to product development ideas via market research. Worked with the Singapore office on an APAC financial CI project.

• My logo design for Permata Bank was selected over competitors in a client pitch.

Designer

Landor

Started in the New York office focusing on corporate identity, then transferred to the Tokyo office where I worked on both CI and package design projects. Designed logos, packaging, brand guidelines, and 3D mockups for multinational clients. Collaborated with copywriters, naming specialists, and PMs on branding projects. Provided design support and language assistance for international interns.

BFA in Graphic Design

College of Art and Design at Lesley University

High School Diploma

Children's Creative & Performing Arts Academy of San Diego